Imkt120 martin[1]

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discribe how social media can affect well on your business

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Imkt120 martin[1]

  1. 1. The way to the future with social media
  2. 2. What to expect What is Social Media? How did Social Media come to be? How is Social Media used in today’s society? How can our company grow using Social Media? Review of what we have discussed Questions
  3. 3. What is Social media? • A new way of building our future!
  4. 4. How did Social Media come to be It all started in the 1970’s with something called the Bulletin Board System (BBS) Introduction to CompuServe in the 1979 AOL made it’s day view Mid-1990’s Yahoo and Amazon was introduced
  5. 5. How social media is used today
  6. 6. How is Social Media used today cont. In a survey two-thirds of big companies us Web 2.0 tools such as social networks or blogs. SuperValu used Yammer to connect to 11,000 Executives and store managers. Dell uses IdeaStorm site to listen to their costumers that had more than 17,000 ideas and adopted 500 BlendTec used an ad saying “will it blend” on YouTube increasing it’s sales 5x
  7. 7. BlendTec Results2005 October 30-31 November Some Time January 2009 2006 2006 LaterGreat Products Built First 5 videos BlendTec YouTubebut no brand willitblend.com top 5m views begins channel hasawareness first 5 videos on YouTube optimizing 3,013,978 posted to YouTube tags views, 157,621 YouTube and purchasing subscribers Adwords and Yahoo!
  8. 8. How our company can grow using social Media Start applying our logo’s and some commercials to network sites such:• Facebook• Twitter• YouTube Set advertisements that relate to people in the range of 18 – 64 Also relate towards adult women ages 18-29 because they have a full use of 89% overall and 69% on an average day
  9. 9. How our company can grow using social mediacont.
  10. 10. Review of what we have discussed What Social Media is Background to how social media became popular How companies in today’s market utilized Social Media to their advantage How we as a company can make ourselves better and use social media to it’s fullest
  11. 11. QUESTION’S?
  12. 12. Works CitedBennett, Shea. "80% Of Companies Use Social Media To Track Competitors [STUDY]." - AllTwitter. N.p., 31 May 2012. Web. 05 Aug. 2012 . <http://www.mediabistro.com/alltwitter/social-competitor-intelligence_b23373>.Briggs, Christian. "BlendTec Will It Blend? Viral Video Case Study." Http://www.socialens.com. N.p., Jan. 2009. Web. 5 Aug. 2012. <http://www.socialens.com/wp- content/uploads/2009/04/20090127_case_blendtec11.pdf>.Dyer, Pam. "Social Media Sites Are Now Used by 65% of Adults Online." Pamorama. N.p., 4 Sept. 2011. Web. 05 Aug. 2012. <http://www.pamorama.net/2011/09/04/half-of-us-adults-use-social-media-infographic/>.Gilbertson, Scott. "Feb. 16, 1978: Bulletin Board Goes Electronic." Wired.com. Conde Nast Digital, 16 Feb. 2010. Web. 05 Aug. 2012. <http://www.wired.com/thisdayintech/2010/02/0216cbbs-first-bbs-bulletin-board/>.Mullaney, Tim. "Social Media Is Reinventing How Business Is Done." USA Today. Gannett, 16 May 2012. Web. 05 Aug. 2012. <http://www.usatoday.com/money/economy/story/2012-05-14/social-media-economy- companies/55029088/1>. Nations, Daniel. "What Is Social Media?" About.com Web Trends. N.p., 05 Aug. 2012. Web. 05 Aug. 2012. <http://webtrends.about.com/od/web20/a/social-media.htm>.Nickson, Christopher. "The History of Social Networking." Digital Trends. N.p., 21 Jan. 2009. Web. 05 Aug. 2012. <http://www.digitaltrends.com/features/the-history-of-social-networking/>. "Overview - AOL Corp." AOL Corp. AOL INC, 5 Aug. 2012. Web. 05 Aug. 2012. <http://corp.aol.com/about- aol/overview/>. Qualman, Erik. "Social Media Success Stories." Search Engine Watch. N.p., 15 Nov. 2009. Web. 05 Aug. 2012. <http://searchenginewatch.com/article/2064291/Social-Media-Success-Stories>.

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