Say Yes to Social Media and Friend Your Boss on Facebook

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A presentation I am giving to the 2012 Class of C-Change, a leadership program offered by the Cincinnati USA Regional Chamber.

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  • Use an aggregator such as Flipboard to read news from various industries, share content based on your community’s interests.
  • Use an aggregator such as Flipboard to read news from various industries, share content based on your community’s interests.
  • Using a free tool like HootSuite, you can monitor social media conversation around brand names and/or topics.
  • A team approach fosters content with fresh voices and content from various areas of the business.
  • With this note, we conducted a competitive analysis on how College Bowl Games used social media to engage fans. We produced a blog post and shared it on our Facebook fan page.
  • Say Yes to Social Media and Friend Your Boss on Facebook

    1. 1. Say “YES” to Social Media!
    2. 2. Use Linkedin Every Day…
    3. 3. A Few Ways to Impress the Boss by Using Social Media
    4. 4. The Equivalent of Not Friending Your Boss on Facebook
    5. 5. These Types of Pictures Should ONLY be Sent via Text … not socially shared (with qualified people)
    6. 6. Follow Industry News with a web aggregator: Flipboard
    7. 7. Google Yourself Regularly
    8. 8. Monitor Social Media Conversations in Your Industry andYour Competition
    9. 9. Volunteer for Your Company’s Social Media Team
    10. 10. Conduct Original Research and Share It

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