1.
Disruption and Transformation: Learningsand Inspirations for Public Broadcasters

2.
When Disruption is ubiquitous,Transformation becomes everyone’s job

3.
Most disruptive innovation comes from the outside

4.
Disruption Transformation- Books & Piracy -

5.
Learning: be better than just ‘free’“Proactively delighting customersearns trust, which earns more business from thosecustomers, even in new business arenas”Jeff Bezos

6.
Disruption Transformation- Social Media & TV -

7.
Learning: Followthe convergence

8.
Disruption Transformation- Telecom 2.0 -

9.
Learning: leave silos behind

10.
Disruption Transformation- Cable versus OTT -

11.
Learning: taking leaps is a requirement

12.
Disruption Transformation- News & Advertising -

13.
Learning: even the biggest empires eventually time out

14.
14Disruption Transformation- Doctors & Medical -

15.
Learning: reduce control, rely on trust, add valuesource http://www.last.fm/group/Music+is+my+boyfriend./forum/35663/_/491360/125

16.
Because the Future is not a zero-sum game

17.
The anti-example: the music industryWhat they did... and still do What they could have done / do now

18.
Trust. Social Capital. Reputation. Likeonomics -A Broadcaster’s Future License to Operate

19.
Disruption Transformation- Free vs Paid -

20.
Learning: embrace what consumers actually want

21.
The App Economy offers some good learnings

22.
22Yes, it is possible for broadcasters to transform, as well

23.
Thanks for your time and attention!Please visit FuturistGerd.com or GerdCloud.com to download this PDF (and many others)