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personal branding
Frédéric Harper
@fharper
http://outofcomfortzone.net
Senior Technical Evangelist @ Mozilla
Kongossa Web ...
not a personal branding guru
is branding important?
can you recognize this brand?
can you recognize this brand?
can you recognize this brand?
what
the goal is the same
http://en.wikipedia.org/wiki/Personal_branding
personal branding
Personal branding is, for some people, a
description of t...
it’s about you
who you are
who you wants to be
how you wants to be seen
what you know
what you are doing
what you did
your tribe
what you like
it‘s about everything that defines you
why
is personal branding important?
it’s important
it’s critical
it‘s not about being that rock star
it‘s for everyone
you aren’t indispensable
new opportunities ahead
you deserve to be successful
a personal story
a personal story - to infinity and beyond
how
define your brand
define your goal
who are you
who do you want to be
be authentic
how you do want people to define you
do epic shit
do what you love
make it art
make your own rules
the secret ingredient
get visibility
start a blog
be on social media
if you aren’t on Google…
speak at conferences
create something
network
so...
you are the expert
leave your mark on everything you do
now is too late
must read
The Flinch
Julien Smith
Creative Commons images
 Slide 2: http://j.mp/1gFdB5r
 Slide 3: http://j.mp/16ixYzr
 Slide 4: http://j.mp/15bsJYr
 Sli...
Frédéric Harper
fharper@oocz.net
@fharper
http://outofcomfortzone.net
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Personal Branding, more important than ever - Kongossa Web Series - 2013-09-21

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You may think that personal branding is not for you? Why would you care about your own branding, you aren't an actor nor the singer of an international rock band, no? In those days where everyone has the power to stand out more easily, share more quickly, and grow their network like never before, it's more important than ever to think about yourself as a brand. Of course, it's not about going as far as your favorite soft drink brand, but we'll explore together the what, why, who, and how of personal branding.

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Personal Branding, more important than ever - Kongossa Web Series - 2013-09-21

  1. 1. personal branding Frédéric Harper @fharper http://outofcomfortzone.net Senior Technical Evangelist @ Mozilla Kongossa Web Series – 2013-09-
  2. 2. not a personal branding guru
  3. 3. is branding important?
  4. 4. can you recognize this brand?
  5. 5. can you recognize this brand?
  6. 6. can you recognize this brand?
  7. 7. what
  8. 8. the goal is the same
  9. 9. http://en.wikipedia.org/wiki/Personal_branding personal branding Personal branding is, for some people, a description of the process whereby people and their careers are marked as brands.
  10. 10. it’s about you
  11. 11. who you are
  12. 12. who you wants to be
  13. 13. how you wants to be seen
  14. 14. what you know
  15. 15. what you are doing
  16. 16. what you did
  17. 17. your tribe
  18. 18. what you like
  19. 19. it‘s about everything that defines you
  20. 20. why
  21. 21. is personal branding important?
  22. 22. it’s important
  23. 23. it’s critical
  24. 24. it‘s not about being that rock star
  25. 25. it‘s for everyone
  26. 26. you aren’t indispensable
  27. 27. new opportunities ahead
  28. 28. you deserve to be successful
  29. 29. a personal story
  30. 30. a personal story - to infinity and beyond
  31. 31. how
  32. 32. define your brand
  33. 33. define your goal
  34. 34. who are you
  35. 35. who do you want to be
  36. 36. be authentic
  37. 37. how you do want people to define you
  38. 38. do epic shit
  39. 39. do what you love
  40. 40. make it art
  41. 41. make your own rules
  42. 42. the secret ingredient
  43. 43. get visibility
  44. 44. start a blog
  45. 45. be on social media
  46. 46. if you aren’t on Google…
  47. 47. speak at conferences
  48. 48. create something
  49. 49. network
  50. 50. so...
  51. 51. you are the expert
  52. 52. leave your mark on everything you do
  53. 53. now is too late
  54. 54. must read The Flinch Julien Smith
  55. 55. Creative Commons images  Slide 2: http://j.mp/1gFdB5r  Slide 3: http://j.mp/16ixYzr  Slide 4: http://j.mp/15bsJYr  Slide 5: http://j.mp/15btwZt  Slide 6: http://j.mp/16MtAgq  Slide 7: http://j.mp/16MtuoV  Slide 8: http://j.mp/1gFcgLR  Slide 10: http://j.mp/15FWL4I  Slide 11: http://j.mp/18fKAMq  Slide 12: http://j.mp/18D5cQZ  Slide 13: http://j.mp/15bHwx0  Slide 14: http://j.mp/1ettfE0  Slide 15: http://j.mp/1fez2w5  Slide 16: http://j.mp/1dvpACI  Slide 17: http://j.mp/15aoQTE  Slide 18: http://j.mp/1a9QDlh  Slide 19: http://j.mp/16ebFlh  Slide 20: http://j.mp/16ixYzr  Slide 21: http://j.mp/1eYQuHk  Slide 22: http://j.mp/1dvrKSW  Slide 23: http://j.mp/18G37DI  Slide 24: http://j.mp/18G4sKH  Slide 25: http://j.mp/18G56rF  Slide 26: http://j.mp/18g1gn4  Slide 27: http://j.mp/1a9ZO50  Slide 33: http://j.mp/1gIdcPF  Slide 34: http://j.mp/1aa5CeM  Slide 35: http://j.mp/16MnVqF  Slide 36: http://j.mp/18fV9xh  Slide 37: http://j.mp/17OLrTr  Slide 38: http://j.mp/1aa7rZb  Slide 39: http://j.mp/1bvRpN4  Slide 40: http://j.mp/15aLZVS  Slide 41: http://j.mp/18fVMbO  Slide 42: http://j.mp/17P1iBu  Slide 43: http://j.mp/19oj6kT  Slide 44: http://j.mp/18g2M6V  Slide 45: http://j.mp/19ocB1z  Slide 46: http://j.mp/16M8nmS  Slide 47: http://j.mp/18fZL6k  Slide 48: http://j.mp/15IiRDP  Slide 49: http://j.mp/1dvKyBv  Slide 50: http://j.mp/1evymUn  Slide 51: http://j.mp/1aZjmh0  Slide 52: http://j.mp/19lkODu  Slide 53: http://j.mp/1gIkv9W  Slide 54: http://j.mp/1aXgf9e
  56. 56. Frédéric Harper fharper@oocz.net @fharper http://outofcomfortzone.net
  • JakeLarsen

    Jun. 9, 2015
  • watussolis

    Oct. 6, 2013
  • egarbugli

    Sep. 24, 2013
  • lasourcehumaine

    Sep. 23, 2013

You may think that personal branding is not for you? Why would you care about your own branding, you aren't an actor nor the singer of an international rock band, no? In those days where everyone has the power to stand out more easily, share more quickly, and grow their network like never before, it's more important than ever to think about yourself as a brand. Of course, it's not about going as far as your favorite soft drink brand, but we'll explore together the what, why, who, and how of personal branding.

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