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Don Tapscott at Net Change Week 2010

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Don Tapscott at Net Change Week 2010

  1. 1. MACROWIKINOMICS: Rebooting Business and the World Don Tapscott, Chairman, nGenera Insight [email_address] twitter.com/dtapscott www.dontapscott.com June 11, 2010
  2. 2. | © 2010 nGenera. All Rights Reserved.
  3. 3. The Rise of the Age of Networked Intelligence Printing Press Internet | © 2010 nGenera. All Rights Reserved. Agrarian Age Industrial Age Age of Networked Intelligence
  4. 4. Current Crisis | © 2010 nGenera. All Rights Reserved.
  5. 5. A Burning Platform for Change | © 2010 nGenera. All Rights Reserved.
  6. 6. A Turning Point in History: Rebooting Our Institutions | © 2010 nGenera. All Rights Reserved.
  7. 7. 5 Principles for Innovation, Wealth, and Sustainability | © 2010 nGenera. All Rights Reserved.
  8. 8. vs. Source: Compete.com | © 2010 nGenera. All Rights Reserved. Collaboration: The Rise of Collaborative Communities
  9. 9. vs. Source: Compete.com | © 2010 nGenera. All Rights Reserved. Collaboration: The Rise of Collaborative Communities
  10. 10. vs. Source: Compete.com | © 2010 nGenera. All Rights Reserved. Collaboration: The Rise of Collaborative Communities
  11. 11. vs. Source: Compete.com | © 2010 nGenera. All Rights Reserved. Collaboration: The Rise of Collaborative Communities
  12. 12. vs. Source: Compete.com | © 2010 nGenera. All Rights Reserved. Collaboration: The Rise of Collaborative Communities
  13. 13. vs. Source: Compete.com | © 2010 nGenera. All Rights Reserved. Collaboration: The Rise of Collaborative Communities
  14. 14. | © 2010 nGenera. All Rights Reserved. Collaboration: Alex Tapscott’s Wikinomicists Community
  15. 15. | © 2010 nGenera. All Rights Reserved. Collaboration: New Models of Citizen Engagement – Wikinomics & Obama
  16. 16. Collaboration: Rethinking Institutional Models <ul><li>20 th Century Models </li></ul><ul><li>Command and control </li></ul><ul><li>Vertically integrated </li></ul><ul><li>Non-porous </li></ul><ul><li>Creation of Content </li></ul> | © 2010 nGenera. All Rights Reserved. <ul><li>21 st Century Networks </li></ul><ul><li>Embraces Peering </li></ul><ul><li>Focused on core </li></ul><ul><li>Business Web </li></ul><ul><li>Context, agency, curation </li></ul>
  17. 17. Value Creation Critical Resources Physical Financial Knowledge Self- Organization Traditional Hierarchy | © 2010 nGenera. All Rights Reserved. Collaboration: From Mass Production to Mass Collaboration Extended Enterprise Industrial Age Corporation Mass Collaboration Business Webs
  18. 18. Collaboration: Connecting with Communities Ideas attract passionate cohorts With zero networking costs, global reach increases diversity Diversity leads to better innovations and solutions Attracting later adopters Creating more network effects Leading indicators: viral growth, innovation savings Enterprise joins community Lowered R&D costs B-web growth drives visibility and demand Gains B-Web influence, climbs learning curve in project Leading enterprise to make additional investments Rapid innovation cycles Lagging indicators: Revenue, loyalty, market leadership Initiator starts project Creating network effects | © 2010 nGenera. All Rights Reserved. Engaged Enterprise Self-Organizing Community
  19. 19. Collaboration: The Seven Wikinomics Business Models for Mass Collaboration <ul><li>Peer Pioneers </li></ul><ul><li>Ideagoras </li></ul><ul><li>Prosumers </li></ul><ul><li>New Alexandrians </li></ul><ul><li>Platforms for Participation </li></ul><ul><li>The Global Plant Floor </li></ul><ul><li>The Wiki Workplace </li></ul> | © 2010 nGenera. All Rights Reserved.
  20. 20. Openness: Transparency as a New Force | © 2010 nGenera. All Rights Reserved.
  21. 21. Openness: The Long Road to Transparency | © 2010 nGenera. All Rights Reserved.
  22. 22. Openness: 5 Classes of Shareholders | © 2010 nGenera. All Rights Reserved. Employees Communities Partners Customers Shareholders
  23. 23. Sharing: Have a Portfolio of IP, Some Shared, Some Not | © 2010 nGenera. All Rights Reserved.
  24. 24. Sharing IP for Success and Sustainability – GreenXchange | © 2010 nGenera. All Rights Reserved.
  25. 25. Interdependence | © 2010 nGenera. All Rights Reserved.
  26. 26. Interdependence: World Map According to Surface Area Source: Worldmapper | © 2009 nGenera. All Rights Reserved.
  27. 27. Interdependence: World Map According to Population Ages 15 - 30: 2010 Source: Worldmapper | © 2009 nGenera. All Rights Reserved.
  28. 28. | © 2010 nGenera Corp. All Rights Reserved. Source: PricewaterhouseCoopers estimates (rounded to nearest percentage point) Projected relative size of economies in 2005 and 2050 (US = 100) Interdependence: GDP in PPP Terms
  29. 29. | © 2010 nGenera Corp. All Rights Reserved. Interdependence: The Rise of Asia
  30. 30. Interdependence: The Four Pillars of Society | © 2010 nGenera. All Rights Reserved.
  31. 31. Interdependence: Our Biosphere | © 2010 nGenera. All Rights Reserved.
  32. 32. Integrity: Three Values | © 2010 nGenera. All Rights Reserved. Honesty Consideration Accountability
  33. 33. Integrity: What Not to Do… | © 2010 nGenera. All Rights Reserved.
  34. 34. Integrity: Baking it into Corporate DNA | © 2010 nGenera. All Rights Reserved.
  35. 35. Summary: 5 Principles for the Age of Networked Intelligence | © 2010 nGenera. All Rights Reserved.
  36. 36. A Turning Point in History: Rebooting Our Institutions | © 2010 nGenera. All Rights Reserved.
  37. 37. A Turning Point in History: Rebooting Our Institutions | © 2010 nGenera. All Rights Reserved.
  38. 38. | © 2010 nGenera. All Rights Reserved. OLD:
  39. 39. | © 2010 nGenera. All Rights Reserved. NEW: Platforms for Learning & Action
  40. 40. | © 2010 nGenera. All Rights Reserved. NEW: Crowdsourcing Crisis Information
  41. 41. | © 2010 nGenera. All Rights Reserved. NEW: Loans that Save Lives
  42. 42. | © 2010 nGenera. All Rights Reserved. NEW: WEF’s Global Redesign Initiative
  43. 43. A Turning Point in History: Rebooting Our Institutions | © 2010 nGenera. All Rights Reserved.
  44. 44. | © 2010 nGenera. All Rights Reserved. OLD:
  45. 45. | © 2010 nGenera. All Rights Reserved. NEW: Relinquishing Privacy in Order to Retrieve Data
  46. 46. | © 2010 nGenera. All Rights Reserved. NEW: Introducing Collaborative Healthcare <ul><li>Health Care Communities </li></ul><ul><li>Everyone Gets a Personal Health Care Page </li></ul><ul><li>Collaboration Generates Massive Data for Medicine </li></ul><ul><li>The New Engagement of Medical Professionals </li></ul>
  47. 47. A Turning Point in History: Rebooting Our Institutions | © 2010 nGenera. All Rights Reserved.
  48. 48. | © 2010 nGenera. All Rights Reserved. OLD: Outdated Physical Media and an Accompanying Industry Model
  49. 49. | © 2010 nGenera. All Rights Reserved. NEW: Unlimited Streaming Music with Spotify
  50. 50. A Turning Point in History: Rebooting Our Institutions | © 2010 nGenera. All Rights Reserved.
  51. 51. OLD: Smear Campaigns and Marketing | © 2010 nGenera. All Rights Reserved.
  52. 52. | © 2010 nGenera. All Rights Reserved. NEW: Models of Citizen Engagement
  53. 53. | © 2010 nGenera. All Rights Reserved. NEW: Models of Citizen Engagement
  54. 54. | © 2010 nGenera. All Rights Reserved. NEW: Models of Citizen Engagement
  55. 55. A Turning Point in History: Rebooting Our Institutions | © 2010 nGenera. All Rights Reserved.
  56. 56. The Age of Networked Intelligence | © 2010 nGenera. All Rights Reserved.
  57. 57. Crisis of Leadership Paradigm shifts involve dislocation, conflict, confusion, uncertainty. New paradigms are nearly always received with coolness, even mockery or hostility . Those with vested interests fight the change. The shift demands such a different view of things that established leaders are often last to be won over, if at all . | © 2010 nGenera. All Rights Reserved.
  58. 58. A True Leader for Institutional Model Innovation | © 2010 nGenera. All Rights Reserved.
  59. 59. A True Leader for Institutional Model Innovation | © 2010 nGenera. All Rights Reserved.
  60. 60. A True Leader for Institutional Model Innovation | © 2010 nGenera. All Rights Reserved.
  61. 61. A True Leader for Institutional Model Innovation | © 2010 nGenera. All Rights Reserved.
  62. 62. A True Leader for Institutional Model Innovation | © 2010 nGenera. All Rights Reserved.
  63. 63. A True Leader for Institutional Model Innovation | © 2010 nGenera. All Rights Reserved.
  64. 64. A True Leader for Institutional Model Innovation | © 2010 nGenera. All Rights Reserved.
  65. 65. A True Leader for Institutional Model Innovation | © 2010 nGenera. All Rights Reserved.
  66. 66. | © 2010 nGenera. All Rights Reserved.
  67. 67. A Time of Volatility or Worse | © 2010 nGenera. All Rights Reserved.
  68. 68. “ Live Fire Zone”: Bangkok, Thailand | © 2010 nGenera. All Rights Reserved.
  69. 69. Protests in Japan | © 2010 nGenera. All Rights Reserved.
  70. 70. | © 2010 nGenera. All Rights Reserved.
  71. 71. | © 2010 nGenera. All Rights Reserved.
  72. 72. Don Tapscott [email_address] Twitter: @dtapscott (416) 863-8801 www.dontapscott.com www.ngenera.com | © 2010 nGenera. All Rights Reserved.

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