10 Things you didn't Know about Google

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From a Search Engine to a new Search Experience! 10 things you didn't know about Google by Giannis Amaxopoulos, Director of Search, Performance & Social at Mindworks.
Presented on 06/19/2013 at eBusiness World.

Published in: Business, Technology

10 Things you didn't Know about Google

  1. 1. t hi ngs you di dn’ t know a bo ut 10
  2. 2. THE ABI LI TY TO CHANGE f a c t #1
  3. 3. The abi l i t y t o change
  4. 4. The abi l i t y t o change I T’ S REAL!
  5. 5. The abi l i t y t o change NO KI DDI NG!
  6. 6. I t ’ s changi ng DEWEY Apri l 2008
  7. 7. GOOGLE SUGGEST August 2008 I t ’ s changi ng
  8. 8. VI NCE February 2009 I t ’ s changi ng
  9. 9. REL- CANONI CAL TAG February 2009 I t ’ s changi ng
  10. 10. OVER 125 ALGORI THMI C CHANGES I N 4 YEARS I t ’ s changi ng
  11. 11. I t ’ s changi ng
  12. 12. GOOGLE TURNS SOCI AL f a c t #2
  13. 13. GOOGLE UNDERSTANDS YOU f a c t #3
  14. 14. A NEW SEARCH EXPERI ENCE.
  15. 15. ’ ’ My vi si on when we st ar t ed Googl e 15 year s ago was t hat event ual l y you woul dn’ t have t o have a sear ch quer y at al l . You’ d j ust have i nf or mat i on come out t o you as you needed i t ! ” Ser gey Br i n, Googl e
  16. 16. Queryl ess Search
  17. 17. GOOGLE CAN SMELL f a c t #4
  18. 18. AHH N !
  19. 19. but i t can see!
  20. 20. and hear
  21. 21. GOOGLE I NDEX f a c t #5
  22. 22. Googl e I ndex r e t han 1 t r i l l i on pages i ndexed i n 200 Thi s l eaves a whol e l ot par t of t he web out of Googl e
  23. 23. BEHAVI OR f a c t #6
  24. 24. GOOGLE DOESN’ T GET PAI D Unl ess you adver t i se GOOGLE DOESN’ T GET PAI D f a c t #7
  25. 25. GOOGLE DOESN’ T GET PAI D Unl ess you adver t i se GOOGLE DOESN’ T GET PAI D * Unl ess you adver t i se f a c t #7
  26. 26. RI CH SNI PPETS f a c t #8
  27. 27. Ri ch Sni ppet s
  28. 28. Ri ch Sni ppet s
  29. 29. MOBI LE I N GOOGLE f a c t #9
  30. 30. Mobi l e I n Googl e MOBI LE SEARCHES UP BY 400% SI NCE 2010 95% OF SMARTPHONE USERS HAVE SEARCHED FOR LOCAL I NFO ONE MOBI LE DEVI CE FOR EVERY PERSON BY 2015 70% OF MOBI LE USERS COMPARED PRI CES ON THEI R PHONES
  31. 31. THEY HAVE A DI NOSAUR I N THEI R OFFI CES f a c t #1 0
  32. 32. THEY HAVE A DI NOSAUR I N THEI R OFFI CES f act #10
  33. 33. THANK YOU! www. mi ndwor ks. gr i nf o@mi ndwor ks. gr

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