2. in
w
ing
act
r
te
miExperience
ith digital de
vi c
es
tim
e
sp
en
t
Introducing
Most adults now spend up to one-third of their lives interacting with
digital devices at school, work, home and on-the-go. The proliferation
of internet connected mobile device uses is reaching critical
mass, with over 35% of all U.S. adults now using smartphones.
Regular use of social media is now mainstream and spans all
age groups, with over 50% of all U.S. adults connecting to social
media. Together, these dynamics create a tremendous opportunity to
leverage technology to improve the quality of daily life for the 50 million
consumers Sodexo touches daily across the world.
over 35% of adults use smartphones
more than half of all adults regularly
connect to social media
We start by thinking about the different ways we can bring value to consumers, wherever they may be, as they interact with
Sodexo’s wide-ranging comprehensive service offers. At each stage of this journey, we have an opportunity to embed targeted,
contextual technology solutions that raise the level of engagement consumers have with our brand, our services and our
people, while providing them with valuable quality of life benefits.
We call this approach
miExperience
and we’ve created several technology platforms
to help us enhance a range of consumer
touch points. As consumers interact with Sodexo
along these touch points, we provide personalized
options so consumers can tailor their experience
to fit their needs and lifestyles.
3. Making every stage of the consumer
journey more enjoyable.
miExperienceWEB {connect}
In addition to interacting with consumers face-to-face, we have an opportunity to provide
valuable information and online services for them using a variety of web-based technologies.
Our site level web portals invite consumers to learn about the variety of service and product offers
available. Consumers may access local menus and nutrition information, learn about special
offers and promotions and connect with our on-site teams. With a few clicks, consumers can order
catering, personal meals for pick-up or delivery, orders for take-home and a wide range of other
service offers.
miExperienceDIGITAL {navigate}
As consumers navigate through our physical service offer environments, we can make the
shopping experience more engaging and interactive through the use of powerful digital
communication systems. We build solutions for all the key touch points supported with state-ofthe-art content management software and hardware. From touchscreen solutions, digital menu
boards and small footprint digital signage, to educational and entertainment opportunities, we
customize our plan for each location based on client and consumer needs.
miExperienceMOBILE {interact}
The explosion in smartphone use today across all demographics provides a tremendous
opportunity to interact and bring value to on-the-go consumers. Our Mobile Ordering App user
experience is intuitive and easy to navigate, with options for consumers to build and customize
orders to fit their personal preferences and nutritional objectives. Smartphones make
communicating with mobile consumers easier than ever through opt-in emails, text messaging
and social media platforms.
miExperiencePAY {retain}
Our cloud-based, exclusive, enterprise POS system is central to the miExperiencePAY platform.
This system interacts with our dynamic product and service offer database, such that the latest
information and system updates are delivered in real-time to each of our locations. We preintegrate important peripherals and systems like payment card acceptance, nutrition information,
mobile ordering, digital menu boards and barcode scanners. Implementation is turnkey for our
site operations’ teams, and provides the utmost in convenience and speed for consumers.
miExperienceSOCIAL {advocate}
Today, social media is firmly integrated into consumers’ lives, so we’ve integrated these powerful
tools and solutions into our technology approach. Over 50% of adults are regular users of social
media today and we’re leveraging a variety of social media platforms, including Facebook and
Twitter, to create engaging idea exchanges to help us better listen to and understand the diverse
needs of our consumers and interact in exciting new ways.
4. From dynamic, robust technology
solutions come powerful benefits.
Powering the miExperience approach is Sodexo’s
cloud-based enterprise point of sale and business
intelligence system integrating each of our miExperience
platforms. This rich data stream allows us to constantly
learn more about consumer and client needs. We apply
these insights to continually enhance our service
offers and provide more relevant experiences.
Consumers benefit with fast, easy-to-use, real-time
access to the latest information and offers. Our clients
benefit with efficient, cost-effective solutions that help
address quality of life for the constituencies of your
organization. And our site support teams benefit by
targeting technology in ways that help grow business
and focus efforts on attracting and delighting consumers,
and deliver the best service and products possible.
We work closely with you to learn about your needs and
the needs of the consumers within your organization.
Extensive research is conducted to determine the
right mix of technology solutions for each situation.
Those solutions are then targeted and customized to
become an integrated part of our overall service offers
and Sodexo consumer experience, meshing perfectly
with your objectives for enhancing the quality of daily
life for your organization.
That’s miExperience