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Best SEO training Institute in Navi Mumbai Offering SEO Course
www.freelancersacademy.com
WHAT IS SEO?
• Search Engine Optimization (SEO) is the process of affecting
the visibility of a website or a web page in a...
SEO Course Syllabus
On Page Optimization Off Page Optimization
• Keywords optimization
• Internal linking
• Meta tag creat...
IMPORTANCE OF SEO
• The search engine optimization is a tool that takes time to come into effect and
hence proper SEO stra...
Freelancers Academy helping students Learn and Earn
Freelancers Academy helping students Learn and Earn
• Freelancers Academy is not your usual SEO training institute. We at ...
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Search Engine Optimization (SEO)

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Search Engine Optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s unpaid results – often referred to as “natural,” “organic,” or “earned” results.

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Search Engine Optimization (SEO)

  1. 1. Best SEO training Institute in Navi Mumbai Offering SEO Course www.freelancersacademy.com
  2. 2. WHAT IS SEO? • Search Engine Optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s unpaid results – often referred to as “natural,” “organic,” or “earned” results. • There are various benefits of Search Engine such as increased traffic , cost effective as compared to PPC, better ROI ( return on investment),increased site usability, Increases brand awareness. Our experienced Industry trainers of SEO would help you understand these SEO Concepts. www.freelancersacademy.com - Digital Marketing Training Institute
  3. 3. SEO Course Syllabus On Page Optimization Off Page Optimization • Keywords optimization • Internal linking • Meta tag creation • Top SEO tools – what is link juice Proper url structures • Sitemap creation and submission • Optimized titles and descriptions • User friendly navigation (breadcrumbs) • Text formatting (use of h1,h2,bold etc) • Fast loading pages • What is difference between keywords stuffing & • keywords placements • Image optimization (image size, proper image names, use of alt tag) • Top quality fresh content (this is always the most important SEO factor) • Content optimization & planning understanding your audience as per content planning • Link Building • Social Media Facebook ,Twitter , Linkedin , etc • Social bookmarking • Content • Article Submission • Video Submission • Blog posting • Directory Submission • Photo sharing • Business Profiles • Forum Posting • ClassifiedAd Submission • Press Release • RSS submission www.freelancersacademy.com - Digital Marketing Training Institute
  4. 4. IMPORTANCE OF SEO • The search engine optimization is a tool that takes time to come into effect and hence proper SEO strategies should be implemented. It is important to have patience to give your website the required exposure. • SEO helps to reach the audience from all over the world whether your business is merely online or needs an online set up. SEO helps to improve the search engine rankings of any website. This happens because search engine takes all the data from these social media websites and bases their rankings accordingly. • SEO help you to know about the various techniques and marketing tactics in order to market the product and service online by finding the appropriate keywords. In this competitive industry updating the content on regular basis is important to create an unique identity for your website www.freelancersacademy.com - Digital Marketing Training Institute
  5. 5. Freelancers Academy helping students Learn and Earn
  6. 6. Freelancers Academy helping students Learn and Earn • Freelancers Academy is not your usual SEO training institute. We at Freelancers Academy help students get exposure to live projects. • We also ensure our students can get freelancing opportunities in module that they are most comfortable in. • Today Freelancing is a multi billion dollar industry. It is estimated that by 2020 nearly 40 percent of the population would be freelancing.

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