KickNow                       London - 7/10/12Sunday, 7 October 12
I want to play                          football, but I dont        The Pitch                            know any one     ...
Process          Experiment            1                  2                    3                 4                 5      ...
The Money Shot!                                 “When will it be available”              “Great idea, we talked about this...
Next Steps             Assumption: We can KickNow people!!             Vision: Every sport event will be             KickN...
Upcoming SlideShare
Loading in …5
×

Kick now - a Lean StartUp Machine project

646 views

Published on

The final presentation after a weekend of burning it full bore at the LeanStartupMachine London 2012

Published in: Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
646
On SlideShare
0
From Embeds
0
Number of Embeds
227
Actions
Shares
0
Downloads
1
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Kick now - a Lean StartUp Machine project

  1. 1. KickNow London - 7/10/12Sunday, 7 October 12
  2. 2. I want to play football, but I dont The Pitch know any one Some people just want to play a game! Not all teams are full KickNow If only we had another player!! Instantly connect footballers looking to play and teams looking for playersSunday, 7 October 12
  3. 3. Process Experiment 1 2 3 4 5 Customer Active people Active People Footballers Footballers Footballer Riskiest Was there Was there will do it with Scheduling Would people use demand for the demand for the Assumptions strangers activities is hard UVP UVP the service 9/14 0/14 3.6% 5/6 0/10 Result VALID INVALID VALID VALID FAILED Demographic Plenty of Value Proposition We used a flyer Wrong Time Interviewed where alternative tools. Resonated A Mockup would Wrong Place Learned happy Teams often better incomplete +ve Response Decision PERSEVERE PIVOT PERSEVERE PERSEVERE PERSEVERE PITCH PITCH CONCIERGE Method EX EX WEB MOCKUP MVPSunday, 7 October 12
  4. 4. The Money Shot! “When will it be available” “Great idea, we talked about this [problem] yesterday” “Can I have some fliers for my mates” “Can I use this now?”Sunday, 7 October 12
  5. 5. Next Steps Assumption: We can KickNow people!! Vision: Every sport event will be KickNow’ed Team: Glyn, Roberto, Thomas, Jochen, Ernst - We are the Rock Star Team!!!Sunday, 7 October 12

×