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Question 3


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question 3 as media evalutation

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Question 3

  1. 1. What kind of media institution would distributeyour media product and why?
  2. 2. DistributionDistribution is The action of sharing something out among a number of recipients.The way in which something is shared out among a group or spread over an area
  3. 3. IPC Media
  4. 4. IPC Media With more than 60 iconic media brands, IPC creates content for multiple platforms, across print, online, mobile, tablets and events. Asthe UKs leading consumer magazine publisher we engage with 26m UK adults - almost two thirds of UK women and 42% of UK men. Our award winning portfolio of websites reaches over 25 million users globally every month.
  5. 5. IPC MediaIPC media currently distribute, Look (fashion and celebrity magazine), Marie Claire (Britains leading fashion brand magazine), NME (music magazine) and NOW (celebrity gossip and fashion magazine).
  6. 6. Bauer Media
  7. 7. Bauer Media• Bauer Media Group is a multinational media company headquartered in Hamburg, Germany which operates in 15 countries worldwide. Since the company was founded in 1875, it has been privately owned and under management by the Bauer family.• Bauer Media reaches over nineteen million UK adults every week.• They have more than eighty influential media brands, spanning a wide range of interests, including heat, GRAZIA, Closer, MCN, FHM, Parkers, MATCH, Magic 105.4, Kiss 100, Kerrang and 4Music. Their business is built on millions of personal relationships with engaged audiences.• Bauer connect people and communities with compelling and quality content, whenever, wherever and however they want.
  8. 8. Bauer MediaBauer Mediadistribute manybrands as shownto the left. Butsome specificproducts thatrelate to mine are:Kerrang, FHM andQ.
  9. 9. After looking at both institutions I feel that my product would be best represented by IPC media, because my magazine is of similarity, genre/target audience to NME and as the UK’s leading consumer magazine publisher and as the distributer of many popular magazines they could promote my ‘Cult’ magazine with confidence.