What's the most important thing to enjoy results from Open Innovation?

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What's the most important thing to enjoy results from Open Innovation?

  1. 1. Open Innovation other firm’s business internal technology base new business current business joint project external technology base (*startups, universities, research institutes, etc.) What’s the most important thing to enjoy results from Open Innovation?
  2. 2. “What matters is to solve the right problem” - Andreas Bechtolsheim, “The Process of Innovation”
  3. 3. Problem This is the problem. We solve this. The key to unleash the power of Open Innovation is to figure out what’s the right problem.
  4. 4. Concrete Vision This is our vision. Let’s share the future In other words, the key is to share the concrete vision.
  5. 5. If you CAN’T do it and you have to follow someone’s vision, then what you can be, at best, is just a supporting player of the innovation.
  6. 6. “Creativity is just connecting things” non-technology part - Steve Jobs internal technology base external technology base The whole point of Open Innovation is to turn the raw stones up into top-notch innovation by connecting various elements.
  7. 7. non-technology part How to create a solution? internal technology base external technology base If you get the right problem, then you can lead this process. And most probably, you will be the lead role of the innovation.
  8. 8. other firm’s business internal technology base new business current business joint project external technology base So, the most important thing for Open Innovation is to figure out what’s the right problem.
  9. 9. “Carefully watch how people live, get an intuitive sense as to what they might want, and then go with it. Don’t do market research” - Akio Morita, Sony co-founder
  10. 10. For consumer businesses, the challenge is how to figure out the right problem...
  11. 11. For consumer businesses, the challenge is how to figure out the right problem in this era of globalization.
  12. 12. We’re striving to build a platform which enables our clients to practice “Carefully watch how people live...” globally.
  13. 13. Visit tansalink.com Taka Kondo Founder and CEO, tansalink llc

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