Ngo & social media drupal a match made in haven

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Ngo & social media drupal a match made in haven

  1. 1. NGO & Social Media DRUPAL a match made in haven
  2. 2. What is NGO <ul><li>Has a mission </li></ul><ul><li>Few like minded people </li></ul><ul><li>Needs … </li></ul><ul><ul><li>some noble idea to voice </li></ul></ul><ul><ul><li>to promote the idea </li></ul></ul><ul><ul><li>funds to sustain operational cost </li></ul></ul><ul><ul><li>volunteers to expand the idea </li></ul></ul><ul><ul><li>to connect people socially </li></ul></ul>
  3. 3. THE IDEA <ul><li>IDEA is noble and you are confident about it’s nobleness. </li></ul><ul><li>Have few people convinced about and around the idea </li></ul><ul><li>Without community convinced about idea, idea will look gloomy </li></ul><ul><li>So, Need to promote the idea </li></ul>
  4. 4. IDEA Promotion <ul><li>Objective </li></ul><ul><ul><li>Build community around the idea/cause </li></ul></ul><ul><li>Promotion </li></ul><ul><ul><li>Limited fund </li></ul></ul><ul><ul><li>Greater reach required </li></ul></ul><ul><ul><li>Short time </li></ul></ul><ul><li>Way-out /Solution </li></ul><ul><ul><li>Web is the way </li></ul></ul><ul><ul><li>Social Media </li></ul></ul>
  5. 5. WEB is the way <ul><li>Build a web site </li></ul><ul><ul><li>Objective: Define objective of the website </li></ul></ul><ul><ul><li>Plan : Draw a plan to achieve the objective </li></ul></ul><ul><ul><li>Platform: Choose the platform wisely </li></ul></ul><ul><ul><li>Cost :Needs to be optimum </li></ul></ul><ul><ul><li>Review: Review it, fine tune it and adjust according to your needs, the AGILE way </li></ul></ul>
  6. 6. Web Presence: Objective <ul><ul><li>Start with the base objective </li></ul></ul><ul><ul><ul><li>IDEA Promotion </li></ul></ul></ul><ul><ul><ul><li>Fund raising </li></ul></ul></ul><ul><ul><ul><li>Social Media </li></ul></ul></ul><ul><ul><ul><li>Web2.0 </li></ul></ul></ul><ul><ul><ul><li>Community Building </li></ul></ul></ul>
  7. 7. Web Presence: Plan <ul><li>Agility is the ‘MANTRA’ </li></ul><ul><li>Do not plan for longer term </li></ul><ul><li>Plan in phases and preferably for 1-2 weeks </li></ul><ul><li>Revisit daily and adjust it mercilessly </li></ul><ul><li>Apply this for all your activities </li></ul>
  8. 8. Web Presence: Platform <ul><li>Cost is KING </li></ul><ul><li>LAMP aka Linux, Apache, MySql and PHP is lowest possible option </li></ul><ul><li>Do not get trapped with long term commitments </li></ul><ul><li>Choose vendors wisely with best offers to start with </li></ul>
  9. 9. Web Presence: Cost <ul><li>Try to restricts the recurring cost for platform within $ 10/month </li></ul><ul><li>Look out for hidden costs before sign-up </li></ul><ul><li>Look out for extra bandwidth costs </li></ul><ul><li>Look out for client reviews and ratings for ‘value for money’ factors </li></ul>
  10. 10. Web Presence: Features <ul><li>Start with minimum Features </li></ul><ul><ul><li>Home Page </li></ul></ul><ul><ul><li>About Page </li></ul></ul><ul><ul><li>Blog </li></ul></ul><ul><ul><li>News/Events </li></ul></ul><ul><ul><li>Videos/Images </li></ul></ul><ul><ul><li>Donation </li></ul></ul><ul><ul><li>Volunteers </li></ul></ul><ul><ul><li>Social Media Sharing </li></ul></ul>
  11. 11. The Framework <ul><li>Do not go for static web site </li></ul><ul><li>Framework provides you </li></ul><ul><ul><li>Scalability </li></ul></ul><ul><ul><li>Maintainability </li></ul></ul><ul><ul><li>Portability </li></ul></ul><ul><li>CMS aka Content Management System, that’s your need but which one? </li></ul><ul><ul><li>Drupal: Powerful CMS with high extendibility </li></ul></ul><ul><ul><li>Wordpress: Ideal for blog but extendable as CMS </li></ul></ul><ul><ul><li>Joomla: Highly extendable CMS but commercial plugins </li></ul></ul>
  12. 12. Why DRUPAL <ul><li>Open Source </li></ul><ul><li>Zero licensing cost </li></ul><ul><li>No vendor locking </li></ul><ul><li>Runs on low cost web infrastructure </li></ul><ul><li>Scale as you go </li></ul><ul><li>Easy to manage content (WHYSWYG/RICH Editor) </li></ul><ul><li>SEO friendly </li></ul><ul><li>E-commerce ready </li></ul>
  13. 13. DRUPAL Architecture
  14. 14. DRUPAL Advantage <ul><li>Open source CMS </li></ul><ul><ul><li>Proven track records </li></ul></ul><ul><ul><li>Huge developer base and community </li></ul></ul><ul><li>Drupal is scalable </li></ul><ul><ul><li>0ver 4000 contributed pluggable modules </li></ul></ul><ul><ul><li>Extendable to fulfill specific needs </li></ul></ul><ul><li>High Performance </li></ul><ul><ul><li>Built-in cacheing </li></ul></ul><ul><ul><li>Cloud ready </li></ul></ul>
  15. 15. DRUPAL Advantage .. more <ul><li>Social Networking ready </li></ul><ul><ul><li>SEO Ready </li></ul></ul><ul><ul><li>Out-of-the-box modules for Facebook, Twitter, Linkedin etc. </li></ul></ul><ul><li>Rich Documentation </li></ul><ul><li>Major features out-of-the-box </li></ul><ul><ul><li>Taxonomy </li></ul></ul><ul><ul><li>User registration and profiles </li></ul></ul><ul><ul><li>Role based Work-flow management </li></ul></ul><ul><ul><li>Content Syndication via RSS </li></ul></ul><ul><ul><li>Browser based administration </li></ul></ul><ul><ul><li>Google Analytics, Apps etc.. </li></ul></ul>
  16. 16. THANK YOU Piyalee D. Twitter:gdzinenet Skype:gdzinenet Mail:info@gdzine.net

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