Illinois chapter presentation november

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Illinois chapter presentation november

  1. 1. 31 st Annual Illinois Art Therapy Association Conference
  2. 2. Building Career Opportunities In Art Therapy & Influencing Your Marketplace Susan Corrigan Executive Director American Art Therapy Association
  3. 3. <ul><li>Over 10% plus unemployment; 17% plus unemployment for minority groups </li></ul><ul><li>War ending and troops returning </li></ul><ul><li>Dissatisfaction with political structure </li></ul><ul><li>Protests in the streets </li></ul><ul><li>American Art Therapy Association is founded. </li></ul>
  4. 4. <ul><li>The term “art therapy” is widely known and considered to be positive. </li></ul><ul><li>Masters and above level art therapy degrees with national credentials have national portability. </li></ul><ul><li>The industry segments of community & social services, education, health care are three of the most promising sectors for growth for the next 7 years </li></ul><ul><li>The Patient Protection and Affordable Care Act ( PPACA ) Health Care Reform Act means more health services will be available to more people. </li></ul><ul><li>“ Health care support personnel” is identified as one of the highest growth fields with an expansion rate of 28.8% over the next 7 years. </li></ul>
  5. 6. What is the American Art Therapy Association’s role? How do you take advantage of the opportunities for art therapists?
  6. 7. Grow a diverse, professional network of art therapists and other health care professionals worldwide with a shared knowledge of the effectiveness of art therapy as a healing profession. Build a well-known art therapy professional identity through which: art therapists are recognized and respected as effective health care professionals; art therapy is known as an effective research-based healing art; and art therapy is recognized as a health necessity. Positively influence the ability of art therapists to build a rewarding career through outstanding education, research, career development, and networking opportunities.
  7. 8. <ul><li>Expand careers in art therapy by promoting credentialed art therapists within the member’s top practice settings. </li></ul><ul><li>Promote art therapy through nationally known and respected organizations that serve to “endorse” and promote art therapy within their area of influence. </li></ul><ul><li>Attract recognition from potential employers, media, funders, governmental and other key decision-makers. </li></ul><ul><li>Connect employers to art therapists through the Find an Art Therapist, the Partner Tool Kits and the Central Job Board to find jobs and students internships. </li></ul>
  8. 9. <ul><li>Art therapists are working in: </li></ul><ul><li>Private Practice </li></ul><ul><li>Hospital/ Psychiatric Adults </li></ul><ul><li>Clinic /Outpatient/ Mental Health </li></ul><ul><li>Education (K-12) </li></ul><ul><li>College/University </li></ul><ul><li>Community Non-profit Organizations </li></ul><ul><li>Art center/studio </li></ul><ul><li>Day Treatment Center </li></ul><ul><li>Top 7 Primary Job Locations/2009 Survey </li></ul>
  9. 10. <ul><li>Capitalize on where art therapists are actively working </li></ul><ul><li>Partner for national impact with </li></ul><ul><li>Respected employment leaders in </li></ul><ul><li>Key industry segments where art therapists work </li></ul><ul><li>Gain their endorsement and promotion of art therapy through their communications systems </li></ul><ul><li>Increase jobs for art therapists </li></ul>
  10. 11. American Art Therapy Association Copyright, 2011 All rights reserved.
  11. 16. <ul><li>Education: </li></ul><ul><li>K-12 Schools </li></ul><ul><li>Art Centers & Museums </li></ul><ul><li>Health Careers </li></ul><ul><li>Hospitals/Clinics </li></ul><ul><li>Veterans services </li></ul><ul><li>Private Centers for Older Adults </li></ul><ul><li>Children’s Hospitals </li></ul><ul><li>Hospice Programs </li></ul>American Art Therapy Association Copyright, 2011 all rights reserved.
  12. 17. <ul><li>Community Programs </li></ul><ul><li>SAMHSA- Systems of Care </li></ul><ul><li>YMCA- day care/after school </li></ul><ul><li>Boys & Girls Clubs </li></ul><ul><li>Autism Spectrum Programs </li></ul><ul><li>Alzheimer's Programs </li></ul><ul><li>Hospice and Palliative Care Programs </li></ul><ul><li>Diabetes and other Eating Disorders </li></ul><ul><li>Mental Health- Active Minds on 385 campuses </li></ul><ul><li>Private Practice </li></ul><ul><li>Marriage & Family Counselors </li></ul><ul><li>New Career Management Center on the website </li></ul><ul><li>Ambassadors Program & Speakers Bureau </li></ul>
  13. 23. <ul><li>Older Adults </li></ul><ul><li>Military Families Support </li></ul><ul><li>Homeless Resource Center </li></ul><ul><li>Child Trauma </li></ul><ul><li>Other Tool Kits in development </li></ul><ul><li>Private Hospitals, State Hospitals, Children's Hospitals </li></ul><ul><li>US Army Military Service Personnel & Family </li></ul><ul><li>Autism Spectrum </li></ul><ul><li>Alzheimer's </li></ul><ul><li>Hospice and Palliative Care </li></ul><ul><li>Eating Disorders </li></ul>
  14. 26. <ul><li>. Increase Visibility and Access – SAMHSA partnership </li></ul><ul><li>   </li></ul><ul><li>SAMHSA- Systems of Care: more than 10,000 agencies nationwide working in mental health services and thousand in veterans health services and millions of visitors per month. Information Links to all 10,000 Systems of Care Agencies </li></ul><ul><li>National Youth Move & Dare to Dream America, special grants for arts initiatives for which art therapists are qualified. </li></ul><ul><li>New Art Therapy Information Center added to SAMHSA’s On-Line Resources to include articles, studies, links and so forth. </li></ul><ul><li>SAMHSA column in the American Art Therapy Quarterly Newsletter </li></ul><ul><li>Safe Schools/ Healthy Students by sharing information and connections to Art Therapists through our locators </li></ul><ul><li>  </li></ul>
  15. 27. <ul><li>Invitation to speak at SAMHSA’s National Conference: July 2012 in Orlando </li></ul><ul><li>Training SAMHSA program instructors about how to incorporate art therapy by connecting to the Locator </li></ul><ul><li>Workshops for SAMHSA Grantees to Include Art Therapy Resources in their programs </li></ul><ul><li>Use List Serv to All Children’s Mental Health Directors </li></ul><ul><li>National Child Traumatic Stress Network Collaborative </li></ul>
  16. 28. Strategic Plan Goal #2 Build a well-known art therapy professional identity through which: art therapists are recognized and respected as effective health care professionals; art therapy is known as an effective research-based healing
  17. 29. <ul><li>Media Center- 125% increase in articles in two years- News & Information Section on the web sore media and research. </li></ul><ul><li>Ambassadors Program </li></ul><ul><li>Speakers Bureau- 2012 </li></ul><ul><li>National Media Alerts- connected to top health & research groups. </li></ul><ul><li>Media Kit for Chapters </li></ul>
  18. 30. <ul><li>Partnership’s communications vehicles </li></ul><ul><li>Special Programs with National Partners (SAMHSA, CDC, Active Minds, CDC and so forth) </li></ul><ul><li>Find a Therapist/ Marketing program </li></ul><ul><li>Major National Presenters at the </li></ul><ul><li>Annual Conference </li></ul><ul><li>Research Bibliography expansion </li></ul>
  19. 31. <ul><li>Annual Conference Courses and Outstanding National Expert Speakers- 150 plus CEC eligible courses. </li></ul><ul><li>Institute for Continuing Education in Art Therapy- ICE </li></ul><ul><li>Webinars (free) </li></ul><ul><li>Art Therapy Journal, on-line and hardcopy </li></ul>
  20. 32. <ul><li>Monthly Updates and Quarterly Newsletter </li></ul><ul><li>Online storage and access to all CEC’s and other training information for each member </li></ul><ul><li>Risk Management Fact Sheets </li></ul><ul><li>Tool Kits useful for students entering the field to study successful programs and view related materials . </li></ul><ul><li>Website with information for exclusively for members and for the general public. </li></ul>
  21. 33. Where do you start ?
  22. 34. . Launching & Managing & Your Art Therapy Practice This Tool Kit assists practicing art therapists, new professionals, and students structure their practice effectively. New information and practice management resources will be added to this on-line resource going forward. Members only access.
  23. 35. Find-An-Art Therapist Locator A robust locator site where more than 2.4 million visitors search each year. Art Therapy is the first service listed in the search directory.
  24. 36. 2011 Conference Workshop Presenters sessions converted into an online distance learning courses.
  25. 37. Helping You Navigate Systems That Impact Your Career <ul><ul><li>The latest news and activities in public policy related to art therapy on the federal and state levels. Updated website provides information on </li></ul></ul><ul><ul><li>health care reform, and insurance reimbursement related to Medicare, </li></ul></ul><ul><ul><li>Medicaid, Federal Employee Healthcare, Tri-Care and more. </li></ul></ul><ul><ul><li>Detailed information is provided on </li></ul></ul><ul><ul><li>State Licensure requirements </li></ul></ul><ul><ul><li>http://www.americanarttherapyassociation.org/aata-advocacy.html </li></ul></ul>
  26. 38. <ul><li>Practice Center: </li></ul><ul><li>Practice Insurance and other business and personal insurance </li></ul><ul><li>Health and Dental Care Coverage Options </li></ul><ul><li>Art Supplies </li></ul><ul><li>Office Supplies and Shipping </li></ul><ul><li>Financial Services </li></ul><ul><li>Human Resources Services </li></ul><ul><li>Phone, Technology and Telecom </li></ul><ul><li>Car insurance & Personal Property Insurance </li></ul><ul><li>Electronic Marketing and Communications </li></ul><ul><li>And many other practical benefits </li></ul>
  27. 39.   How do you take advantage of all of these opportunities?
  28. 40. <ul><ul><ul><ul><li>Post on Find A Therapist & add your website and articles you’ve written. </li></ul></ul></ul></ul><ul><li>Link to all Tool Kits as they are introduced and add them to your website to help promote the field. </li></ul><ul><li>Be an Active Volunteer. </li></ul><ul><li>Link to the Advocacy and Public Policy Page and information </li></ul><ul><li>Read the Monthly Update & the Quarterly Newsletter, and the website for news </li></ul>
  29. 41. <ul><li>Enroll as a Medicare and/or Medicaid provider. Generally, to enroll, providers must be state licensed to provide their permissible scope of services. </li></ul><ul><li>If you are not an “enrolled” provider, it’s important to work for an enrolled individual or group of health care providers, under which your services can be billed and reimbursed. </li></ul><ul><li>Be aware that state budgets and funding priorities directly impact Medicaid programs’ appropriated funding levels. </li></ul><ul><li>  </li></ul><ul><li>  </li></ul>
  30. 42. <ul><ul><ul><ul><li>Attend the Annual Conference Courses and Outstanding National Expert Speakers- 150 plus CEC eligible courses. Be a course presenter! </li></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Institute for Continuing Education in Art Therapy- ICE - become an author </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Join the Ambassadors Program </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Check the Speakers Bureau- 2012 </li></ul></ul></ul></ul></ul>
  31. 43. Flood the media market with accurate and positive information about credentialed art therapists and the good work you do. Use social media, print media, radio and TV
  32. 44. <ul><li>Start your own business. Package your marketing materials and use the brand logo to be easily recognized with Association programs. </li></ul><ul><li>Form or find a group practice to join. </li></ul><ul><ul><ul><ul><ul><li>Refresh or build your website/connect to the Association website to gain traffic. </li></ul></ul></ul></ul></ul>
  33. 45. Create your art therapy career!
  34. 47. American Art Therapy Association 43 rd Annual Conference , Savannah Georgia, July 9-13, 2012

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