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E B S O v e r v ie w


Enron Broadband Services
E n r o n O v e r v ie w
Enron Broadband Services is a wholly-owned
  subsidiary of Enron
• Worldwide leader in deregulati...
E n r o n B r o a d b a n d S e r v ic e s
                          Th e E n r o n
   B a n d w id t h       In t e llig ...
En ro n B ro a d b a n d
              S e r v ic e s ’
        B u s in e s s S t r a t e g y
      Bandwidth            ...
Enron is delivering innovative solutions that
 change the way the Internet works.

We combine the power of the Enron Intel...
B a n d w id t h S o lu t io n s

Our wide range of innovative fiber
products and trading solutions help
actively manage u...
T h e E n r o n In t e llig e n t
        N e tw o rk
Enron’s high-performance network
was developed to deliver
broadband ...
A p p lic a t io n S o lu t io n s

Our streaming media applications
allow larger on-screen windows,
stereo sound and erro...
Ba c kup
T h e E n r o n In t e llig e n t
                N e tw o rk
           v s . t h e In t e r n e t
    En ro n Ne t w o r...
E n r o n In t e llig e n t N e t w o r k
M a jo r In d u s t r y P a r t ic ip a n t s
    Supplier                   Fun...
T h e E n r o n In t e llig e n t
                     N e tw o rk
                                                       ...
T r e n d s in S t r e a m in g M e d ia
The broadband market is evolving faster than
  anticipated:
• 4.28 million broadb...
C o n t e n t D is t r ib u t o r s
En ro n ’ s B ro a d R a n g e o f
          C u s to m e rs




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EBSgnrlpresoAug2000

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Just for kicks - an old Enron preso. What's illegal about this?

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EBSgnrlpresoAug2000

  1. 1. E B S O v e r v ie w Enron Broadband Services
  2. 2. E n r o n O v e r v ie w Enron Broadband Services is a wholly-owned subsidiary of Enron • Worldwide leader in deregulating industries • #18 on Fortune 500 list with $37B in assets • Rated by Fortune Magazine as “Most Innovative Company in America” 5 years in a row • Track record in leveraging physical commodities trading, risk management and financial services • Proven experience redefining markets: natural gas, power and retail energy services
  3. 3. E n r o n B r o a d b a n d S e r v ic e s Th e E n r o n B a n d w id t h In t e llig e n t C o n te n t S o lu t io n s N e tw o rk S e r v ic e s Deploy the most open, efficient Be the world’s Be the world’s largest provider of largest buyer & network with broad connectivity premium seller of bandwidth broadband delivery services  Fiber & Advanced Optics  Risk Management  Servers  Streaming Broadband  Bandwidth Trading  Pooling Points Services  BOS  Data Asset Management  Structured Finance  Distributed Content Delivery
  4. 4. En ro n B ro a d b a n d S e r v ic e s ’ B u s in e s s S t r a t e g y Bandwidth Application Services Solutions Delivered through a unique business model Enron Enron Intelligent Network Intelligent Introduces new level of control, Network security and quality required by e-business applications Bandwidth Solutions Application Services Optimize physical reach and develop market opportunities Goal: Become the leading global e-commerce delivery platform
  5. 5. Enron is delivering innovative solutions that change the way the Internet works. We combine the power of the Enron Intelligent Network with a suite of customized bandwidth options and streaming media applications to fundamentally improve the online experience.
  6. 6. B a n d w id t h S o lu t io n s Our wide range of innovative fiber products and trading solutions help actively manage unexpected fluctuations in the price, supply and demand of bandwidth.
  7. 7. T h e E n r o n In t e llig e n t N e tw o rk Enron’s high-performance network was developed to deliver broadband content with a quality and reliability never before possible on the Internet.
  8. 8. A p p lic a t io n S o lu t io n s Our streaming media applications allow larger on-screen windows, stereo sound and error-free imaging for TV-quality video that can be delivered simultaneously to large audiences, live or on-demand.
  9. 9. Ba c kup
  10. 10. T h e E n r o n In t e llig e n t N e tw o rk v s . t h e In t e r n e t En ro n Ne t w o rk Th e In t e rn e t Private netw ork = Public netw ork = speed, quality congestion “Best-effort” transmission = Intelligence in netw ork = dropped data, uneven ensured quality of delivery quality M ixed infrastructure = Carrier-class infrastructure = uncertain reliability, reliability, scalability scalability Jittery, low -resolution TV-quality video video
  11. 11. E n r o n In t e llig e n t N e t w o r k M a jo r In d u s t r y P a r t ic ip a n t s Supplier Functionality • DWDM equipment maximizes broadband transmission capacity over the Enron Intelligent Network • Servers interconnect network and physically store data “One Hop” from end users • Software provides data storage and retrieval • Routers control physical flow of data • Caching software distributes data among servers closest to end users • Bandwidth manager enables real time switching of circuits • DWDM and optical switching
  12. 12. T h e E n r o n In t e llig e n t N e tw o rk Seattle Portland Boston London Minneapolis Albany Toronto Boise Paris Detroit Frankfurt Omaha Salt Lake City New York Amsterdam Cleveland Denver Chicago Sacramento Philadelphia St. Louis San Francisco Kansas City Washington D.C. San Jose Las Vegas Charlotte Albuquerque Tokyo Phoenix Atlanta Los Angeles Dallas Jackson San Diego Present Fiber Orlando New Orleans In Progress San Antonio Houston Future Miami Servers Pooling Point The Enron Intelligent Network will consist of 15,000 route miles by the end of 2000.
  13. 13. T r e n d s in S t r e a m in g M e d ia The broadband market is evolving faster than anticipated: • 4.28 million broadband-enabled homes expected by end of 2000* • Nearly 49 million U.S. households will have broadband connectivity by 2004** • Virtually all large business sites have broadband- capable connectivity now, and most medium sites have it as well† • 30% of Web sites will feature streaming media by 2001 • Streaming media services market will grow twentyfold to $2.5 billion by 2004‡ *Kagan’s Broadband Internet 2000 report, Paul Kagan Assoc., Inc. (date of report Oct. 1999) **Cahners In-Stat Group †IDC ‡Internet Research Group
  14. 14. C o n t e n t D is t r ib u t o r s
  15. 15. En ro n ’ s B ro a d R a n g e o f C u s to m e rs i2 Technologies

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