DELIVERING ADVENTURE TO YOUR DOORSTEPBrand Partner OverviewDecember 2010
DELIVERING ADVENTURE TO YOUR DOORSTEPGEAR 66 is a socially driven, private onlineshopping club that provides its members exclusiveoffers and insider pricing on menʼs, womenʼs andchildrenʼs apparel, accessories, and equipment tofeed their adventurous appetite. And thatʼs where you come in.
DELIVERING ADVENTURE TO YOUR DOORSTEPOutdoor Brand PartnersWe are currently establishing partnerships with leadingoutdoor product manufacturers. Our 72-hour members-only model provides a highquality branded experience, and offers an alternativesales & distribution option for your products at all life-cycle stages. Beta launch scheduled for 1/1/11
DELIVERING ADVENTURE TO YOUR DOORSTEPGear 66 Shopping ExperienceOur site may be new, but weʼve been hard at workbehind the scenes developing an integrated platformthat provides customers with a seamless experienceacross all digital shopping channels.By integrating mobile and social commerce, we can giveour members the freedom and convenience to choose apurchase method that best suits their busy lifestyle. Built-in “invite a friend” features and social commerce technology
DELIVERING ADVENTURE TO YOUR DOORSTEPKey Features Members-only VIP experience 72-hour sales format creates urgency to purchase, and features built-in referral loyalty system to increase viral communication about each sale Outdoor products only Social commerce on Facebook and Twitter Mobile speciﬁc marketing and commerce options We use world-class ecommerce technology that is managed by a team of experienced internet retail professionals – who are passionate about outdoor sports and recreation
DELIVERING ADVENTURE TO YOUR DOORSTEPMember-only Access
Front-end Presentation DELIVERING ADVENTURE TO YOUR DOORSTEP Homepage features current and upcoming sale information that is elegantly displayed to maximize the visual features of your products Brand sale pages feature larger product images for increased usability and visual navigation Product pages include a brand overview, countdown clock, detailed product descriptions and enhanced product viewing*Sample data used for site examples
DELIVERING ADVENTURE TO YOUR DOORSTEPWhy Partner with Gear 66? Increase margins on end-of-season inventory. Our 72-hour members-only model offers an alternative sales & distribution option for your products at all life-cycle stages. Customer acquisition. Through the built-in “invite a friend” feature, our members are incentivized to be your voice in the marketplace. Maintain control of your brand. We provide a high-quality, branded alternative to traditional liquidation options. Avoid multi-channel conﬂicts. Access to exclusive deals is strictly limited to Gear 66 members. Help protect the environment. We are pledging 1% of sales to the preservation and restoration of the natural environment by partnering with The Conservation Alliance and others.
DELIVERING ADVENTURE TO YOUR DOORSTEPOperational Requirements for Conducting a Gear 66 Sale 6 Weeks before sale: Supplier submits detailed product and inventory information, branded content materials, digital assets 1 Week before sale: Supplier conﬁrms inventory allocation for Gear 66 sale After the Gear 66 sale: Gear 66 sends supplier a purchase order for items purchased by members during the sale For drop-ship fulﬁllment, a detailed shipping request is sent. Supplier provides shipping and tracking information upon fulﬁllment 10 days after sale & merchandise drop-ship fulﬁlled: Gear 66 makes payment to supplier
DELIVERING ADVENTURE TO YOUR DOORSTEPCorporate Information For supplier inquires, please contact: Ezra Kassin email@example.com 305.785.6052 GEAR66.COM Headquarters: Miami, Florida Gear 66 is funded by a Florida based private equity group