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Social Media Class for Venue Management

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Held August 29th, 2012 in Hotel New York, Rotterdam for the European Academy of Venue Management

Published in: Education, Technology, Business
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Social Media Class for Venue Management

  1. 1. In a world that talks back Tell your story, share the experience Gijsbregt Brouwer EAVM - social media - Hotel New York - August 29th, 2012
  2. 2. The disruption The facts The trends The cases The tips
  3. 3. Disruption
  4. 4. Artist?
  5. 5. Parody?
  6. 6. Producer?
  7. 7. Fans?
  8. 8. Artist?
  9. 9. 1 to 1
  10. 10. 1 to many
  11. 11. Many to many
  12. 12. Disruption
  13. 13. Disruption
  14. 14. Disruption
  15. 15. Disruption
  16. 16. Disruption
  17. 17. Disruption
  18. 18. Facts
  19. 19. Social networks world wideFacebook Twitter Linkedin Google+ Instagram Pinterest1000 905 750 500 350 250 150 130 30 10 0 2012
  20. 20. Facebook3+ billion likes &comments a day
  21. 21. Facebook a TRILLION +views per month
  22. 22. Twitter1 billion tweets every 3 days
  23. 23. TwitterTPS record 25,088
  24. 24. YouTube4 billion videoviews per day
  25. 25. YouTube Every minute72 hours upload
  26. 26. YouTube 64% of youthdiscover music via YouTube
  27. 27. Internet & TV3 hours per dayAt the same time
  28. 28. Trends
  29. 29. SoLoMo
  30. 30. Crowds
  31. 31. Smart buildings
  32. 32. Digital = personal
  33. 33. Realtime world
  34. 34. Social business
  35. 35. Cases
  36. 36. Tell your story?
  37. 37. Share your story?
  38. 38. Share your story?
  39. 39. Engage your fans?
  40. 40. Share your story!
  41. 41. Share your story!
  42. 42. Share your story!
  43. 43. Share your story! General exposureRooms (promo code) Meetings (contact) Bar/restaurant?
  44. 44. Images to share
  45. 45. Images to share
  46. 46. Images to share
  47. 47. Images to share
  48. 48. Connect!
  49. 49. Connect!
  50. 50. Connect!
  51. 51. Tips
  52. 52. Personal/Authentic Continuous Adding value Real time Engaging!
  53. 53. It’s everybody’s job
  54. 54. Not an intern or the PA of the GM
  55. 55. Its oh so quiet...
  56. 56. Holiday...
  57. 57. You have to besocial, to be in social media!
  58. 58. Q&A
  59. 59. September 25, Ahoy!
  60. 60. Follow me @gijsbregt

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