Kortdage 2008




How cartographic is our society?


       Department of Geography and
           Regional Research

    ...
Communication Capabilities

   Literacy
      to posses the ability to read and write as well as to use
      language pro...
Visual Object Recognition


 FINISHED FILES ARE THE
 RESULT OF YEARS OF
 SCIENTIFIC STUDY
 COMBINED WITH THE
 EXPERIENCE O...
Visual Object Recognition
Visual Object Recognition


 FINISHED FILES ARE THE
 RESULT OF YEARS OF
 SCIENTIFIC STUDY
 COMBINED WITH THE
 EXPERIENCE O...
Visual Object Recognition


    There are 6 F's in the sentence.
      average finds 3
      above average finds 4
      t...
Visual Object Recognition


    Aoccdrnig to a rseearch at Cmabrigde
    Uinervtisy, it deosn't mttaer in waht oredr the
 ...
Cartography


 “A picture [map] is worth a thousand words”

 Cartography is like music (E. Imhof)
   Single notes with spe...
Map


... can be seen as a metaphor for all products that
    are produced within cartography.

... is a structured model ...
Map




http://politics.guardian.co.uk/homeaffairs/story/0,,2059960,00.html
Map




http://www.cnn.com/WORLD/europe/9905/09/kosovo.02/
Cartographic Communication

                             Universe



                       Cartographer     User




cart...
Initialization
          Spatial Related Problem
           Problem Identification
         Specification, Formulization  ...
Cognitive (over)load


    Cognitive Load
      refers to the load on working memory during
      problem solving, thinkin...
Cognitive (over)load



        431427748641
Cognitive (over)load
Cognitive (over)load




       43 1 4277 486 41
Cognitive (over)load
Law of Prägnanz


   Tendency to perceive a set of individual elements as
   a single, recognizable pattern

   “Everythin...
Ockham‘s Razor


  Simplicity is preferred to complexity

  Simple and efficient
Turn an error into an opportunity, into a good
feeling
Cognitive (over)load in Cartography
Cartographic Artifacts - Structure

    Topographic Orientation
       Every map has at least one layer that contains
    ...
Goals and Outlook


    Enhancing methods of spatial information by
    means of cartographic communication
    Know-how t...
Kortdage 2008




How cartographic is our society?


       Department of Geography and
           Regional Research

    ...
Karel Kriz
Karel Kriz
Karel Kriz
Karel Kriz
Karel Kriz
Karel Kriz
Karel Kriz
Karel Kriz
Karel Kriz
Karel Kriz
Karel Kriz
Karel Kriz
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Karel Kriz

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Keynote speaker, Kortdage 2008, 27-10-2008, Karel Kriz

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Karel Kriz

  1. 1. Kortdage 2008 How cartographic is our society? Department of Geography and Regional Research Karel Kriz University Vienna, Austria
  2. 2. Communication Capabilities Literacy to posses the ability to read and write as well as to use language proficiently. Numeracy comprises the capability to work with numbers and to deal with mathematical concepts. Articulacy embraces the competence of being able to express oneself fluently and coherently in a distinct, clear and definite manner, having the power of speech. Graphicacy the ability to understand and use symbols, graphics, maps, plans, in other words to communicate visually.
  3. 3. Visual Object Recognition FINISHED FILES ARE THE RESULT OF YEARS OF SCIENTIFIC STUDY COMBINED WITH THE EXPERIENCE OF YEARS.
  4. 4. Visual Object Recognition
  5. 5. Visual Object Recognition FINISHED FILES ARE THE RESULT OF YEARS OF SCIENTIFIC STUDY COMBINED WITH THE EXPERIENCE OF YEARS.
  6. 6. Visual Object Recognition There are 6 F's in the sentence. average finds 3 above average finds 4 to see 5 is rare you are a genius to see 6 Most people forget the OFs. The human brain tends to see them as Vs instead of F's
  7. 7. Visual Object Recognition Aoccdrnig to a rseearch at Cmabrigde Uinervtisy, it deosn't mttaer in waht oredr the ltteers in a wrod are, the olny iprmoetnt tihng is taht the frist and lsat ltteer be at the rghit pclae. The rset can be a toatl mses and you can sitll raed it wouthit porbelm. Tihs is bcuseae the huamn mnid deos not raed ervey lteter by istlef, but the wrod as a wlohe.
  8. 8. Cartography “A picture [map] is worth a thousand words” Cartography is like music (E. Imhof) Single notes with specific attributes connected to them. These resemble the fundamentals of cartographic depiction – the graphic variables. Each note is aligned and combined in such a way that the arrangement can harmonize to produce pleasing music or disharmony.
  9. 9. Map ... can be seen as a metaphor for all products that are produced within cartography. ... is a structured model of spatial relationships that has the goal to transport information to the user in order to gain extensive insight.
  10. 10. Map http://politics.guardian.co.uk/homeaffairs/story/0,,2059960,00.html
  11. 11. Map http://www.cnn.com/WORLD/europe/9905/09/kosovo.02/
  12. 12. Cartographic Communication Universe Cartographer User cartographers cartogr. cartogr. users knowledge language MAP language knowledge
  13. 13. Initialization Spatial Related Problem Problem Identification Specification, Formulization Communication Implementation Cartographic Knowledge Modification Action Design Solution Conception Perception Modeling (multidimensional) Interpretation Tools and Methods (elementary – complex) Interaction Product User Cognition
  14. 14. Cognitive (over)load Cognitive Load refers to the load on working memory during problem solving, thinking and reasoning Magical Number Seven plus or minus Two Retention of discrete units of information before information loss occurs Chunks and Chunking Structures that can be used as units of perception and meaning Strategy for efficient use of Chunks
  15. 15. Cognitive (over)load 431427748641
  16. 16. Cognitive (over)load
  17. 17. Cognitive (over)load 43 1 4277 486 41
  18. 18. Cognitive (over)load
  19. 19. Law of Prägnanz Tendency to perceive a set of individual elements as a single, recognizable pattern “Everything should be made as simple as possible, but not simpler” – Albert Einstein “Make all visual distinctions as subtle as possible, but still clear and effective” – Edward Tufte
  20. 20. Ockham‘s Razor Simplicity is preferred to complexity Simple and efficient
  21. 21. Turn an error into an opportunity, into a good feeling
  22. 22. Cognitive (over)load in Cartography
  23. 23. Cartographic Artifacts - Structure Topographic Orientation Every map has at least one layer that contains information for orientation. This topographic-orientation layer serves as a base for locating the thematic information in a spatial context. Thematic Information It can vary from a very simple depiction all the way to a multi-dimensional complex base map. Objects can be grouped together to create “chunks” that help structure and organize the overall cartographic representation.
  24. 24. Goals and Outlook Enhancing methods of spatial information by means of cartographic communication Know-how transfer and collaboration with neighboring disciplines Application development and implementation Sustainable scientific progress within cartographic visualization and geo- communication
  25. 25. Kortdage 2008 How cartographic is our society? Department of Geography and Regional Research Karel Kriz University Vienna, Austria

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