WBCSD presentation on Inclusive Business Salvador de Bahia 23 November 2010


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In late November, the Brazilian Business Council for Sustainable Development (CEBDS) organized a conference in Salvador de Bahia that highlighted the role that business can play in developing sustainable solutions toward addressing the challenges of poverty and social inequality in the country.

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  • The WBCSD is a CEO-led, global association of some 200 companies dealing exclusively with business and sustainable development. The Council provides a platform for companies to explore sustainable development, share knowledge, experiences and best practices, and to advocate business positions on these issues in a variety of forums, working with governments, non-governmental and intergovernmental organizations. Members are drawn from more than 35 countries and 22 major industrial sectors. The Council also benefits from a global network of 60 national and regional business councils and regional partners. The Council’s objectives are to: Be a leading business advocate on sustainable development; Participate in policy development to create the right framework conditions for business to make an effective contribution to sustainable human progress; Develop and promote the business case for sustainable development; Demonstrate the business contribution to sustainable development solutions and share leading edge practices among members; Contribute to a sustainable future for developing nations and nations in transition. Provides a comprehensive business vision of sustainability Antenna for emerging issues and trends Advocates the business case for sustainability Influencing the debate and public policy Brings a collective business voice Punching above individual company’s weight Delivers learning by doing and by sharing in a “safe space” Creating tools and capacity
  • WBCSD presentation on Inclusive Business Salvador de Bahia 23 November 2010

    1. 2. World Business Council for Sustainable Development A CEO-led coalition of some 200 international companies (35 countries, 22 sectors) with a shared commitment to sustainable development
    2. 3. Brazilian WBCSD members
    3. 4. WBCSD Regional Network  Kazakhstan BCSD BCSD Pakistan  China BCSD   BCSD Mongolia TERI BCSD India   BEC (Hong Kong)  BCSD Korea BCSD Thailand   PBE (Philippines) BCSD Malaysia   BCSD Taiwan BCSD Sri Lanka   Nippon Keidanren (Japan) CII India  BCA Australia  BCSD New Zealand   Vietnam BCSD*  Responsible Business Forum (Poland)  Vernadsky Foundation (Russia) BCSD UAE  BCSD Austria  NHO (Norway)  FE BCSD Spain  FFA (Spain)  EpE (France)  APEQUE (Algeria)  NBI (South Africa)  FEMA (Mozambique)   econsense (Germany) Danish CSBD  BCSD UK   SEV-BCSD Greece  BCSD Turkey BCSD Portugal   BCSD Hungary Business Europe (Belgium)   BCSD Croatia BCSD Zimbabwe  AEEC (Egypt)  US BCSD  The EXCEL Partnership (Canada)  CGLI (USA/Canada)  PERU 2021  CentraRSE (Guatemala)   BCSD Venezuela  BCSD Uruguay uniRSE (Nicaragua)  BCSD Mexico   BCSD Honduras BCSD Ecuador   BCSD Colombia BCSD Paraguay  CEBDS BCSD Bolivia   BCSD Argentina AED (Costa Rica)  Accion RSE (Chile)   BCSD Curaçao * In the process of being created IntegraRSE (Panama)  BCSD El Salvador 
    4. 5. <ul><li>Business: </li></ul><ul><ul><li>Engine of economic growth and employment, source of technology and innovation </li></ul></ul><ul><ul><li>Critical role in providing solutions towards transitioning to a more sustainable and equitable world </li></ul></ul><ul><ul><ul><li>Social inclusion </li></ul></ul></ul><ul><ul><ul><li>Resource efficiency (water, forests, etc.) </li></ul></ul></ul><ul><ul><ul><li>Low-carbon technologies </li></ul></ul></ul>Business role in Development “ Business & Development” (also in Portuguese) www.wbcsd.org/web/bizdev.htm
    5. 6. <ul><li>Business cannot succeed in countries that fail </li></ul><ul><ul><li>Stable and prosperous societies make for better business opportunities </li></ul></ul><ul><li>Risk management </li></ul><ul><ul><li>License to operate, innovate and grow </li></ul></ul><ul><li>Business opportunities & future markets </li></ul><ul><ul><li>Technological and infrastructural investments, inclusive business </li></ul></ul>The business case Why should global business invest in sustainable solutions to development challenges?
    6. 7. <ul><li>Illustrate best practices, lessons learned, success factors </li></ul><ul><li>Develop toolkits to support awareness raising and implementation </li></ul><ul><li>Advocacy and business perspectives to key development platforms and actors </li></ul><ul><li>Support local initiatives led by Regional Network partners and its members </li></ul>WBCSD & inclusive business
    7. 8. <ul><li>Easy-to-use presentation and simulation tool </li></ul><ul><li>Come is form of Power Point pack – adaptable and customizable </li></ul><ul><li>Available in English, Spanish, French, and Portuguese </li></ul>WBCSD tool “The Inclusive Business Challenge”
    8. 9. Objectives <ul><li>Raise awareness of the role of business in development </li></ul><ul><li>Introduce the challenges, drivers and principles of inclusive business </li></ul><ul><li>Present good practice examples along the value chain </li></ul><ul><li>Identify risks and opportunities in building inclusive business through simulation exercise </li></ul><ul><li>Suggest ways to integrate inclusive business into company strategy </li></ul>
    9. 10. <ul><li>Getting started: Challenge to opportunity </li></ul><ul><li>Defining the issues: Debates and dilemmas </li></ul><ul><li>Learning from experience: Case study examples </li></ul><ul><li>Building inclusive business: Simulation </li></ul><ul><li>Making it happen: Aspirations and actions </li></ul>5 sections
    10. 11. <ul><li>Business case for inclusive business </li></ul><ul><ul><li>Incl. statistics, images and quotes </li></ul></ul>Part 1
    11. 12. <ul><li>Need to go beyond business as usual to meet today’s challenges, defining inclusive business </li></ul>Part 2
    12. 13. <ul><li>Learning from experience - case study examples of inclusive business in practice, incl. success factors </li></ul>Part 3
    13. 14. Part 4
    14. 15. <ul><li>How to integrate inclusive business concepts in my organization’s strategy? </li></ul>Part 5
    15. 16. <ul><li>Facilitation guide with information on how to use the tool </li></ul><ul><li>Bonus slides with extra case studies </li></ul><ul><li>Links to additional resources and publications </li></ul>Additional materials www.wbcsd.org/web/ibchallenge.htm
    16. 17. <ul><li>What tools are available to initiate, develop and scale up inclusive business models? </li></ul><ul><li>www.inclusivebusiness.org/2010/12/wbcsd-inclusive-business-tools-resources.html </li></ul>Other inclusive business tools…
    17. 18. <ul><li>Mobilizing new companies </li></ul><ul><li>Moving from ‘nice stories’ to real examples of value creation </li></ul><ul><li>How can WBCSD… </li></ul><ul><ul><li>… help create a “snowball effect” within the business sector? </li></ul></ul><ul><ul><li>… support and complement the efforts of what is already being done at company and country level? </li></ul></ul>Key inclusive business challenges for WBCSD
    18. 19. <ul><li>Virtual business network convening forward-looking CEOs of national and international companies with operations in Latin America </li></ul><ul><li>3 key thrusts: </li></ul><ul><ul><li>Promoting change and innovation within their own companies and value chains </li></ul></ul><ul><ul><li>Influencing as “peer-to-peer” spokespersons in their private sector networks </li></ul></ul><ul><ul><li>Adovocating for framework conditions that support inclusive business initiatives </li></ul></ul>WBCSD initiative in Latin America
    19. 20. 8 events with WBCSD’s Regional Network partners and their members, some 80 companies engaged up to now México Brasil Argentina Chile Perú Ecuador Colombia Panama
    20. 21. <ul><li>One-page shared vision on the role of business in the poverty agenda, endorsed by 15 WBCSD Regional Network partners in Latin America </li></ul><ul><li>National and regional events among executives </li></ul><ul><li>Quarterly executive letter to network members </li></ul><ul><li>Support for action on the ground: </li></ul><ul><ul><li>E-learning program for program managers within member companies and partners </li></ul></ul><ul><ul><li>Networking with experts and academics </li></ul></ul><ul><ul><li>Launch of interactive web platform for project managers, incl. networking with experts and academics </li></ul></ul><ul><ul><li>Collaboration with Inter-American Development Bank </li></ul></ul>Key pillars of the network
    21. 22. <ul><li>Action and value creation on the ground </li></ul>Shared vision Quarterly Executive Updates National & regional events Networking among experts and academics Capacity building Promoting inclusive business Influencing business peers Advocating to governments
    22. 23. <ul><li>How can WBCSD and its partners support the uptake of inclusive business in Brazil </li></ul><ul><ul><li>Key precondition: local business leadership </li></ul></ul><ul><li>Interesting opportunity coming up in 2011 for visibility, learning, and networking: </li></ul><ul><ul><li>Regional event on Inclusive Business organized by the Inter-American Development Bank in São Paulo, 27-28 June 2011 </li></ul></ul>Supporting inclusive business activities of CEBDS