1.
F
U
T
U
R
E
S
T
O
R
A
T
I
V
E
MARTIN
BROWN
@fairsnape
J
U
S
T
S
U
S
T
A
I
N
A
B
I
L
I
T
Y

2.
Life
Magazine
1955
Celebrated
Throwaway
Living
TAKE
…
MAKE
…
DUMP

3.
Design
brief
for
‘built
environment’ industry:
Put
billions
of
pounds
of
toxic
waste
into
the
air
and
water.
#designingtheindustrialrevoluSon
Cradle
to
Cradle

4.
Design
brief
for
‘built
environment’ industry:
Produce
some
materials
so
dangerous
they
require
constant
vigilance
by
future
generaSons.
#designingtheindustrialrevoluSon
Cradle
to
Cradle

5.
Design
brief
for
‘built
environment’ industry:
Put
valuable
surplus
material
in
holes
in
the
ground
#designingtheindustrialrevoluSon
Cradle
to
Cradle

6.
Design
brief
for
‘built
environment’ industry:
Produce
huge
amounts
of
waste
and
surplus
material
#designingtheindustrialrevoluSon
Cradle
to
Cradle

7.
Design
brief
for
‘built
environment’ industry:
Create
profit
by
digging
up
and
cuWng
down
natural
resources
and
then
burying
or
burning
them
#designingtheindustrialrevoluSon
Cradle
to
Cradle

8.
Design
brief
for
‘built
environment’ industry:
Erode
the
diversity
of
species
and
cultural
pracSces
#designingtheindustrialrevoluSon
Cradle
to
Cradle

9.
Image: Chris Jordan: Running the Numbers

10.
Image: Chris Jordan: Running the Numbers

11.
Net Positive
Carbon
Construction Carbon
1Ton per £100,000
70% on Transport and Travel

12.
Design
brief
for
‘built
environment’ industry:
DO
NOTHING
TODAY
THAT
COMPROMISES
TOMORROWS
GENERATION
Brundtland
1987

13.
Design
brief
for
‘built
environment’ industry:
DO
NOTHING
TODAY
THAT
COMPROMISES
TOMORROWS
GENERATION
Brundtland
1987

14.
every

15.
A Sense of Urgency
The Numbers
Paris Agreement
climate change
target 2deg C
Aim for 1.5 Deg C
2016 Carbon ppm
all time high reached
March 2016 407ppm
Built Environment
40% of problem,
40% of solution
2.0 > 1.5
407 > 350
40% > 40%

16.
There are no non-radical approaches left
before us in addressing climate change
Namoi Klein, This Changes Everything (2015)
Reducing built environment carbon emissions
(50% from 1990 levels by 2025) is now
out of reach with current practice.
UK Green Construction Board (2015)
We no longer have luxury of just being less bad.
Martin Brown Future Restorative 2016
A Sense of Urgency

17.
BUSINESS AS USUAL
RESTORATIVE
CURRENT SUSTAINABILITY
THINKING OF REDUCING IMPACT,
BEING LESS BAD
FUTURE RESTORATIVE
SUSTAINABILITY THINKING OF
POSITIVE IMPACT -
DOING MORE GOOD
GREEN
SUSTAINABLE
We no longer have luxury
of just being less bad.

18.
”… we should not use
the term sustainability
until we give back
more than we take …”
Yvon Chouinard
Patagonia Founder and owner

19.
SUSTAINABLE
DEVELOPMENT
GOALS
NEW POSITIVE THINKING & GOALS
FOR SUSTAINABLE DEVELOPMENT

20.
Philosophy
Advocacy
Certification

21.
F
U
T
U
R
E
S
T
O
R
A
T
I
V
E
MARTIN
BROWN
@fairsnape

22.
Design
brief
for
‘built
environment’ industry:
Where
do
you
feel
most
contemplaSve,
most
creaSve,
most
producSve?

23.
14
Pa`erns
Biophilia
Innate relationship
with nature
Secret sauce
of sustainability
Key to
sustainable
behaviour
‘Health
is the
new green’

24.
BUSINESS AS USUAL
RESTORATIVE
CURRENT SUSTAINABILITY
THINKING OF REDUCING IMPACT,
BEING LESS BAD
FUTURE RESTORATIVE
SUSTAINABILITY THINKING OF
POSITIVE IMPACT -
DOING MORE GOOD
GREEN
SUSTAINABLE
S
A
L
U
T
O
G
E
N
E
S
I
S
REDUCING
HEALTH
ISSUES
ENABLING
IMPROVED
HEALTH
…
focus
on
factors
that
support
human
health
&
well-­‐being,
rather
than
on
factors
that
cause
ill
health
…

25.
ReWilding
Nature
Not just reintroducing
Wolf or Lynx,
But … allowing emergence of
eco-systems to support.

26.
ReWilding
Buildings
Using natural thinking
allow buildings
to breathe,
to heal,
to respond to
seasons and climate

27.
ReWilding
People
Eco Literacy
Influence of Buildings
Connecting people
to nature,
through buildings
We spend 90%
time indoors
Children spend
less time outdoors
than prisoners

28.
“We
have
lost
connec3vity
with
nature
significantly
in
the
last
genera3on,
and
in
doing
so
our
respect,
and
lowered
our
tolerance
for
doing
harm”
MarSn
Brown,
Fairsnape

29.
Project
Image
Cuerdon Valley Park
Visitor Centre
Lancashire UK
LBC Registered (1st UK)
Community Funded
Community Build
LBC UK
Collaborative Expert
Support
Education Links

30.
BIO the new DATA …
“UnSl
now,
(built
environment)
sogware
tools
have
focused
mainly
on
building
energy
performance
and
minimisaSon
of
environmental
impacts.
However,
future
modelling,
simulaSon
and
analysis
for
restoraSve
buildings
involves
mulSple
tools
that
connect
domains
such
as
ecosystems,
climatology,
material
sciences,
biology,
health,
human
comfort
and
physiology
…”
Emanuele
Naboni
in
F U T U R E S T O R A T I V E
h`p://bit.ly/futuREstoraSve

31.
F
U
T
U
R
E
S
T
O
R
A
T
I
V
E
MARTIN
BROWN
@fairsnape
S
H
A
R
I
N
G

32.
Sustainability
Sharing
through
Social
Media
Generous
-­‐
helping
others
long
before
–
and
ager
–
help
is
needed
Expert
-­‐
competent
in
one
or
more
areas
that
others
value.
(Kasanoff
2013)

33.
Social
Media
Sharing
…
Not
New
…
Roman
communicaSons
Early
ChrisSans
Luther
17th
C
Coffee
Houses:
“dangerous
places,
you
never
know
what
you
will
hear
and
learn”

34.
visibility
intelligencelearn + share
engage
see and be seen
innovate
reach out
leads
industry
client, market, competitor
co-create
excellence
best practice
clients staff people
collaborate
relationships
STRATEGY
Social Media!
… connecting, engaging, sharing!

35.
F
U
T
U
R
E
S
T
O
R
A
T
I
V
E
MARTIN
BROWN
@fairsnape
S
U
C
C
E
S
S

36.
“The Circular Economy involves a fundamental
rethinking of products, materials, systems and
commerce. It is not simply next-gen recycling”
The State of Green Business 2016
GreenBiz@fairsnape

37.
Design
brief
for
‘built
environment’ industry:

38.
F
U
T
U
R
E
S
T
O
R
A
T
I
V
E
MARTIN
BROWN
@fairsnape
J
U
S
T
S
U
S
T
A
I
N
A
B
I
L
I
T
Y

39.
Mel
Starrs

40.
h`p://bit.ly/futuREstoraSve

41.
Why
a
Monarch
Bu@erfly?

42.
F
U
T
U
R
E
S
T
O
R
A
T
I
V
E
MARTIN
BROWN
@fairsnape
T
H
A
N
K
Y
O
U

43.
Design
brief
for
‘built
environment’ industry:
R
e
f
e
r
e
n
c
e
s
/
S
o
u
r
c
e
s
MarSn
Brown
www.fairsnape.com
@fairsnape
@futurestoraSve
FutuREstoraSve.
MarSn
Brown
RIBA
Books
h`p://bit.ly/futuREstoraSve
Living
Building
Challenge
www.ilfi.org/lbc
@livingbuilding
UK
CollaboraSve
@livingbldguk
Cuerdon
Valley
Park:
h`ps://cuerdenvalleypark.org.uk/visitor-­‐centre-­‐details/
Bulli`
Centre
www.bulli`centre.org
@bullitcentre
John
Muir
Trust
www.jmt.org
Last
Child
in
the
Woods:
Richard
Louv
14
Pa`erns
of
Biophilia:
Terrapin
Bright
Green
This
Changes
Everything:
Naomi
Klein
ConstrucSon
Carbon:
www.constructco2.com
Carbon
Visuals:
www.carbonvisuals.com
Dame
Ellen
MacArthur:
@ellenmacarthur
Circular
Economy
FoundaSon:
@circulareconomy
Let
My
People
Go
Surfing:
Yvon
Chounaird,
Patagonia,
and
other
heroes:
h`p://
fairsnape.com/2012/07/06/heros-­‐and-­‐texts-­‐for-­‐a-­‐future-­‐built-­‐environment-­‐based-­‐on-­‐csr/
Cradle
to
Cradle:
h`ps://en.wikipedia.org/wiki/Cradle-­‐to-­‐cradle_design
Running
the
Numbers:
h`p://www.chrisjordan.com/