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A Serious LinkedIn Marketing Strategy




                Rob Bright
    http://www.rob-bright.com/linkedin-
            marketing-strategy
Looking To Use LinkedIn For Business?
• A powerful under rated social media platform
• Not much hype surrounds it yet
• Serious business professionals, entrepreneurs
  and career minded people use the site
The Sleeping Giant
• Whilst spammers are cluttering up Facebook
  and Twitter, we can leverage LinkedIn and
  reap the rewards.
• This is the 12th Most Trafficked website on the
  web, (you may find a few prospects)
The Strategy?
• LinkedIn PPC

• Targeted and relevant, speak directly to your
  prospect

• Use to build your list
The Secret Twist?
• You have to make you advert and landing page
  congruent to the person you are targeting.

• More revealed at my blog
• http://www.rob-bright.com/linkedin-
  marketing-strategy

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A serious linked in marketing strategy

  • 1. A Serious LinkedIn Marketing Strategy Rob Bright http://www.rob-bright.com/linkedin- marketing-strategy
  • 2. Looking To Use LinkedIn For Business? • A powerful under rated social media platform • Not much hype surrounds it yet • Serious business professionals, entrepreneurs and career minded people use the site
  • 3. The Sleeping Giant • Whilst spammers are cluttering up Facebook and Twitter, we can leverage LinkedIn and reap the rewards. • This is the 12th Most Trafficked website on the web, (you may find a few prospects)
  • 4. The Strategy? • LinkedIn PPC • Targeted and relevant, speak directly to your prospect • Use to build your list
  • 5. The Secret Twist? • You have to make you advert and landing page congruent to the person you are targeting. • More revealed at my blog • http://www.rob-bright.com/linkedin- marketing-strategy