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Designing Resourceful Mobile E-Commerce Search

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150+ slides of bullet-free scrumptious mobile design goodness. Check out http://www.designcaffeine.com for more mobile design patterns & articles.

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Designing Resourceful Mobile E-Commerce Search

  1. 1. Designing Resourceful Mobile E-Commerce Search Greg Nudelman Principal, DesignCaffeine, Inc. Twitter: @DesignCaffeine www.DesignCaffeine.com
  2. 2. Resourceful: Able, capable, clever, creative, adventurous, enterprising, ingenious, intelligent, inventive, original, quick-witted, sharp, talented, etc. http://thesaurus.com/browse/resourceful
  3. 3. Resourceful UI System Capabilities Customer Goals
  4. 4. Introduction Design for Mobile Context
  5. 5. Introduction “ The first thing we do, let's kill all the lawyers ” Henry VI, William Shakespeare
  6. 16. http://retroslashers.net/small-screen-slashers-freddys-nightmares-1988-1990/
  7. 17. Introduction
  8. 18. Introduction Mobile Search Begins with the Home Screen
  9. 21. Introduction Build Resourceful Browse Deals Visual Local
  10. 22. Introduction Design for Mobile Context
  11. 23. Introduction One Place for Deals
  12. 24. Introduction
  13. 25. Introduction
  14. 26. Introduction
  15. 27. Introduction
  16. 28. Introduction
  17. 29. Introduction
  18. 30. Introduction
  19. 31. Introduction
  20. 32. Introduction
  21. 34. Introduction
  22. 35. Introduction
  23. 36. Introduction More Like This
  24. 37. Introduction
  25. 39. Introduction Design Caffeine .com
  26. 40. Introduction Product Family Page
  27. 43. Introduction Visual Browse
  28. 52. Introduction However, flick is not (yet) discoverable
  29. 53. Introduction
  30. 54. Introduction
  31. 55. Introduction
  32. 56. Introduction
  33. 58. Introduction
  34. 59. Zero Results Page <ul><li>Don’t Be Afraid to Say: I Did Not Understand </li></ul><ul><li>Focus on Providing a Way Out </li></ul><ul><li>Design from Zero </li></ul>
  35. 60. <ul><li>Design from Zero: focuses your team on the needs of the customer = deeper connection + tremendous competitive advantage </li></ul>
  36. 61. <ul><li>Effort and ingenuity invested in the Zero Search Results Page = overall dedication to customer success </li></ul>
  37. 63. Introduction
  38. 64. Introduction
  39. 65. Introduction
  40. 66. Introduction
  41. 68. Introduction
  42. 69. Introduction
  43. 70. Introduction
  44. 71. Introduction
  45. 72. Introduction
  46. 73. Introduction
  47. 75. Introduction
  48. 76. Introduction
  49. 77. Introduction
  50. 78. Introduction
  51. 79. Introduction Design for Mobile Context
  52. 80. Introduction Turn off Phone’s Auto Correction Curtsey of Michael Manning, WebEx
  53. 81. Introduction
  54. 82. Introduction
  55. 83. Introduction
  56. 84. Introduction Design for Mobile Context
  57. 85. Introduction
  58. 86. Introduction
  59. 87. Introduction Internet of Things Spimes
  60. 88. Introduction
  61. 89. Introduction
  62. 90. Introduction
  63. 91. Introduction
  64. 92. Introduction
  65. 93. Introduction Remember without Login
  66. 94. Introduction
  67. 95. Introduction
  68. 96. Introduction
  69. 97. Introduction Search Results: Info Scent vs. Pogosticking
  70. 98. Introduction Provide Meaty Content
  71. 99. Introduction
  72. 101. Introduction Avoid Pogosticking
  73. 106. Introduction
  74. 111. Introduction “ We Got an App Too” Syndrome
  75. 112. Introduction Sloppy Mobile Apps Damage Your brand… Forever
  76. 113. Introduction Wise investment into your app design positions your brand as a mobile leader
  77. 116. Introduction Faceted Search Design Patterns
  78. 148. Introduction iPad Search
  79. 154. http://www.youtube.com/user/techsavvyagent
  80. 156. http://www.youtube.com/user/techsavvyagent
  81. 166. www.prisjakt.nu
  82. 169. Resourceful UI System Capabilities Customer Goals
  83. 170. http://www.bbc.co.uk/radio4/youandyours/media/yy_electro_magnet247x165.jpg
  84. 171. Introduction What is the use of an infant ? -Michael Faraday
  85. 172. http://www.starlinetours.com/images/LasVegas/HooverDam-Front.jpg
  86. 173. http://1.bp.blogspot.com/_ax5ZIdFoW1U/SqdShV6S3-I/AAAAAAAAUME/b0GESUNj45A/s400/earth-nightime-light-space-05.png
  87. 174. Contact Questions: Greg Nudelman On the web: DesignCaffeine.com Twitter: @DesignCaffeine Thank you! Book: &quot;Designing Search: UX Strategies for eCommerce Success&quot; – Spring 2011 from Wiley

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