This document discusses how the GetMyMind tool can help brands better engage with customers on social media. It notes that currently customers passively check brand websites and social media pages for information. GetMyMind allows brands to listen to what customers are saying about the brand across social platforms and join conversations. It argues that GetMyMind helps brands improve customer satisfaction by being more proactive and engaging with customers in a timely manner rather than making customers wait for brand responses.

1. Customer Service and Market Watch via . www.getmymind.com are youlistening?

2. How brands interactwith Social media? www.getmymind.com Customerschecking: - Brand’swebsite- Brand’sTwitteraccount- Brand’sFacebook page Brands using:- Website- Twitteraccount- Facebook Fan page Customers tell youonlywhattheywant to News, products info, nextevents… Customers are passive, theyfollow, read info…

3. How getmymindcould help? www.getmymind.com Customers are talking about your brand to giveadvices, opinions, feelings… Getmymindhelpsyoulistenwhatisbeingsaid and join the conversation Advices Opinions Help Feelings

4. How to engage the conversation? www.getmymind.com Withoutgetmymind: Withgetmymind: 1. A question, comment, complaint, request help isposted to the communitywithoutcontactingyou 3.Time wasted, call center providingbad replies = negative brand feeling 1. One contacts yourcompany to ask a question, complaint, requestsome help 2. Getmymindalertsyou about this comment 3. You can engage the conversation and respondquickly 2. Yourcompanyprovides a reply Customers have to contact yourcompany and wait for yourreply Improvecustomer satisfaction by being proactive

5. www.getmymind.com www.getmymind.com are youlistening?