Twitterville

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Twitterville

  1. 1. Social Media Tradebook Review Whitney Gonzalez
  2. 2. Shel Israel @shelisrael <ul><li>Writer (coauthor of Naked Conversations) </li></ul><ul><li>CEO, SI Associates </li></ul><ul><ul><li>A global management consulting firm </li></ul></ul><ul><li>Top business blogger </li></ul><ul><ul><li>( globalneighbourhoods.net ) </li></ul></ul><ul><ul><li>SM Global Report </li></ul></ul><ul><ul><ul><li>400 interviews, 50 countries on social media </li></ul></ul></ul>
  3. 3. What I Learned From Twitterville <ul><li>Origins of Twitter </li></ul><ul><li>Different ways it was embraced </li></ul><ul><li>Twitter is a listening tool </li></ul><ul><li>It can be more intimate than it seems to be </li></ul>
  4. 4. Surprises from Twitterville <ul><li>Easy-read </li></ul><ul><li>Lots of case-studies </li></ul><ul><li>Fail Whale launched artist Yi Yung Li’s career </li></ul><ul><li>Twitter was originally TWTTR </li></ul><ul><li>Google “sucks” test </li></ul>
  5. 5. Twitterville Favorites Folks will tell you when you suck and when you are wonderful with equal bluntness. - @richardatdell Twitter is the most intimate social media platmorm. It’s as natural a way to interact as a telephone conversation.
  6. 6. Exploring Twitterville <ul><li>Tweeting for different industries </li></ul><ul><li>Personal Twitter accounts representing a business </li></ul>
  7. 7. Get Twitterville! <ul><li>Great overview of Twitter for business </li></ul><ul><ul><li>(and Twitter in general) </li></ul></ul><ul><li>Beneficial information for PR or Social Media jobs </li></ul>
  8. 8. END

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