Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Create Products with Impact
July 6th, 2017 - Amsterdam
Frederik Vannieuwenhuyse
@vfrederik
FROM GOOD TO GREAT.
1
Who’s this guy?
• Frederik Vannieuwenhuyse
• Belgium, 1982
• Married
• 3 kids (boys age 3, 4, 6)
• Co-organiser XP Days Be...
Product development
3
http://www.istockphoto.com/be/vectoriel/symbole-de-dessin-de-bâtiment-dusine-équipement-gm469097018-...
A world of constant
discovery and change
4
https://www.scrum.org/resources/scrum-framework-poster
5
What are you defining as „Done“?
Valuable.
Slide by Gunther Verheyen, https://ullizee.files.wordpress.com/2017/06/scrumand-d...
Team vision and discipline over
individuals and interactions
Validated learning over
working software
Customer discovery o...
Guiding principles
http://modernagile.org
8
Experiment & learn
(rapidly)
9
Experiment & learn
1. seek out new ideas and
try new things;
2. when trying something
new, do it on a scale that
is surviv...
Eric Ries
11
Validated learning is a process in
which one learns by trying out an
initial idea and then measuring it
to validate the ef...
Hypothesis-driven
13
14
What impact are you
trying to create?
15
https://www.impactmapping.org
16
Gojko Adzic
17
Impact mapping
A mind-map of goals, actors, impacts, and deliverables.
https://www.impactmapping.org
18
“Why?” “Who?” “How?” “What?”
Impact map
19
Roadmap.
 A plan of action for how a
product or solution evolves
over time. 
20
21
Feature-based & Goal-oriented roadmap
22
http://www.romanpichler.com/wp-content/uploads/2015/02/featurevsgoalroadmap-1.png
Goal-oriented roadmap
No more (detailed) features on product roadmaps .
Have themes or goals instead!
http://www.romanpich...
Deliver value
continuously
24
Enterprise flow©	Patrick	Steyaert,	2017 7
Looking at the whole
UPSTREAM / Demand
DOWNSTREAM / Delivery
Improve	capability	...
Slide by Patrick Steyaert, http://www.okaloa.com
26
“Upstream work”
Hypotheses
Options
Assumptions
“Backlog”
Incoming
Research
Concept
27
Validated
learnings
“Ready
to start”
Backlog
Development flow
Experiment flow
User story
Experiment
“Downstream work”
28
“...
Conditions necessary to
create products with impact
29
Eliminate the contract game
Shift to a win-win cooperative game.
http://www.mjsorority.com/mj/sorority.nsf/vwLUImageLibrar...
Multiple roads to take
Plan for variability.
http://www.pxleyes.com/images/users/S/Sarah06/3134/fullsize/4db694c7ead9b.jpg...
Empathise with your end-user
Make people awesome.
https://boagworld.com/wp-content/uploads/manual/Empathy%20map.jpg
32
The Product Owner
An entrepreneur.
Slide by Gunther Verheyen, https://ullizee.files.wordpress.com/2016/02/scrumand-product-...
Team vision and discipline over
individuals and interactions
Validated learning over
working software
Customer discovery o...
Upcoming SlideShare
Loading in …5
×

Create products with impact

754 views

Published on

Scrum Day Europe 2017

Even with great development teams, we sometimes produce mediocre products. Those products might be of excellent technical quality, but do those products solve actual customers’ needs? So what’s worthwhile? Although we try to leave the views of the industrial age behind, and we embrace an Agile paradigm, Scrum is quite often simply applied to manage software development as a linear manufacturing pipeline. Request in, feature out.

Hence the question how we can augment from ‘good’ to ‘great’ products? A product or service with an impact. A product that makes a difference in people’s lives. We look at conditions necessary to be able to create products with impact. We discuss what kind of thinking is necessary. We look at some tactics, tools and techniques possible to utilize and adopt within a Scrum context. You will see examples of impact maps, roadmaps and visualizations to integrate customer discovery and learning in your product development flow.

Published in: Business
  • Be the first to comment

Create products with impact

  1. 1. Create Products with Impact July 6th, 2017 - Amsterdam Frederik Vannieuwenhuyse @vfrederik FROM GOOD TO GREAT. 1
  2. 2. Who’s this guy? • Frederik Vannieuwenhuyse • Belgium, 1982 • Married • 3 kids (boys age 3, 4, 6) • Co-organiser XP Days Benelux • Co-organiser Leancamp Brussels • Meetup organiser Agile Belgium, Lean Startup Belgium • Playing Lean facilitator (Lean startup) • Personal mission: transform organisations and the workplace and bring them into the 21t century, using modern-day management and leadership. • Website: http://value-first.be • Twitter: @vfrederik 2
  3. 3. Product development 3 http://www.istockphoto.com/be/vectoriel/symbole-de-dessin-de-bâtiment-dusine-équipement-gm469097018-62225172
  4. 4. A world of constant discovery and change 4
  5. 5. https://www.scrum.org/resources/scrum-framework-poster 5
  6. 6. What are you defining as „Done“? Valuable. Slide by Gunther Verheyen, https://ullizee.files.wordpress.com/2017/06/scrumand-definition-of-done.png 6
  7. 7. Team vision and discipline over individuals and interactions Validated learning over working software Customer discovery over customer collaboration Initiating change over responding to change http://www.startuplessonslearned.com/2010/05/thank-you.html 7
  8. 8. Guiding principles http://modernagile.org 8
  9. 9. Experiment & learn (rapidly) 9
  10. 10. Experiment & learn 1. seek out new ideas and try new things; 2. when trying something new, do it on a scale that is survivable; 3. seek out feedback and learn from your mistakes as you go along. 10
  11. 11. Eric Ries 11
  12. 12. Validated learning is a process in which one learns by trying out an initial idea and then measuring it to validate the effect. 12
  13. 13. Hypothesis-driven 13
  14. 14. 14
  15. 15. What impact are you trying to create? 15
  16. 16. https://www.impactmapping.org 16
  17. 17. Gojko Adzic 17
  18. 18. Impact mapping A mind-map of goals, actors, impacts, and deliverables. https://www.impactmapping.org 18
  19. 19. “Why?” “Who?” “How?” “What?” Impact map 19
  20. 20. Roadmap.  A plan of action for how a product or solution evolves over time.  20
  21. 21. 21
  22. 22. Feature-based & Goal-oriented roadmap 22 http://www.romanpichler.com/wp-content/uploads/2015/02/featurevsgoalroadmap-1.png
  23. 23. Goal-oriented roadmap No more (detailed) features on product roadmaps . Have themes or goals instead! http://www.romanpichler.com/wp-content/uploads/2013/12/GOProductRoadmap.jpg 23
  24. 24. Deliver value continuously 24
  25. 25. Enterprise flow© Patrick Steyaert, 2017 7 Looking at the whole UPSTREAM / Demand DOWNSTREAM / Delivery Improve capability to better meet demand1 Understand, shape, anticipate, and create demand 2 End-to-end flow from suspected to satisfied need! Align3 Slide by Patrick Steyaert, http://www.okaloa.com 25
  26. 26. Slide by Patrick Steyaert, http://www.okaloa.com 26
  27. 27. “Upstream work” Hypotheses Options Assumptions “Backlog” Incoming Research Concept 27
  28. 28. Validated learnings “Ready to start” Backlog Development flow Experiment flow User story Experiment “Downstream work” 28 “Ready to start” Backlog
  29. 29. Conditions necessary to create products with impact 29
  30. 30. Eliminate the contract game Shift to a win-win cooperative game. http://www.mjsorority.com/mj/sorority.nsf/vwLUImageLibrary/frmCMSImageUploader/$FILE/signing-contract.jpg 30
  31. 31. Multiple roads to take Plan for variability. http://www.pxleyes.com/images/users/S/Sarah06/3134/fullsize/4db694c7ead9b.jpg 31
  32. 32. Empathise with your end-user Make people awesome. https://boagworld.com/wp-content/uploads/manual/Empathy%20map.jpg 32
  33. 33. The Product Owner An entrepreneur. Slide by Gunther Verheyen, https://ullizee.files.wordpress.com/2016/02/scrumand-product-owner.png 33
  34. 34. Team vision and discipline over individuals and interactions Validated learning over working software Customer discovery over customer collaboration Initiating change over responding to change 34 http://www.startuplessonslearned.com/2010/05/thank-you.html

×