Using LinkedIn to Build YourNetworkExpand your network by leveraging social media forbusiness users
About LinkedIn                                  DRAFT   •Launched in May 2003   •World’s largest professional network   •2...
Your Profile                  DRAFT               •Basic Information               •Job History               •Education  ...
Your Contacts                  DRAFT                •Those to whom your                are connected                •Categ...
Your Groups             DRAFT              •Common Interest              •Domain Interest              •Group             ...
Your Group - Details                   DRAFT                       • Discussions                       specific to your   ...
Follow Companies                                  DRAFT • Follow companies of interest – news, events, organizational chan...
Recommendations                             DRAFT    • Provide and request    recommendations from colleagues,    clients,...
Endorsements         DRAFT• Under definedSkills & Expertiserequest anendorsement•Easier thanwriting a fullrecommendationPa...
Active on LinkedIn                                                    DRAFT  Here are a few ideas on how to be an active  ...
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Building Your LinkedIn Network

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Overview of LinkedIn Features and Components for building a network

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Building Your LinkedIn Network

  1. 1. Using LinkedIn to Build YourNetworkExpand your network by leveraging social media forbusiness users
  2. 2. About LinkedIn DRAFT •Launched in May 2003 •World’s largest professional network •200 million members in over 200 countries •Digital Resume • High-ranking in search results • 4.5 billion people searches in 2012 • Networking and job searchPage 2
  3. 3. Your Profile DRAFT •Basic Information •Job History •Education •Recent Photo •Contact Information •Headline •Summary ParagraphPage 3
  4. 4. Your Contacts DRAFT •Those to whom your are connected •Categorization availablePage 4
  5. 5. Your Groups DRAFT •Common Interest •Domain Interest •Group Discussions •Recent Activity •InfluencersPage 5
  6. 6. Your Group - Details DRAFT • Discussions specific to your domain •Links to Articles •Community of common interestPage 6
  7. 7. Follow Companies DRAFT • Follow companies of interest – news, events, organizational changesPage 7
  8. 8. Recommendations DRAFT • Provide and request recommendations from colleagues, clients, etc •Validates your skills and experience •Community of common interestPage 8
  9. 9. Endorsements DRAFT• Under definedSkills & Expertiserequest anendorsement•Easier thanwriting a fullrecommendationPage 9
  10. 10. Active on LinkedIn DRAFT Here are a few ideas on how to be an active LinkedIn member: •Update your status at least three times a day on the actual site itself, versus using third-party tools so that you have full control over your message and increase engagement. •Share and comment on the updates of your first-, second- and third-degree connections at least once a day. •Send an invitation to connect to at least one new person per day. •Start and/or participate in LinkedIn Group Discussions three times a week. •Answer questions on “LinkedIn Answers” three times a week. •Comment on profile updates from the companies you follow on LinkedIn once a day.Page 10

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