Blah Blah PR Overview

836 views

Published on

Why do you do Public Relations?

Top reason for PR: to increase revenue. Everything else is noise. First, you need to know where your business is coming from and then adapt your public relations strategy to it.

Your revenue increases when you have increased customers, increased transaction price and increased repeat sales.

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
836
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
8
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Blah Blah PR Overview

  1. 1. Biography B2B Market Acceleration Expert - Asia Pacific Frederic is a passionate and experienced B2B marketer focused on market acceleration through developing marketing centric revenue generation strategies in the Asia Pacific Region. Frederics successful career combines marketing and sales and has included senior leadership roles with Business Objects, SAS Institute, PeopleSoft Inc. and Silicon Graphics. He has also lead, coached, or been part of, numerous start-ups including a number of successful specialist software vendors. Frederic maintains a high profile in the region by running online communities, writing articles and a blog, and is regularly asked to coach business executives and present on the nuances of doing business in Asia and the integration of business strategy, marketing and sales. Frederic holds an Honours Degree in Business and a Master Degree in International Marketing. Frederic is on the board of the United Nations Association of Singapore, a past member of the Executive Council of the Marketing Institute of Singapore, past Program Director of The Conference Board APAC Strategic Marketing Council, past member of the CMO Council and Junior Chamber of Commerce in Singapore. Frederic is an avid numismatist, martial artist and writes poetry. Business philosophy: Business is a profitable social activity. Specialties Marketing strategy planning and implementation, target definition and acquisition, targeted messaging, sales and marketing integration, marketing analytics, tactical mashup (online and offline campaigns including advertising, event management, direct marketing, telemarketing, public relations, thought leadership, social media integration, SEO, writing, etc.) budgeting and ROI, scheduling, project management.
  2. 2. Clients
  3. 3. Frederic Moraillon - Managing Director - Blah Blah PR - frederic@blahblahpr.com +65-96253132

×