Fact is, most businesses were never built
to change - they were built to do one thing
exceedingly well and highly efficiently -
That’s why entire industries can get caught
out by change - industries like big pharma,
publishing, recorded music and the major
Try ideas out
Most people resist change, because they cannot see it.
When people are not aware of the
need for change, they will resist change.
Reason # 4
We may see the rewards
of changing as too low
When people do not have the answer
to the question ”What’s in it for me?”,
they will resist change.
What do I get
from this change?
People will resist change when the rewards for
making the change are seen as too low
compared to the trouble / stress / extra work involved.
When Charles Newbold worked out the idea
of a cast-iron plow, the farmers rejected it on
the grounds that iron polluted the soil and
A common reason people resist organizational change is
that they assess the situation differently from their
managers or those initiating the change and see more
costs than benefits resulting from the change,
not only for themselves but for their company as well.
People resist change when they do not
feel that a particular solution is the
best approach to fix the problem.
Misunderstandings are most likely to arise
when trust is lacking between the person
initiating the change and the stakeholders
who feel that they will be affected by it.
Hayes, John: The Theory and Practice of Change Management, p. 130.
People are more resistant to change if they
are not part of the change.
To what extent do you involve your
girlfriend / boyfriend / spouse when you want
to buy a product for your house / apartment?
Reason # 7
We may think that
nothing can be changed
The most frozen layer in any
organization, I think, is the
people with experience who
think they know best, who
believe that nothing
can be changed.
work to make
Reason # 8
We may think that learning
to change is very difficult
Some people, hesitant to try new things, express
an unwillingness to learn something new. They
may say, ”I already know what I need to
People resist change because they fear they will not be able
to develop the new skills and behaviour that will be required
of them. All human beings are limited in their ability to
change, with some people much more limited than others.
Peter Drucker has argued that the major obstacle to
organizational growth is managers’ inability to change their
attitudes and behaviour as rapidly as their organizations
A new and very different job will require new and different
behaviour, new and different relationships, as well as the loss
of some satisfactory current activities and relationships.
If the changes are significant and the individual’s tolerance
for change is low, he might begin actively to resist the change
– even if the new job is much more important than the
person’s previous job.