Understanding the strategies needed to improve company growth and efficiency, Gary D. Herwitz continues to provide his recommendations for both acquisitions and merger transactions for mid-cap companies. Working as a managing partner at CoMetrics, LLC, Gary Herwitz recently served as a financial consultant for Marc Ecko Enterprises (MEE).
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Iconix Brand Group Lays Out $45 Million in IPHU Deal
2. Understanding the strategies needed to
improve company growth and efficiency, Gary
D. Herwitz continues to provide his
recommendations for both acquisitions and
merger transactions for mid-cap companies.
Working as a managing partner at CoMetrics,
LLC, Gary Herwitz recently served as a financial
consultant for Marc Ecko Enterprises (MEE).
According to a May 24, 2013, press release, the
Iconix Brand Group acquired the remaining
interest in IP Holdings Unlimited (IPHU) for $45
million.
3. IPHU is the owner of the trademarks for
Marc Ecko Cut & Sew and Ecko Unltd. Marc
Ecko Enterprises is the primary licensee for
the two brands. The transaction resulted in
the Iconix Brand Group paying the
impressive amount for a 49 percent share in
IPHU. Both the Iconix Brand Group and MEE
look forward to working together and
expanding the MEE licensed brands.
4. According to the press release, the Ecko
Unltd. brand is popular across the globe at
more than 5,000 retailers. Marc Ecko Cut &
Sew is equally popular in the youth market
and regularly appears in major retailers like
Dillard's and Macy's. The Iconix Brand
Group places an emphasis on expanding
high-end clothing lines directed at the
youth marketplace. Besides the two
acquired Ecko trade names, the group
owns licenses to such well-known brands as
London Fog and Mossimo.