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October 2018 Webinar - GatherUp

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This month's webinar from GatherUp looks at our new Facebook Recommendation monitoring and the Facebook integration for it. We also cover our new changelog for product updates and tips on 1st-party reviews.

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October 2018 Webinar - GatherUp

  1. 1. CUSTOMER WEBINAR OCTOBER 2018 @GatherUp | GatherUp.com
  2. 2. October 2018 Agenda • Update on past months work/webinars • Facebook monitoring & authorization • Updates via Changelog • The power of 1st-party reviews • New widget designs coming • Questions
  3. 3. Current update from past months • Brand change to GatherUp! Thanks for the incredible support! • New “Customer Activity” screen/feature is just waiting on a few structure items • “Auto-tagging” is tied to “Customer Activity” • For Resellers: “Client Level” is about to enter BETA, stay tuned for a webinar invite
  4. 4. We enable you to gather your customer’s opinion, feedback, reviews and ratings effectively. • Email requests • SMS requests(PRO) • Locator (PRO) • Signage • Staff buy-in • Review monitoring • Monitor Q&A (PRO) Learn, manage and respond with your customers to constantly improve your experience. • Read feedback and learn • Notifications • Respond • Auto-tagging of themes (PRO) • View reporting • Share insights Fuel your marketing with customer generated content to showcase reviews, improve SEO and win new customers. • Review Widget to display 1st-party reviews • Conversion Pop-up • Generate 3rd-party reviews • Location page content • Social sharing GATHER MANAGE MARKET
  5. 5. Facebook Monitoring & Authorization
  6. 6. https://gatherup.com/blog/a-big-change-to-facebook-reviews-5-stars-now-recommendations/
  7. 7. Authorize GatherUp with Facebook
  8. 8. *Resellers must have been added as a partner with an Admin page role
  9. 9. How To Monitor Facebook Recommendations And Authorization Steps https://userguide.gatherup.com/knowledge-base/how-to- monitor-facebook-recommendations-and-authorization-steps/
  10. 10. New communication on updates
  11. 11. https://changelog.gatherup.com/
  12. 12. https://changelog.gatherup.com/rss
  13. 13. *Resellers: Changelog will feed into your Agency Dashboard (coming) – visible only to you
  14. 14. The power of 1st-party reviews
  15. 15. Two types of reviews: 1st-party reviews are direct to the business 3rd-party reviews are sites like Google, TripAdvisor, BBB
  16. 16. Why I Love 1st-party Reviews https://gatherup.com/blog/why-i-love-1st-party- reviews-just-might-marry-them/ • Ownership • Control of the rules • Website content • Increased website conversions • More accurate sample • Improved SEO • Longevity • Be responsible
  17. 17. Rank / SERP Visibility Click-thru from SERP Stick Engage Convert REPUTATION
  18. 18. Trust optimization
  19. 19. New widget designs coming
  20. 20. Final questions? Thank you!

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