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Better Place Introduction


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Presentation by Sven Thesen, Head of California Business Development at Better Place. This presentation was part of a panel that was moderated by Mike Liebhold of Institute for the Future, at our 4th annual Fujitsu Labs of America Technology Symposium held in Sunnyvale on June 9th, 2010. The theme of the event was:

Smart Grid: When Energy Meets the "Internet of Things"

And the panel was titled:

"Plugging Into the Electric Vehicle Infrastructure"

Photos of the event can be found here, along with links to more details:

Published in: Technology, Business
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Better Place Introduction

  1. 1. Better Place <br />Introduction<br />June, 2010<br />CONFIDENTIAL © 2010 Better Place<br />
  2. 2. Better Place addressing EV needs<br />CONFIDENTIAL © 2010 Better Place<br />2<br />
  3. 3. Better Place Charge Spot: Intelligent EV Infrastructure <br />CONFIDENTIAL © 2009 Better Place<br />3<br />Single-Family Home<br />Charge Spots <br />Commercial<br /><ul><li> Level II
  4. 4. Standards compliant
  5. 5. Intelligent
  6. 6. Networked
  7. 7. User-friendly design
  8. 8. Multiple mounting options </li></ul>Multi-Unit Home <br />Public<br /><ul><li>Deployed in public locations in advance of cars
  9. 9. Plug and charge at home, work, school or while you shop or play
  10. 10. Eliminates gas station stops, pumps, and unpredictable prices</li></li></ul><li>Battery switch stations for long trips<br />Replaces a depleted battery with a fully-charged one for continuous driving (i.e. trips >100 miles)<br />Automated process takes less time than filling a gas tank<br />CONFIDENTIAL © 2010 Better Place<br />4<br />Rendering<br />
  11. 11. Tokyo Taxi Demonstration Video<br />CONFIDENTIAL © 2010 Better Place<br />5<br />
  12. 12. EV Network & Services Ecosystem <br />utility<br />system planning<br />office buildings<br />supply management<br />retail space<br />LCC<br />multi-unit residences<br />load management<br />public charge spots<br />customer services<br />utility API<br />single-unit residences<br />(smart metering/HAN)<br />EV charge management<br />EV network management<br />charging API<br />back office & analytics<br />battery switch stations<br />EV driver services<br />EV driver API<br />power lines<br />2-way communications<br />6<br />CONFIDENTIAL © 2010 Better Place<br />
  13. 13. Managed charging minimizes risks and costs to utilities <br />CONFIDENTIAL © 2010 Better Place<br />7<br />Israel Electric Co. study: Managed EV charging significantly reduces system costs of EV adoption to utilities <br />
  14. 14. Intermittent Renewable Energy, Hawaii<br />Better Place 2008 CONFIDENTIAL - Property of Better Place and its affiliates<br />8<br />Hawaiian Electric Company, Inc.<br />Maui Electric Company, Ltd.<br />Hawaii Electric Light Co., Inc.<br />
  15. 15. CONFIDENTIAL © 2010 Better Place<br />9<br />