Re-population R’structureRevenue ReachReshaping
• Average Age– France 40,4– Germany 45,3– Italy 43,2– Netherlands 41,5– UK 40,2• 60+ already 25%• Limited growth• Aging po...
• Number of households is growing by +9% to +13%• By 2020 40% of the households are consisting of 1• By 2050 half of all h...
Urbanisation• Growing big cities, more people, more stores• Aging & shrinking populations elsewhere• Urban population– Fra...
• New target groups, new approach• Mass individualisation, self made• Time pressure, 24/7 economySource: vougue.fr. .Re-po...
• Total Retail sales in Europe seems to be OKSource: Eurostat, Verdict, NationalStat offices and Q&A Research 2013Revenue9...
• Total Retail sales in Europe seems to be OK• What happens if we take inflation into account?Source: Eurostat, Verdict, N...
• Stagflation seems horror scenario• Reality in Non Food for 5 - 10 yearsSource: Eurostat, Verdict, NationalStat offices a...
• Unemployment up• Forecast Growth moderate• Forecast Retail down• Price sensitive consumers• Calculated consumers• The en...
• The new middle market• Value retailers• New business models• Price is back in marketing mixRevenue
Everybody is online– Classic Internet Time: 71 minutes per day +9%– New Internet Time: 41 minutes per day +46%Internet-pen...
Instant Internet within reach– iPad fastest product adaption ever– iPad is just start of tablet revolution– WiFi hotspots ...
Mobile internet– 24% of all e-commerce will be m-comerce by 2016– 70% of m-commerce will be t-commerce by 2016– 61% of sho...
From “word of mouth” to “word of mouse”– 1 out of 5 shares store information– 2 out of 3 reads store information– 53% make...
TOTALSALES(millions)2007 2008 2009 2010 2011 201250%48%47%45%42%38%Source: Jupiter/Forrester US Online Retail 2007 - 2012O...
Source: Q&A Research 2010MOA & Infodising– App’s will replace the browser– 46% is not able to properly search online– Info...
E-commerce– CAGR from 2010 towards 2015 still double digit– Physical retailers are picking up in second waveSource: Forres...
• Consumer is Crosschannel• From TOMA to TOIA• Fewer visitors, more customers• SoLoMo: Social, Local, MobileReach
More metersSource: Verdict, Q&A Research 2013Reshaping0,050.000,0100.000,0150.000,0200.000,0250.000,0300.000,0350.000,0200...
More Sales0,050,0100,0150,0200,0250,02000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012Development sales ind...
Decreasing floor productivity Non Food RetailSource: Verdict, Q&A Research 201390,0100,0110,0120,0130,02000 2001 2002 2003...
Decreasing floor productivity online impactSource: Verdict, Q&A Research 201390,0100,0110,0120,0130,02000 2001 2002 2003 2...
• Sales density is tending to go down• So from Sales per SQM to Customer Value• Fewer sales square meters, new retail form...
R’structure• Cross channel• Rationalisation ofthe square meters• Store as touch point
• Customer value versus Sales per square meter• From transaction conversion to decision conversion• Showroom, Click & Coll...
• Great customer service• Demand driven retail• NPS as indicator for trust• Customer satisfaction• Know your customer need...
• Customer X-channel• Customer value• Customer experience• Customer service• Customer satisfactionR’structure
Re-structure march 2013
Re-structure march 2013
Re-structure march 2013
Re-structure march 2013
Re-structure march 2013
Re-structure march 2013
Re-structure march 2013
Re-structure march 2013
Re-structure march 2013
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Re-structure march 2013

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The Re-structured updated presentation as of march 2013. How Retail is changing and how retailes should and could act. Inspiring presentation of 45 minutes Highly interactive and providing lost of ideas for your business.

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Re-structure march 2013

  1. 1. Re-population R’structureRevenue ReachReshaping
  2. 2. • Average Age– France 40,4– Germany 45,3– Italy 43,2– Netherlands 41,5– UK 40,2• 60+ already 25%• Limited growth• Aging populationSource: Eurostat 2010Source: Economist 2013Re-population
  3. 3. • Number of households is growing by +9% to +13%• By 2020 40% of the households are consisting of 1• By 2050 half of all households is a single householdSingle Household is the new Normal2008 2010 2020– France 34% 34% 37%– Germany 38% 39% 43%– Italy 28% 29% 31%– The Netherlands 36% 37% 40%– United Kingdom 34% 34% 38%Source: Economist 2013Re-population
  4. 4. Urbanisation• Growing big cities, more people, more stores• Aging & shrinking populations elsewhere• Urban population– France 87,8%– Germany 74,5%– Italy 69,1%– Netherlands 84,7%– UK 80,1%Source: Eurostat 2010Source: Economist 2013Re-population
  5. 5. • New target groups, new approach• Mass individualisation, self made• Time pressure, 24/7 economySource: vougue.fr. .Re-population
  6. 6. • Total Retail sales in Europe seems to be OKSource: Eurostat, Verdict, NationalStat offices and Q&A Research 2013Revenue90,0100,0110,0120,0130,0140,0150,0160,02000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012Retail DevelopmentFranceGermanyNetherlandsSpainSwitzerland (in CHF)United Kingdom (in £)Retail Development
  7. 7. • Total Retail sales in Europe seems to be OK• What happens if we take inflation into account?Source: Eurostat, Verdict, NationalStat offices and Q&A Research 2013Revenue90,0100,0110,0120,0130,0140,0150,0160,02000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012Retail DevelopmentFranceGermanyNetherlandsSpainSwitzerland (in CHF)United Kingdom (in £)CPI EU 27Retail Development
  8. 8. • Stagflation seems horror scenario• Reality in Non Food for 5 - 10 yearsSource: Eurostat, Verdict, NationalStat offices and Q&A Research 2013Revenue90,0100,0110,0120,0130,0140,0150,0160,02000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012Non Food Retail DevelopmentFranceGermanyNetherlandsSpainSwitzerland (in CHF)United Kingdom (in £)CPI EU 27Non Food Retail Development
  9. 9. • Unemployment up• Forecast Growth moderate• Forecast Retail down• Price sensitive consumers• Calculated consumers• The end of consumertismRevenue
  10. 10. • The new middle market• Value retailers• New business models• Price is back in marketing mixRevenue
  11. 11. Everybody is online– Classic Internet Time: 71 minutes per day +9%– New Internet Time: 41 minutes per day +46%Internet-penetrationSource: Spot.nl 2012Source: Worldbank 20120%10%20%30%40%50%60%70%80%90%100%FranceGermanyNetherlands, TheUnited KingdomBelgiumReach
  12. 12. Instant Internet within reach– iPad fastest product adaption ever– iPad is just start of tablet revolution– WiFi hotspots everywhereSource: FON 2012ReachSource: Morgan Stanley 2012
  13. 13. Mobile internet– 24% of all e-commerce will be m-comerce by 2016– 70% of m-commerce will be t-commerce by 2016– 61% of shoppers would use mobile at POSSource: eMarketer.com 2013Source: securedgenetworks.comSource: eMarketer.com 2013Source: Sony corp USA 2013Reach
  14. 14. From “word of mouth” to “word of mouse”– 1 out of 5 shares store information– 2 out of 3 reads store information– 53% makes store selection based on reviews Source: TWA 2012Source: 540 SEO 2012Reach
  15. 15. TOTALSALES(millions)2007 2008 2009 2010 2011 201250%48%47%45%42%38%Source: Jupiter/Forrester US Online Retail 2007 - 2012OFFLINE SALESOFFLINE SALESINFLUENCED BYONLINEONLINE SALESTOTAL ONLINEIMPACT
  16. 16. Source: Q&A Research 2010MOA & Infodising– App’s will replace the browser– 46% is not able to properly search online– Infobesitas is the new disease– Pre-selection is the power of retailSource: Wired.com 2010Source: FAZ 2012Reach
  17. 17. E-commerce– CAGR from 2010 towards 2015 still double digit– Physical retailers are picking up in second waveSource: Forrester 2011€0€5.000€10.000€15.000€20.000€25.000€30.000€35.000€40.000€45.000€50.0002009 2010 2011 2012 2013 2014 2015Online Retailsales & Online ShoppenetrationUK Germany France Netherlands Italy Spain72%66%59%70% 34% 34%Reach Online retail sales & online shop penetration(in millions)
  18. 18. • Consumer is Crosschannel• From TOMA to TOIA• Fewer visitors, more customers• SoLoMo: Social, Local, MobileReach
  19. 19. More metersSource: Verdict, Q&A Research 2013Reshaping0,050.000,0100.000,0150.000,0200.000,0250.000,0300.000,0350.000,02000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012Development shopping square meters (millions) inFrance, Germany, Netherlands, Switzerland and UKGrocery retailers Non-Grocery Retailers
  20. 20. More Sales0,050,0100,0150,0200,0250,02000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012Development sales indexFrance, Germany, Netherlands, Switzerland and UKGrocery retailers Non-Grocery retailersSource: Verdict, Q&A Research 2013Reshaping
  21. 21. Decreasing floor productivity Non Food RetailSource: Verdict, Q&A Research 201390,0100,0110,0120,0130,02000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012Development floorproductivity indexFrance, Germany, Netherlands, Switzerland and UKCPI EU 27Grocery retailersNon-Grocery RetailersReshaping
  22. 22. Decreasing floor productivity online impactSource: Verdict, Q&A Research 201390,0100,0110,0120,0130,02000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012Development floorproductivity indexFrance, Germany, Netherlands, Switzerland and UKCPI EU 27Grocery retailersNon-Grocery RetailersReshaping
  23. 23. • Sales density is tending to go down• So from Sales per SQM to Customer Value• Fewer sales square meters, new retail formatsReshaping
  24. 24. R’structure• Cross channel• Rationalisation ofthe square meters• Store as touch point
  25. 25. • Customer value versus Sales per square meter• From transaction conversion to decision conversion• Showroom, Click & Collect, ExperienceR’structure
  26. 26. • Great customer service• Demand driven retail• NPS as indicator for trust• Customer satisfaction• Know your customer needsR’structure
  27. 27. • Customer X-channel• Customer value• Customer experience• Customer service• Customer satisfactionR’structure

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