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Social Media and the Future of Football

I did a presentation for one of the leading international football (soccer... for all you Americans) club associations a few days ago, so here is a slightly changed version with some of the stuff I wanted to share with everyone. This goes way beyond social media... take a look.

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Social Media and some
ideas on the Future of the
 Football Business


      www.mediafuturist.com
      twitter.com/gleonhard
What does the Future hold -
  and how will we adapt to it?




Foresight is crucial.
Translation:
Networked Media.
Real-Time Media.
User-driven Media.
 Engaged Media.
Mobile
     Social
  Networked
   Real-Time
Users in Control
A huge shift in ‘Getting Attention’
Broadcast | Centralized |
One-Way | Push Media

       Shri   nking...

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