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Revenge of the Nerds: People, Culture & Innovation

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Revenge of the Nerds: People, Culture & Innovation

  1. 1. Revenge of the Nerds:People, Culture & Innovation
  2. 2. Meghan (@irishgirl) Nancy (@nylons) www.geekgirlsguide.com
  3. 3. Follow. Friend. Stalk.Work: clockwork.netBlog & Podcast: geekgirlsguide.comFacebook: facebook.com/geekgirlsguideTwitter: @geekgirlsguide
  4. 4. People, Culture & Innovation
  5. 5. technology != innovation
  6. 6. User-centered DesignA philosophy in which the needs, wants,and limitations of end users of aninterface or document are givenextensive attention at each stage ofthe design process. - Wikipedia
  7. 7. User-centered CultureA philosophy in which the needs, wants,and limitations of end users of aproduct or service are givenextensive attention at every level ofthe organization. - Geek Girls Guide
  8. 8. Everyone’s a user. Employees Clients Customers
  9. 9. The problem with users.
  10. 10. People-centered CultureA philosophy in which the needs, wants,and limitations of people are givenextensive attention at every level ofan organization. - Geek Girls Guide
  11. 11. Users are people. Employees Clients Customers
  12. 12. Corporate structures haven’tchanged (much) since the 1800s.
  13. 13. Distribution of power and information is tightly controlled.
  14. 14. 2000 “Hyperlinks subvert hierarchy. In markets and among employees, people are speaking to each other in a powerful new way. These conversations are enabling new forms of social organization and knowledge exchange to emerge.”
  15. 15. 2010
  16. 16. “Companies that areboth deeply and widelyengaged in social mediasurpass their peers inboth revenue andprofit performance bya significant difference.” http://www.engagementdb.com/
  17. 17. Employees Clients Customers
  18. 18. Happy people do good work. It’s not about kegs and foosball. Image source: http://www.flickr.com/photos/sharynmorrow/2618698358/
  19. 19. What makes us happy? http://www.fastcodesign.com/1663166/infographic-of-the-day-what-makes-a-company-good-to-work-for http://money.cnn.com/magazines/fortune/bestcompanies/2011/word_cloud/index.html
  20. 20. A product-driveneconomy is relativelypredictable.A people-driveneconomy is chaotic.
  21. 21. Attention, nerds:We are uniquely equippedto harness the chaos.Except for one thing.
  22. 22. Typical Developer Typical User Male Female 19 - 29 35 - 54 White White College Educated High School Education Doing job for 3 yrs or less Sources: http://aneventapart.com/alasurvey2009/ http://www.istrategylabs.com/2010/01/facebook-demographics-and-statistics-report-2010-145-growth-in-1-year/ http://www.census.gov/hhes/socdemo/education/data/cps/2009/tables.html
  23. 23. Mini-jackass 5priceless.
  24. 24. technology != innovation
  25. 25. humanity = innovation
  26. 26. Emotional Intelligence The ability to identify, assess, and manage the emotions of self, others, and groups.
  27. 27. 1Communicate openly.Speak the other person’s language,don’t expect them to speak yours.
  28. 28. Loud talkingdoesn’t help.One language isnot superior tothe other.
  29. 29. 2Listen.Don’t just listen to what people say,try to understand what they mean.
  30. 30. 3Treat the client as the expert.You’re the idiot in the room.
  31. 31. 4Push your boundaries.Practice humility.
  32. 32. 5Don’t allow“us vs. them”attitudes.
  33. 33. “The Internet will not fixwhatever happened in highschool.” - Meg Fowler
  34. 34. Thank you. If you hated us, tell us.If you loved us, tell the Internet.

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