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Sales Marketing  Interactive See what the FSM Group can do for you … in today’s economic climate!
The Company <ul><li>Super-Agency/Consulting Firm </li></ul><ul><li>Integrates Sales and Marketing </li></ul><ul><li>Princi...
Principles & Advisors <ul><li>Francis J. Fazio, CEO </li></ul><ul><li>Francine Carb, President </li></ul><ul><li>Advisory ...
Sales Services <ul><li>Sales Strategy </li></ul><ul><li>Sales Management </li></ul><ul><li>Sales Training </li></ul><ul><l...
Marketing Services <ul><li>Advertising & Promotion </li></ul><ul><li>Brand Development/Enhancement </li></ul><ul><li>Lead ...
Interactive Services <ul><li>Websites </li></ul><ul><li>Email Campaigns </li></ul><ul><li>Custom Programming </li></ul><ul...
Flagship Services <ul><li>Partner/Alternate Channel  Program </li></ul><ul><li>Markitecture™  Process </li></ul><ul><li>Ou...
Partner/Alternate Channel <ul><li>Years of experience designing & executing alternate sales channels  </li></ul><ul><li>Pr...
Markitecture™ <ul><li>A methodical strategic banding & launch process </li></ul><ul><li>Refined and enhanced over the past...
Outsourced Marketing  <ul><li>Transfer key employees to our payroll </li></ul><ul><ul><li>Reduce overhead costs and save 3...
CEO Stress <ul><li>Assessment, positioning & alignment process </li></ul><ul><li>A high level positioning platform </li></...
Emerging Technologies <ul><li>IT, Biotech, Pharma, Clean Tech/Energy, Science </li></ul><ul><li>Brand development & launch...
The FSM Group <ul><li>1060 First Avenue, Suite 400 </li></ul><ul><li>King of Prussia, PA 19406 </li></ul><ul><li>and </li>...
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The FSM Group Powerpoint Presentation

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An overview of The FSM Group including the 3 practice groups (sales, marketing &amp; Interactive) and FSM\'s Flagship Services

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The FSM Group Powerpoint Presentation

  1. 1. Sales Marketing Interactive See what the FSM Group can do for you … in today’s economic climate!
  2. 2. The Company <ul><li>Super-Agency/Consulting Firm </li></ul><ul><li>Integrates Sales and Marketing </li></ul><ul><li>Principles: F100, venture, double and triple digit growth experience </li></ul><ul><li>We have helped hundreds of companies </li></ul><ul><li>Marketing division 15 years old </li></ul><ul><li>Sales division 6 years old </li></ul>
  3. 3. Principles & Advisors <ul><li>Francis J. Fazio, CEO </li></ul><ul><li>Francine Carb, President </li></ul><ul><li>Advisory Board </li></ul><ul><li>PA Senator Robert Tomlinson </li></ul><ul><li>John Lord PhD, St. Joseph’s University </li></ul><ul><li>Wayne Arnold D.O.,F.A.C.O.I </li></ul><ul><li>Kate Kinslow CRNA, EdD, MBA, Pennsylvania Hospital </li></ul>
  4. 4. Sales Services <ul><li>Sales Strategy </li></ul><ul><li>Sales Management </li></ul><ul><li>Sales Training </li></ul><ul><li>Mentoring & Coaching </li></ul><ul><li>Partnership & Alternate Channels </li></ul>
  5. 5. Marketing Services <ul><li>Advertising & Promotion </li></ul><ul><li>Brand Development/Enhancement </li></ul><ul><li>Lead Generation/Collateral </li></ul><ul><li>Market Research/Positioning </li></ul><ul><li>Public Relations/Analyst Relations </li></ul>
  6. 6. Interactive Services <ul><li>Websites </li></ul><ul><li>Email Campaigns </li></ul><ul><li>Custom Programming </li></ul><ul><li>Hosting & Analytics </li></ul><ul><li>Search Engine Optimization </li></ul>
  7. 7. Flagship Services <ul><li>Partner/Alternate Channel Program </li></ul><ul><li>Markitecture™ Process </li></ul><ul><li>Outsourced Marketing Program </li></ul><ul><li>CEO Stress Program </li></ul><ul><li>Emerging Technologies Practice </li></ul>
  8. 8. Partner/Alternate Channel <ul><li>Years of experience designing & executing alternate sales channels </li></ul><ul><li>Proven strategic methodology for new channels </li></ul><ul><li>Action plan to execute </li></ul><ul><ul><li>Staffing, compensation, support, pricing, agreements, etc. </li></ul></ul><ul><ul><li>Internal/external marcom and other requirements </li></ul></ul><ul><li>Execution Phase (options available) </li></ul><ul><ul><li>Sales management, partner recruitment, education, training, trade shows, marketing, etc. </li></ul></ul>
  9. 9. Markitecture™ <ul><li>A methodical strategic banding & launch process </li></ul><ul><li>Refined and enhanced over the past twenty years </li></ul><ul><li>Well over 100 clients experienced Markitecture™ </li></ul><ul><li>From emerging growth companies to large corporations - public, private and venture backed </li></ul><ul><li>Brand development, new channels, major marketing or sales initiatives, new geographic expansion, uncover growth inhibitors or marketing enhancement—ALL begin with Markitecture™ </li></ul>
  10. 10. Outsourced Marketing <ul><li>Transfer key employees to our payroll </li></ul><ul><ul><li>Reduce overhead costs and save 30-50% </li></ul></ul><ul><li>Eliminate internal bias </li></ul><ul><li>Leverage a broader perspective </li></ul><ul><li>Improve your focus on core competencies </li></ul><ul><li>Access to highly experienced marketing pros </li></ul><ul><li>Pay for only what you use </li></ul>
  11. 11. CEO Stress <ul><li>Assessment, positioning & alignment process </li></ul><ul><li>A high level positioning platform </li></ul><ul><li>Deliver a marketing roadmap supporting strategy, objectives and timeframes </li></ul><ul><li>Tangible examples of how strategy rolls out into specific sales & marketing initiatives </li></ul><ul><li>Realign marketing and sales strategy </li></ul><ul><li>Subsequent messages by market segments/audience </li></ul><ul><li>Sales strategy and marketing support recommendations </li></ul><ul><li>How to accomplish and measure success </li></ul>
  12. 12. Emerging Technologies <ul><li>IT, Biotech, Pharma, Clean Tech/Energy, Science </li></ul><ul><li>Brand development & launch process </li></ul><ul><li>Honed over twenty years and by over 150 companies </li></ul><ul><li>Close alignment with venture and investment communities </li></ul><ul><li>Expertise working with scientific, technology founders </li></ul><ul><li>Board and advisor development </li></ul><ul><li>Outsourced sales & marketing functions </li></ul>
  13. 13. The FSM Group <ul><li>1060 First Avenue, Suite 400 </li></ul><ul><li>King of Prussia, PA 19406 </li></ul><ul><li>and </li></ul><ul><li>107 West Lancaster Avenue, Suite 203 </li></ul><ul><li>Wayne, PA 19087 </li></ul><ul><li>877-878-0080 (toll-free) </li></ul><ul><li>215-827-5553 (fax) </li></ul><ul><li>www.thefsmgroup.com </li></ul><ul><li>Sales, Marketing & Interactive </li></ul>

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