H12+13 Mayer Multimedia learning Gert-Jan Verheij
Section 4 <ul><li>Principles for Fostering Generative Processing in Multimedia Learning </li></ul>
Multimedia Principle <ul><li>People learn better from words and pictures than from words alone. </li></ul><ul><li>Theoreti...
Cognitive theory of multimedia learning Words Ears Verbal model Sounds Long-term Memory Pictures Eyes Images Pictorial mod...
Audi TT
Effect size of Multimedia:
Personalization, Voice, and Image Principles <ul><li>People learn better from multimedia presentations when words are in c...
Social Agency Theory
Personalization, Voice, and Image Principles (2) <ul><li>Preliminary Research on the Voice Principle: People learn better ...
Mijn hoop…. <ul><li>“ Students who saw a window with video of a human talking head performed  slightly  better on a subseq...
Powervideo en onderzoek.. <ul><li>Voorbeeld 2  </li></ul><ul><li>Wat is de mogelijke oorzaak van de relatief lage effect s...
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H12+13 mayer multimedia learning

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H12+13 mayer multimedia learning

  1. 1. H12+13 Mayer Multimedia learning Gert-Jan Verheij
  2. 2. Section 4 <ul><li>Principles for Fostering Generative Processing in Multimedia Learning </li></ul>
  3. 3. Multimedia Principle <ul><li>People learn better from words and pictures than from words alone. </li></ul><ul><li>Theoretical Rationale </li></ul><ul><li>Empirical Rationale </li></ul><ul><li>Boundary conditions </li></ul>
  4. 4. Cognitive theory of multimedia learning Words Ears Verbal model Sounds Long-term Memory Pictures Eyes Images Pictorial model Selecting words Selecting images Organizing words Organizing images Integrating Prior knowledge Multimedia presentation Sensory Memory Working Memory
  5. 5. Audi TT
  6. 6. Effect size of Multimedia:
  7. 7. Personalization, Voice, and Image Principles <ul><li>People learn better from multimedia presentations when words are in conversational style rather than formal style. (Voorbeeld) </li></ul><ul><li>Theoretical Rationale </li></ul><ul><li>Empirical Rationale </li></ul><ul><li>Boundary conditions </li></ul>
  8. 8. Social Agency Theory
  9. 9. Personalization, Voice, and Image Principles (2) <ul><li>Preliminary Research on the Voice Principle: People learn better when narration is spoken in a human voice rather than in a machine voice. </li></ul><ul><li>Preliminary Research on the Voice Principle: People do not necessarily learn better when the speaker’s image is added to the screen. </li></ul>
  10. 10. Mijn hoop…. <ul><li>“ Students who saw a window with video of a human talking head performed slightly better on a subsequent transfer test than did students who only heard the human voice” </li></ul>
  11. 11. Powervideo en onderzoek.. <ul><li>Voorbeeld 2 </li></ul><ul><li>Wat is de mogelijke oorzaak van de relatief lage effect sizes? </li></ul><ul><li>Wat zijn de voordelen gezien Mayer? </li></ul><ul><li>Wat zijn de nadelen gezien Mayer? </li></ul>

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