LiseWatier&Social Media	Marketing: Competitive Insights<br />Frank Paul, Consultant<br />DRAFT- Version 1.1 – 9/2011<br />
How Much Do They Spend On Social Media - Budget<br />Source: http://www.linkedin.com/in/adamslea  (Lea Adams)<br />
LiseWatier On Twitter<br />Source: http://twitter.com/#!/lisewatier<br />
LiseWatier On Facebook<br />https://www.facebook.com/LiseWatier?sk=wall<br />
LiseWatier On YouTube<br />Source: http://www.youtube.com/user/Lisewatierinc<br />
LiseWatier On Flickr<br />Source:  http://www.flickr.com/photos/lisewatier/<br />
LiseWatier On Blogs<br />Source: http://blog.lisewatier.com/ <br />
LiseWatier On Tumblr<br />Source: http://lisewatier.tumblr.com/<br />
Source: This is Google's cache of http://blog.azweb.ca/post/5541630408/lise-watier-e-boutique-is-down. It is a snapshot of...
About LiseWatier<br />LiseWatier is the leading Canadian prestige cosmetic brand, renowned for its trendsetting colour cos...
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Lise Watier and Social Media Marketing

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Lise Watier & Social Media Marketing: Competitive Insights

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  • Lea AdamsSocial Media and Marketing CoordinatorLiseWatierPrivately Held; Cosmetics industryJune 2010 – March 2011 (10 months)• Significantly increased social media audience by 100% to 300% via social media initiatives (contests) and without any ads;• Set and managed a total of 6 contests with a total budget of $40,000 including a video contest on Youtube, 2 real-time video chats, a comment contest and a photo contest on Facebook;• Built and managed relationships with a total of 25 bloggers and influencers – overall budget: $25,000 per year.
  • LiseWatier On YouTube
  • LiseWatier On Flickr
  • LiseWatier On Blogs
  • LiseWatierOn Blogs
  • Author: habiby
  • LiseWatier is the leading Canadian prestige cosmetic brand, renowned for its trendsetting colour cosmetics, high-performance skin care, and one-of-a-kind fragrances. The company&apos;s signature fragrance «Neiges» is the national best seller in Canada. LiseWatier products are distributed in Canada, France, Saudi Arabia and United Arab Emirates.
  • Lise Watier and Social Media Marketing

    1. 1. LiseWatier&Social Media Marketing: Competitive Insights<br />Frank Paul, Consultant<br />DRAFT- Version 1.1 – 9/2011<br />
    2. 2. How Much Do They Spend On Social Media - Budget<br />Source: http://www.linkedin.com/in/adamslea (Lea Adams)<br />
    3. 3. LiseWatier On Twitter<br />Source: http://twitter.com/#!/lisewatier<br />
    4. 4. LiseWatier On Facebook<br />https://www.facebook.com/LiseWatier?sk=wall<br />
    5. 5. LiseWatier On YouTube<br />Source: http://www.youtube.com/user/Lisewatierinc<br />
    6. 6. LiseWatier On Flickr<br />Source: http://www.flickr.com/photos/lisewatier/<br />
    7. 7. LiseWatier On Blogs<br />Source: http://blog.lisewatier.com/ <br />
    8. 8. LiseWatier On Tumblr<br />Source: http://lisewatier.tumblr.com/<br />
    9. 9. Source: This is Google's cache of http://blog.azweb.ca/post/5541630408/lise-watier-e-boutique-is-down. It is a snapshot of the page as it appeared on 6 Sep 2011 19:53:20 GMT Author: habiby<br />LiseWatier - eboutique<br />
    10. 10. About LiseWatier<br />LiseWatier is the leading Canadian prestige cosmetic brand, renowned for its trendsetting colour cosmetics, high-performance skin care, and one-of-a-kind fragrances.<br />The company's signature fragrance «Neiges» is the national best seller in Canada. <br />LiseWatier products are distributed in Canada, France, Saudi Arabia and United Arab Emirates.<br />

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