Glendale clients power point


Published on

Glendale Internet Marketing Group's Client Presentation for the Phoenix, Arizona area.

Published in: Business, Technology
  • Be the first to comment

  • Be the first to like this

No Downloads
Total views
On SlideShare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide

Glendale clients power point

  1. 1. Glendale Internet Marketing Group 2011 (623) 694 - 5111
  2. 2. THE LAST FRONTIER LOCAL and MOBILE SEARCH Take advantage with… How to take advantage of search engines for your local business.. Glendale Internet Marketing Group 2011
  3. 3. Who we are and why you should care. <ul><li>We help you get to be the number 1 searched business </li></ul><ul><li>We offer the best ROI today in Marketing your company </li></ul><ul><li>We concentrate on your market </li></ul><ul><li>We know what you need </li></ul>Glendale Internet Marketing Group 2011
  4. 4. Today ’s business owners are faced with an enormous problem <ul><li>Why? </li></ul><ul><li>Search results are dominated by large corporations and major chains </li></ul><ul><li>Lack of knowledge to develop a web campaign </li></ul><ul><li>Belief they can ’t compete on an economical basis </li></ul><ul><li>Inability to make transition from traditional advertising medium </li></ul>Glendale Internet Marketing Group 2011
  5. 5. Before the Internet: <ul><li>Staying connected meant advertising with: </li></ul><ul><li>Phone Directories </li></ul><ul><li>Newspaper </li></ul><ul><li>TV </li></ul><ul><li>Direct Mail </li></ul><ul><li>Telemarketing </li></ul><ul><li>Print Ads </li></ul><ul><li>Word of Mouth </li></ul>Glendale Internet Marketing Group 2011
  6. 6. Times are rapidly changing <ul><li>Phone Directory </li></ul><ul><li>Newspapers </li></ul><ul><li>TV </li></ul><ul><li>Telemarketing </li></ul><ul><li>Direct Mail </li></ul><ul><li>Print Ads </li></ul><ul><li>E-Mail </li></ul><ul><li>Where is yours? </li></ul><ul><li>Declining Rapidly </li></ul><ul><li>DVR/TiVo </li></ul><ul><li>Do Not Call List </li></ul><ul><li>1%-2% Yield </li></ul><ul><li>Rising Costs </li></ul><ul><li>Spam Software </li></ul>Traditional advertising mediums are loosing their effectiveness Glendale Internet Marketing Group 2011
  7. 7. The statistics are astonishing <ul><li>1 Trillion — Number of web pages in the world 1 </li></ul><ul><li>50 — Percentage of small business without a website </li></ul><ul><li>78 — Percentage of households with two or more computers 2 </li></ul><ul><li>82 — Percentage of local searches that result in offline action 3 </li></ul><ul><li>0 — Without a web presence, you have 0% chance in connecting with local consumers performing online searches </li></ul>1 Google July 25,2008 2 2007 Market Report by Jupiter 3 Study by Comscore Networks (Click Z August 2 nd , 2007) Glendale Internet Marketing Group 2011
  8. 8. Having a website isn’t enough <ul><li>How do people find it? </li></ul><ul><li>How do you drive traffic to a website? </li></ul><ul><li>Are you satisfied with your current web presence? </li></ul><ul><li> </li></ul>Search optimization companies are far too expensive for most local businesses! Glendale Internet Marketing Group 2011
  9. 9. Consumers are Talking about and Reviewing YOU! Glendale Internet Marketing Group 2011
  10. 10. Local Search – A New Opportunity <ul><li>71% of all American adults use the Internet. </li></ul><ul><li>91% of all Internet users use a search engine to find information. </li></ul><ul><li>Over 50% of all purchases are preceded by an Internet search </li></ul><ul><li>30 percent of all search queries contain a city, state or zip code. </li></ul><ul><li>There are 2.6 billion local searches a month </li></ul><ul><li>What does this have to do with you? </li></ul><ul><li>You don’t need a website! (Although having a proper one is SUPER Important) </li></ul>Glendale Internet Marketing Group 2011
  11. 11. Why Mobile ? <ul><li>There are 5 billion plus cell phone user vs. only 1.8 billion Internet users (almost 3x in market size.) </li></ul><ul><li>Of these users, 51 Million use smart phones. </li></ul><ul><li>There is a fundamental shift in how people are communicating. </li></ul><ul><li>Text open up rates are 95% </li></ul>
  12. 12. Not to mention … <ul><li>73% of new mobile phone buyers report that text messaging is the most important feature on their phone </li></ul><ul><li>The typical mobile phone user now sends more text messages than mobile phone calls </li></ul><ul><li>Gen Y and Z consider e-mail passe ’. </li></ul><ul><li>In fact, some universities have stopped distributing e-mail accounts. </li></ul><ul><li>You can buy traffic for .02 a click! </li></ul>Glendale Internet Marketing Group 2011
  13. 13. Glendale Internet Marketing Group 2011
  14. 14. One day soon this is your wallet Glendale Internet Marketing Group 2011
  15. 15. Glendale Internet Marketing Group 2011
  16. 16. Geo-targeted campaign placement on major search engines
  17. 17. Standing Out! Glendale Internet Marketing Group 2011
  18. 18. Provide access to potential customers through Google and Yahoo maps
  19. 19. Provide access to potential customers through Review Sites Glendale Internet Marketing Group 2011
  20. 20. Our Services <ul><li>Set up local listings </li></ul><ul><li>Make sure all elements are there to get top placement. </li></ul><ul><li>Track Marketing Reports </li></ul><ul><li>Create or update websites </li></ul><ul><li>Mobilize your business </li></ul><ul><li>Set up Text Messaging </li></ul><ul><li>Monitor Brand </li></ul><ul><li>Social Media Management and Interaction </li></ul><ul><li>Create Online ads </li></ul>Glendale Internet Marketing Group 2011
  21. 21. Review Process Glendale Internet Marketing Group 2011
  22. 22. Simple! Our Process   1) REVIEW CARDS GIVEN TO CLIENTS   - Print Review cards to give to your clients so that they can submit honest reviews on your product, service or performance. These stamped postcards are mailed directly to the Local Search Dominator headquarters for publication.   2) REVIEW CARDS PUBLISHED ON WEB   - Review cards are scanned and also entered electronically on the web. These reviews are distributed through a variety of review sites (such as Google Local) so other consumers can find you when they are looking for a service provider.   3) REVIEW CARDS MAXIMIZE YOUR VISIBILITY   - Reviews published on on-line review sites maximize your company's visibility, credibility and SEO results. The more reviews you have, the better your results.  Glendale Internet Marketing Group 2011
  23. 23. A Comment on the Economy <ul><li>  When times are bad for the economy, it can be a great time to start a business. In fact, 16 of the 30 companies that make up the Dow industrial average were started during a recession or depression. These include Procter & Gamble, Disney, Alcoa, McDonald's, General Electric and Johnson & Johnson </li></ul><ul><li>These economic times are an opportunity. Companies that make it will end up with a larger market share than when they started. </li></ul><ul><li>How does one take advantage of the opportunity? By being known—how does one get known? Marketing and promotion </li></ul><ul><li>“ Without promotion something terrible happens…nothing. “ --- </li></ul><ul><li>PT Barnum </li></ul>Glendale Internet Marketing Group 2011