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Leading the Future: Surviving and Thriving in Crazy Times

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Peter Fisk's online masterclass with IE Business School, exploring the challenges of leadership in today's world, including through a crisis like COVID-19. He also introduces the Global AMP from IE, the world's best executive development program for people stepping up lead the future of their businesses. More info from peterfisk@peterfisk.com or explore theGeniusWorks.com

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Leading the Future: Surviving and Thriving in Crazy Times

  1. 1. LEADING THE FUTURE Professor Peter Fisk Email: peterfisk@peterfisk.com Website: theGeniusWorks.com Twitter: @geniusworks Surviving and thriving in crazy times
  2. 2. Exploring Innovating Collaborating Adapting Growing New Context New Leaders Global Uncertainity Change Speed Complexity Authentic Entrepreneurial Curious Relational Resilient
  3. 3. Amplified Leadership World Changing Market Shaping Disruptive Innovation Energising Organisations Exploring Innovating Collaborating Adapting Growing New Context New Leaders Global Uncertainity Change Speed Complexity Authentic Entrepreneurial Curious Relational Resilient Transforming your personal and business impact GLOBAL ADVANCED MANAGEMENT PROGRAM
  4. 4. Relentless Change Transforming Business Courage to Lead the Future
  5. 5. Surviving in crazy times
  6. 6. Surviving in crazy times
  7. 7. Surviving in crazy times
  8. 8. Surviving in crazy times
  9. 9. Surviving in crazy times
  10. 10. Thriving in crazy times
  11. 11. Thriving in crazy times
  12. 12. “Bad companies are destroyed by crisis, good companies survive them, great companies are improved by them.”
  13. 13. Thriving in crazy times
  14. 14. “The great businesses of tomorrow are being created right now”
  15. 15. The future isn’t like it used to be © Peter Fisk 2019 FUTUREHISTORY Unpredictable Predictable Stability Efficiency Optimisation Agility Innovation Experimentation
  16. 16. More change in the next 10 years Than in the last 250 years
  17. 17. Ideas world
  18. 18. Anything is possible
  19. 19. Example: $145bn disruption to financial servicesWhat does the mean for education? +genius A world of relentless change
  20. 20. A world of relentless change
  21. 21. • Shifting economic power • Resource scarcity • Technological breakthrough • Social change • Rapid urbanisation Sources: BlackRock, Bloomberg, Deloitte, IFTF, McKinsey, PwC, WEF, World Bank Megatrends 2020-2030
  22. 22. 1. Shifting economic power Share of world GDP (PPPs) from 2016 to 2030 China will be the new global superpower Emerging economies are the growth markets Asia also has huge untapped natural resources Chinese entrepreneurial growth is relentless Power shift from west to east Learn from the east not the west CHANGESIMPACTS Sources: BlackRock, Bloomberg, Deloitte, IFTF, McKinsey, PwC, WEF, World Bank Megatrends 2020-2030
  23. 23. 2. Resource scarcity Increase carbon emissions drive global warming Increase strain on the planet’s resources Oil becomes increasingly scarce resource Shift from oil to clean energy More produce, less inputs Transformation of carbon-based mobility CHANGESIMPACTS Sources: BlackRock, Bloomberg, Deloitte, IFTF, McKinsey, PwC, WEF, World Bank Megatrends 2020-2030
  24. 24. 3. Technological breakthrough Data is the new oil; data connects the world Pace of technological change is exponential Technology increasingly automates humanity AI and robotics drive improved lifestyles Connected and intelligent life Healthcare is fundamentally transformed by tech CHANGESIMPACTS Annual growth rates of emerging technologies Growth of global data (1ZB is a trillion GB) Sources: BlackRock, Bloomberg, Deloitte, IFTF, McKinsey, PwC, WEF, World Bank Megatrends 2020-2030
  25. 25. 4. Social change More older people, fewer younger people Global population continues to grow More inequality, more migration, more diversity Food demand and diverse preferences Healthcare revolution for ageing population Nations become less meaningful CHANGESIMPACTS Sources: BlackRock, Bloomberg, Deloitte, IFTF, McKinsey, PwC, WEF, World Bank Megatrends 2020-2030 Global migration
  26. 26. 5. Rapid urbanisation Megatrends 2020-2030 Life is better in cities Global migration to cities Growth of Asian and African megacities Healthcare and security become key Smart cities, new infrastructure Cities become more powerful than nations CHANGESIMPACTS Sources: BlackRock, Bloomberg, Deloitte, IFTF, McKinsey, PwC, WEF, World Bank
  27. 27. East Small West Big ProfitVolume
  28. 28. A world of relentless change
  29. 29. A world of relentless change
  30. 30. Meituan Dianping
  31. 31. Consumer Influence Individual Business Control Average
  32. 32. Rise of the $1 billion “unicorns” …
  33. 33. … 392 “unicorns” disrupting every sector
  34. 34. Bytedance … the world’s largest “unicorn”
  35. 35. Bytedance … the world’s largest “unicorn”
  36. 36. ImaginationCapability NetworksChains ExponentialImprovement
  37. 37. A world of limitless opportunity
  38. 38. The future can be anything you want it to be
  39. 39. Relentless Change Transforming Business
  40. 40. Time to think differently
  41. 41. Moonshots … What do you want to achieve?
  42. 42. Why be 10% better? When you could be 10x better?
  43. 43. Hyperloop JioPhone H&M Amazon Change Why Speed
  44. 44. Li and Fung Tencent Alibaba 3DHubs networked
  45. 45. DeepMind Fidor Bank Netflix Intuitive Surgical intelligent
  46. 46. Airbnb Nike+ Lego Glossier collaborative
  47. 47. audacious Google X Red Bull Syngenta Nike
  48. 48. 20th v 21st Century Business © Peter Fisk 2019 Today Future Corporates Ecosystems Optimisation Innovation Physical Digital Hierarchies Networked Experts Integrators Functions Projects Analytical Intuitive Shareholders Society Profit Progress
  49. 49. ARMThe Transformation of ARM
  50. 50. © Peter Fisk 2019 21st Century Business
  51. 51. 21st Century Business
  52. 52. © Peter Fisk 2019 Consumer Consumer Consumer ConsumerBusiness Business Business Business Platform business models
  53. 53. Platform business models
  54. 54. DBS Bank … the world’s best bank
  55. 55. DBS Bank … reimagining money, reinventing banks
  56. 56. DBS Bank … making banking invisible
  57. 57. Reinventing business
  58. 58. Reinventing business
  59. 59. Inspired by Reinventing Organisations by Frederic Laloux, 2014 Reinventing business
  60. 60. The Transformation of Haier
  61. 61. 10,000 microbusinesses
  62. 62. • Future shaping • Embracing ambiguity • Integrating people • Driving change • Amplifying potential INSPIRING LEADERSHIP • Meaningful purpose • Focused relevance • Leveraged assets • Self-tuning adaption • Evolving portfolio DYNAMIC STRATEGY • Customer sensing • Moonshot thinking • Market multipliers • Experiential brands • Communally engaging MARKET MAKING DNAofthe21stCenturyBusiness © Peter Fisk 2019 DNAofthe21stCenturyBusiness
  63. 63. FutureToday ChangeStability SocietyBusiness HumansMachines InsurgentsIncumbents ExperimentalStructured GlobalLocal Tensions of the 21st Century Business © Peter Fisk 2019
  64. 64. How to find a better way? © Peter Fisk 2019
  65. 65. • Future shaping • Embracing ambiguity • Integrating people • Driving change • Amplifying potential INSPIRING LEADERSHIP • Diverse teaming • Project clusters • Dynamic resourcing • Continual learning • Augmenting humanity CREATIVE TALENT • Meaningful purpose • Focused relevance • Leveraged assets • Self-tuning adaption • Evolving portfolio DYNAMIC STRATEGY • Growth mindset • Energising spirit • Collective momentum • Transparent and ethical • Continuous learning PROGRESSIVE CULTURE • Customer sensing • Moonshot thinking • Market multipliers • Experiential brands • Communally engaging MARKET MAKING • Network structure • Butterfly centred • Intelligent automation • Positive sustainability • Smart ecosystem AGILE ORGANISATION • Deep insight • Intuitive design • Technology enabled • Fast experimentation • Adapt and scale RELENTLESS INNOVATION • Customer enabling • Growth accelerating • Society enhancing • Personally fulfilling • Future sustaining EXPONENTIAL IMPACT DNAofthe21stCenturyBusiness © Peter Fisk 2019 • Aligned delivery • Efficient processes • Fast and precise • Collaborative working • Metrics and rewards SEAMLESS ACTION DNAofthe21stCenturyBusiness
  66. 66. Relentless Change Transforming Business Courage to Lead the Future
  67. 67. What do leaders do?
  68. 68. What do leaders do?
  69. 69. What will come next? Where to focus? How to deliver the future faster? Jim Hagemann Snabe Chairman Siemens, Maersk Chair of WEF Technology Council
  70. 70. • Change is relentless • Change is driven from outside • Change is complex and takes time • Change is personal and organisational How to lead the future?
  71. 71. FARSIGHTED COURAGEOUS CURIOUS INTUITIVE IMAGINATIVE ENTREPRENEURIAL INSPIRING IMPACTFUL RESPONSIBLE EMPATHETIC COLLABORATIVE ADAPTIVE How to lead the future?
  72. 72. How can you create a better future?
  73. 73. +genius Futureback Now forward What is the future we want to create? 2025 Redefine how to move forwards 2020 © Peter Fisk 2018 www.theGeniusWorks.com Start from the future back1
  74. 74. +genius “We inspire every person and business on the planet to achieve more” “We accelerate the world’s transition to sustainable energy” “We add sparkle to people’s everyday lives” “We bring inspiration and innovation to every athlete in the world” “We create a better everyday life for people” “We inspire moments of optimism and happiness” “We empower people to stay a step ahead in life and in business” “We make sustainable living commonplace” “We help the next generation of women to realise their potential” “We inspire and nurture the human spirit” Find your higher purpose
  75. 75. 5 Year Vision “Future Back” Growth Roadmap
  76. 76. 3 Year 5 Year Vision Vision “Future Back” Growth Roadmap
  77. 77. 3 Year 5 Year Vision Vision Vision “Future Back” Growth Roadmap 1 Year
  78. 78. 3 Year 5 Year VisionActivity VisionActivity VisionActivity “Future Back” Growth Roadmap 1 Year
  79. 79. 3 Year 5 Year VisionActivityResult VisionActivityResult VisionActivityResult “Future Back” Growth Roadmap 1 Year
  80. 80. © Peter Fisk 2018 www.theGeniusWorks.com CustomerBusiness Innovate from the “outside in”2
  81. 81. New disruptive technologies Big human challenges Radical innovations © Peter Fisk 2018 www.theGeniusWorks.com Solve important problems3
  82. 82. Make and distribute business model eg CocaCola Microsoft Spectrum retail business model eg Amazon Marks & Spencer Make and sell direct business model eg BMW, HSBC Niche retail business model eg ToysRUs,Wiggle License to make business model eg ARM, Ed Hardy Curated retail business model eg Fab, Positive Luxury Membership club business model eg Costco, Quintessentially Crowdfunded ventures business model eg Kickstarter, Zidisha Opensourced community business model eg RedHat, MySQL Subscription payment business model eg FT.com, Graze Buyer and seller marketplace business model eg Etsy, NYSE Micro payments business model eg Flattr Grameen Danone Collaborative consumption business model eg Buzzcar, Regus Regular Replacement business model eg Gillette, Nespresso Branded Consortia business model eg Cisco, Spar Advertising or Sponsorship business model eg Google, Metro Newspapers Listed or Promoted business model eg Monster Linkedin Network builders business model eg Hotmail, Twitter Demand then Made business model eg ZaoZao, Threadless Auction retail business model eg eBay, Sotheby Knowledge and time business model eg McKinsey, Harvard Franchised retail business model eg McDonalds, Subway Certification and endorsement business model eg ISO, Verisign Remainder retail business model Eg Saks, Vente Privee Multulevel marketing business model eg Tupperware, Natura Group buying business model eg Groupon, Huddlebuy Reverse auction business model eg Priceline Freemarkets Shared rental business model eg Zilok, Hilton Tradeable currency business model eg Bitcoin Air Miles Freemium pay within business model eg Angry Bird, Coursera Transaction facilitator business model eg Paypal, Visa Pay as you go business model eg AzuriTech Techshop Dynamic pricing business model eg Expedia, Uber Reputation builders business model eg Tripadvisor, PaywithaTweet Customer data business model eg Facebook, 23andMe Non-profit business business model eg Oxfam Wikipedia Maker models Channel models Crowd models Payment models Exchange models Asset modelsDesign new business models © Peter Fisk 2018 www.theGeniusWorks.com 4
  83. 83. Connect consumers to consumers © Peter Fisk 2018 www.theGeniusWorks.com 5
  84. 84. +genius Better view of the future Smarter ways to innovate Faster ability to implement © Peter Fisk 2018 www.theGeniusWorks.com Accelerate ideas to action6
  85. 85. … aligning people, to accelerate the future together Have a growth mindset7
  86. 86. +genius © Peter Fisk 2018 www.theGeniusWorks.com Fixed Mindset Growth Mindset
  87. 87. Acting with speed and agility Connecting ideas and people Passion to make life better Having an audacious attitude Shaping your own vision Making sense of change Persisting to make it happen © Peter Fisk 2018 www.theGeniusWorks.com
  88. 88. 105 Winning in an incredible new world Peter Fisk helps business leaders makesenseof afast-changing world, tofind thebest newopportunities for growth, toembracethebest newideas throughinsight and creativity, torethinktheirentirevisionand strategy, business model and customer experience. Being 10% better is just enoughtocompeteintoday’s world, tostand still. Thereal questionis howtobe10times better, toget ahead, tostandout, tobe theleader whohelps thebusiness createand deliver futuresuccess. Peter works across theworld, helping business leaders todevelop innovativestrategies for business and brands. Heis athinker, advisor and practical entrepreneur. Heis Professor of Strategy, Innovationand Marketing at IE Business School, oneof theworld’s top ranked business schools, whilst alsofounder and CEOof GeniusWorks, aboutiqueconsulting firm, helping clients across every sector tomakesenseof fast- changing markets, and find newways tothink, competeand win. Having trained as anuclear physicist, Peter moved tomanaging brands likeConcordeat BritishAirways, helping Microsoft toadopt avalue- based marketing model, and Virgintolaunchintonewmarkets. As ahighly experienced consultant hehas worked inevery sector and regionof theworld. As CEOof theworld’s largest marketing organisation, theChartered Instituteof Marketing, hebecameaglobal authority onwhat’s best and next inbusiness and markets. Finding his ownspace, hefounded GeniusWorks, withoffices inLondonand Istanbul. Heworks withcompanies big and small, food tofashion, skincaretostockexchanges, hightechtohuman –and organisations as diverseas Aeroflot and BanyanTree, Cartier toCoty, CocaColaand Club Med, Cooperativeand Courvoisier, Davidoff and DSM, Eczacibasi and Fat Face, Fosters and GSK, Hershey’s and Mars, M&Sand Nestle, Microsoft and O2, Phillips and Philosophy, Red Bull andSavola, Santander and Skanska, Shell and Tata, Teliaand Turkcell, Unilever and UAE Government , Virginand Visa, Vodafoneand Yapi Kredi –tothinkbigger andsmarter, develop innovativestrategies, bolder brands, and accelerategrowth. Peter’s newbook“Gamechangers: Areyouready tochangetheworld?” explores thenext generationof business andbrands, shaking up markets, innovating and winning innewways. Based on100global casestudies, it explores thechallenges of newmarkets, changing customers, brand building, newbusiness models, real-timemarketing, harnessing social media, inspiring leadership and positive impact. It has beennominated for Management Bookof theYear. His other books include“Marketing Genius” explores theleft and right-brainchallenges of success, and is translated into35languages. It was followed by fiveothers –“Business Genius” onleadership and strategy, “Customer Genius” onbuilding acustomer-centric business, “PeoplePlanet Profit” onsustainableinnovation, and“CreativeGenius”, theinnovationhandbookfor business leaders, defining what it takes to beLeonardodaVinci inthe21st Century. Peter features intheGuruRadar of Thinkers50, and was described by Business Strategy Journal as “oneof thebest newbusiness thinkers”. His adviceis sought after by business leaders around theworld, headds specialist expertisetokey projects, combining newideas withpractical action, inspirationand impact. Helping youtofind your ownspace, tobeleaders of change–tobebold, braveandbrilliant. Website:www.theGeniusWorks.com Email: peterfisk@peterfisk.com
  89. 89. peterfisk@peterfisk.com theGeniusWorks.com @geniusworks

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