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how to sell a millionwidgets, guaranteed!    jaimes nel, live|work
tactics          strategy
artefactsARtefacts ideas
artefacts           ARtefacts            ideaslocation     group      universal           shopping    healthcare
foursquare   groupon        nhs             artefacts             ARtefacts              ideas location      group      un...
foursquare   groupon       nhs location      group     universal             shopping   healthcare
today
futuretodaypast
futuretodaypast
history
scenarioshistory
scenariosnear futurehistory
scenariosnear futuremeasurementhistory
1. artefacts and ideas  are the same thing
1. artefacts and ideas  are the same thing   2. no hierarchy
1. artefacts and ideas  are the same thing   2. no hierarchy      3. unified
How to sell 3 million widgets, guaranteed!
How to sell 3 million widgets, guaranteed!
How to sell 3 million widgets, guaranteed!
How to sell 3 million widgets, guaranteed!
How to sell 3 million widgets, guaranteed!
How to sell 3 million widgets, guaranteed!
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How to sell 3 million widgets, guaranteed!

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Slides from a talk at Lightning UX in London describing a way of thinking about tactical and strategic design research.

Published in: Design
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How to sell 3 million widgets, guaranteed!

  1. 1. how to sell a millionwidgets, guaranteed! jaimes nel, live|work
  2. 2. tactics strategy
  3. 3. artefactsARtefacts ideas
  4. 4. artefacts ARtefacts ideaslocation group universal shopping healthcare
  5. 5. foursquare groupon nhs artefacts ARtefacts ideas location group universal shopping healthcare
  6. 6. foursquare groupon nhs location group universal shopping healthcare
  7. 7. today
  8. 8. futuretodaypast
  9. 9. futuretodaypast
  10. 10. history
  11. 11. scenarioshistory
  12. 12. scenariosnear futurehistory
  13. 13. scenariosnear futuremeasurementhistory
  14. 14. 1. artefacts and ideas are the same thing
  15. 15. 1. artefacts and ideas are the same thing 2. no hierarchy
  16. 16. 1. artefacts and ideas are the same thing 2. no hierarchy 3. unified

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