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Mobile phones successfully support farmers with weather and
climate information – The Malian experience by RIC4REC
Tuesday 16 November, 13-14 h GMT
Project presentation, RIC4REC
Sènèkèla and SMS Sandji
Effectiveness of weather and climate forecast
Farmer perception on use of mobile phone for
CI dissemination
Overview
Positive Experiences with regards to
strengthening climate change resilience
Q&A
Q&A
Blumont International ( former
International Relief &
Development)
 264 000 Vulnerable people
 280 Communities
 60 Communes (LGAs)
 3 Districts : Koulikoro,
Segou, Mopti
DFID BRACED PROGRAM
Building Resilience and Adaptation to Climate Extremes and
Disasters
 GFORCE
 AMASSA Afrique Verte
 ICRISAT/CCAFS
 AFIMA
 Orange
Strengthening Community
Initiatives for Resilience 
to Climate Shocks &
Stresses 
RIC4REC
Strengthening climate change adaptation
management (CCAM) at local and national
level (responsive governance).
1
2
Making climate change adaptation
management (CCAM) a priority by building
a strong community base for its
implementation
Empower communities to use climate
information to make management
decisions about their livelihood activities
that reduce risk
Increasing assets and access to
productive resources through improved
management of natural resources and
creation of value-addition women’s
enterprises.
3
4
RIC4REC
strategies
Positive Experiences with with
regards to strengthening climate
change resilience
1
2
Sènèkèla et SMS Sandji
Evaluation of the effectiveness of
daily weather forecasts
Farmers perception on use of mobile
technology (SMS-Sandji and
Sènèkèla) of Orange Mali
3
4
Preparing
communities
to use CI for
decision-
making in
managing
their
livelihoods
0
5000
10000
15000
20000
25000
2005 2006 2007 2008 2009 2010 2011 2012 2013 2014
Phonenubers
x1000
AMRTP, 2014
Mobile phone use growth in Mali
#33337#
Advice
Sènèkèla
Sandji
 Daily
 Monthly
 Semester
 Français: #222#2111#ok
 Bamanakan: #222#2121#ok
 Unsubscribe: #222#2#ok
 Geolocalisation
 5 FCFA ($0.01)
Mobile phones successfully support farmers with weather and climate information – The Malian experience by RIC4REC
Novelty The approach is new in the project area.
Producer pays for meteorological information and agricultural advice and receives
them directly through a mobile phone.
Information provided supports decision-making.
Adaptation Users already have mobile phones that ensure a link to the source of information.
The information provided is customized and tailored to the specific problems of each
producer.
Interaction The users can interact with the Sènèkela/Sandji service individually or in a group
when searching for information on agricultural advice and meteorology. It is also
done through exchanges between user groups. This process strengthens public-
private partnership (government and private sector services).
Knowledge
content
RIC4REC has trained its beneficiaries on the subscription and unsubscription
process to the Orange Mali Sandji service and how to access the Sènèkela platform
through a telephone call.
The project also trained them on reading and interpreting the different types of
meteorological data sent daily by SMS and how to act upon this information.
RIC4REC trained its beneficiaries on the types of technical resources available at
Sènèkèla.
Learning,
expansion
and
In each community, RIC4REC has trained a core of 10 to 20 users on the use of the
system, who are then responsible for subsequent peer-to peer training of other
farmers.
How innovative are Sènèkèla et Sandji services
1100
FARMERS
112
VILLAGES
28
COMMUNITY
MOBILIZERS
2100
FARMERS
140
VILLAGES
28
COMMUNITY
MOBILIZERS
Sènèkèla Sandji
Implementation:Target population
1800
FARMERS
182
VILLAGES
28
COMMUNITY
MOBILIZERS
3150
FARMERS
210
VILLAGES
28
COMMUNITY
MOBILIZERS
Nom de la commune Nom AMC
Nom du village
Date d'appel
Nombre de
personnes
présenteslorsde
l'appel
Nombre Hommes
Nombre de femmes
Fiche: Groupe d'appel Sènèkèla (37333)
Satisfaction ou Paset
observation
Commentaire
Objet de l'appel
Réponse donnée
Nom AMC
Commune Village
Sexe F M 1
Numero de téléphone 0
Date message
reçu
Prévision Réalisation
1 1
1 1
0 1
Nom et Prénom
Fiche de suivi Sandji
Activité réalisée
Si pas de pluie
Si pluie
12/ 08/ 17
Technology assessment tool
• Welcome message
• Calling frequence
• Subject of communication
• Constraints for
communication
• Reliability of message
• How does provided
information support you
for decision making
• Calling cost
• Satisfaction
• Subscription
• SMS reading
• Vocal message
• Forecast reliability
• How does provided
information support you for
decision making
• SMS cost
• Satisfaction
Sènèkèla Sandji
Districts
Number of
villages
Number of
calls Participants Climate Practice
Pest and
desease Advice
Bankass
38 97
359 12,37 3,09 6,19 3,09
Douentza 250 1,03 5,15 12,37 1,03
Koro 201 7,22 3,09 4,12 2,06
Mopti 375 19,59 5,15 5,15 1,03
Youwarou 126 1,03 3,09 2,06 2,06
Total     1311 41,24 19,59 29,90 9,28
Results
Related question for Sènèkala
Month District
Effective
forecast
Non
effective
forecast
Number
of SMS
Effective
forecast of
rain
Effective
forecast of
no rain
Non effective
forecast of
rain
Non effective
forecast of no
rain
August
Bankass 68,43 31,57 3865 38,91 29,52 22,15 9,42
Douentza 85,64 14,36 932 34,73 50,91 5,68 8,68
Koro 70,29 29,71 3029 38,79 31,50 21,56 8,15
Mopti 73,77 26,23 2714 35,67 38,10 16,80 9,43
Youwarou 53,20 46,80 1810 12,32 40,88 42,10 4,70
Total % 70,27 29,73 12350 32,08 38,18 21,66 8,08
Sept.
Bankass 66,28 33,72 5299 23,22 43,06 27,99 5,74
Douentza 90,29 9,71 1834 16,25 74,05 6,92 2,78
Koro 65,78 34,22 4263 16,63 49,14 29,16 5,07
Mopti 77,15 22,85 2407 20,11 57,04 14,50 8,35
Youwarou 62,17 37,83 2670 8,05 54,12 34,87 2,96
Total % 72,33 27,67 16473 16,85 55,48 22,69 4,98
October Bankass 78,41 21,59 4636 7,25 71,16 16,98 4,62
Douentza 94,68 5,32 620 10,16 84,52 3,87 1,45
Koro 81,82 18,18 2613 9,11 72,71 13,09 5,09
Mopti 82,45 17,55 1419 13,95 68,50 9,94 7,61
Youwarou 70,76 29,24 1474 4,34 66,42 15,33 13,91
Total % 81,62 18,38 10762 8,96 72,66 11,84 6,54
Effectiveness of daily rainfall forecast
Questions?
no yes
no
opinion
no yes
no
opinion
no yes
no
opinion
no yes
no
opinion
Banamba 18 75 7 0 83 17 21 62 17 14 81 5
Kolokani 27 73 0 5 95 0 12 78 10 17 81 2
Nara 12 88 0 5 95 0 7 93 0 12 78 10
Bankass 30 65 5 12 88 0 25 65 10 24 76 0
Douentza 25 75 0 27 63 10 44 46 10 40 57 3
Koro 26 64 10 27 73 0 34 56 10 39 61 0
Mopti 33 67 0 28 72 0 45 55 0 40 60 0
Youwarou 22 58 20 70 30 0 72 13 15 82 18 0
Macina 17 64 19 10 76 14 12 75 13 6 55 39
Niono 12 78 10 5 90 5 32 53 15 22 78 0
San 20 69 11 16 64 20 12 47 41 17 52 31
Tominian 28 72 0 16 84 0 23 65 12 28 72 0
Average (%) 22,50 70,67 6,83 18,42 76,08 5,50 28,25 59,00 12,75 28,42 64,08 7,50
Districts
Saisonale forecast (%)
Use advice for
decision support
Quality and reliability
of service (%)
Satisfaction en %
What does farmer think about Sènèkèla?
• Avoid cropping in flooding site
• Identify emergency zone in case of
flooding;
• Food and biomass storage
• Water intensive crop
• Normal planting date
• Mixed cropping
• Micro dosing application of
manure and chemical fertilizer
• Adapted crop, adopt soil water
conservation practice (ZAI, contour
bounding etc)
• Resistance variety to drought
• Reduce cropping land
• Less water-intensive crops
Above normal
forecast
Similar to
normal forecast
Below normal
forecast
1
2
3
What does a farmer do with the Seasonal forecast information
that can strengthening their adaptive capacity?
• Early planting;
• Anticipate farming activity (land
preparation, manure transportation etc)
• Separate chemical fertilizer application
• Normal planting date
• Manure application before
ploughting
• Chemical fertilizer application after
15 days
• Late planting
• Planting on minimum tillage
• Fertilizer application at planting date
Forecast of early
start of rainy
season
Forecast of
normal start of
rainy season
Forecast of late
start of rainy
season
1
2
3
What does farmer do with regards to Start of rainy season forecast forecast for
strengthening their adaptive capacity?
Action Action
 Laundry for
women
 Drying
vegetables/cereals
in the sun
 Spraying
insecticide
 Etc.
 Confident in
planning field
activities
(ploughting,
planting etc)
 Market
 Sharing
information
What does farmer do with regards to daily rain forecast for
strengthening their adaptive capacity?
Issou Guindo is a farmer-herder in the village
of Brigo Dogon in Bankass. He shares the
following experience: "I planted 1 hectare of
cowpea and applied my usual phytosanitary
product but unfortunately my crop was still
attacked by pests. After several attempts, I
called the Sènèkèla platform to ask for
advice. So the agricultural counsellors
offered me a product that solved the
problem and it saved my harvest".
Issou Guindo is a farmer-herder in the village
of Brigo Dogon in Bankass. He shares the
following experience: "I planted 1 hectare of
cowpea and applied my usual phytosanitary
product but unfortunately my crop was still
attacked by pests. After several attempts, I
called the Sènèkèla platform to ask for
advice. So the agricultural counsellors
offered me a product that solved the
problem and it saved my harvest".
Batoma is a housewife in Touba
Sylla, in the region of Koulikoro,
who has benefited from the
contribution of RIC4REC; she says:
"In August it becomes harder for us
women to do the laundry because
it rains almost every day, but now
with this Sandji program I arrange
to do my laundry or dry my grains
in the sun every time I get a
message on my phone letting me
know that it will not rain".
Batoma is a housewife in Touba
Sylla, in the region of Koulikoro,
who has benefited from the
contribution of RIC4REC; she says:
"In August it becomes harder for us
women to do the laundry because
it rains almost every day, but now
with this Sandji program I arrange
to do my laundry or dry my grains
in the sun every time I get a
message on my phone letting me
know that it will not rain".
Positive Experiences with Innovation
With regards to strengthening climate change resilience
Over all message
“A la carte Service”!!
Mobile phone remains an effective chanel for disseminating
weather and climate information
Sènèkèla and Sandji improve ability to anticipate and adapt
to climate change based on the supply of information on
future events along with advice and recommendation on
agricultural practices
Cost reduction
Toll-free number for marginalized areas or vulnerable
populations
provide voice messages instead of SMS
Public-private partnership around the innovation
Recommendation for wide spreading
Questions?
This material has been funded by UK aid from
the UK government; however the views
expressed do not necessarily reflect the UK
government’s official policies
Thank you !

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Mobile phones successfully support farmers with weather and climate information – The Malian experience by RIC4REC

  • 1. Mobile phones successfully support farmers with weather and climate information – The Malian experience by RIC4REC Tuesday 16 November, 13-14 h GMT
  • 2. Project presentation, RIC4REC Sènèkèla and SMS Sandji Effectiveness of weather and climate forecast Farmer perception on use of mobile phone for CI dissemination Overview Positive Experiences with regards to strengthening climate change resilience Q&A Q&A
  • 3. Blumont International ( former International Relief & Development)  264 000 Vulnerable people  280 Communities  60 Communes (LGAs)  3 Districts : Koulikoro, Segou, Mopti DFID BRACED PROGRAM Building Resilience and Adaptation to Climate Extremes and Disasters  GFORCE  AMASSA Afrique Verte  ICRISAT/CCAFS  AFIMA  Orange Strengthening Community Initiatives for Resilience  to Climate Shocks & Stresses  RIC4REC
  • 4. Strengthening climate change adaptation management (CCAM) at local and national level (responsive governance). 1 2 Making climate change adaptation management (CCAM) a priority by building a strong community base for its implementation Empower communities to use climate information to make management decisions about their livelihood activities that reduce risk Increasing assets and access to productive resources through improved management of natural resources and creation of value-addition women’s enterprises. 3 4 RIC4REC strategies
  • 5. Positive Experiences with with regards to strengthening climate change resilience 1 2 Sènèkèla et SMS Sandji Evaluation of the effectiveness of daily weather forecasts Farmers perception on use of mobile technology (SMS-Sandji and Sènèkèla) of Orange Mali 3 4 Preparing communities to use CI for decision- making in managing their livelihoods
  • 6. 0 5000 10000 15000 20000 25000 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 Phonenubers x1000 AMRTP, 2014 Mobile phone use growth in Mali
  • 7. #33337# Advice Sènèkèla Sandji  Daily  Monthly  Semester  Français: #222#2111#ok  Bamanakan: #222#2121#ok  Unsubscribe: #222#2#ok  Geolocalisation  5 FCFA ($0.01)
  • 9. Novelty The approach is new in the project area. Producer pays for meteorological information and agricultural advice and receives them directly through a mobile phone. Information provided supports decision-making. Adaptation Users already have mobile phones that ensure a link to the source of information. The information provided is customized and tailored to the specific problems of each producer. Interaction The users can interact with the Sènèkela/Sandji service individually or in a group when searching for information on agricultural advice and meteorology. It is also done through exchanges between user groups. This process strengthens public- private partnership (government and private sector services). Knowledge content RIC4REC has trained its beneficiaries on the subscription and unsubscription process to the Orange Mali Sandji service and how to access the Sènèkela platform through a telephone call. The project also trained them on reading and interpreting the different types of meteorological data sent daily by SMS and how to act upon this information. RIC4REC trained its beneficiaries on the types of technical resources available at Sènèkèla. Learning, expansion and In each community, RIC4REC has trained a core of 10 to 20 users on the use of the system, who are then responsible for subsequent peer-to peer training of other farmers. How innovative are Sènèkèla et Sandji services
  • 11. Nom de la commune Nom AMC Nom du village Date d'appel Nombre de personnes présenteslorsde l'appel Nombre Hommes Nombre de femmes Fiche: Groupe d'appel Sènèkèla (37333) Satisfaction ou Paset observation Commentaire Objet de l'appel Réponse donnée Nom AMC Commune Village Sexe F M 1 Numero de téléphone 0 Date message reçu Prévision Réalisation 1 1 1 1 0 1 Nom et Prénom Fiche de suivi Sandji Activité réalisée Si pas de pluie Si pluie 12/ 08/ 17 Technology assessment tool
  • 12. • Welcome message • Calling frequence • Subject of communication • Constraints for communication • Reliability of message • How does provided information support you for decision making • Calling cost • Satisfaction • Subscription • SMS reading • Vocal message • Forecast reliability • How does provided information support you for decision making • SMS cost • Satisfaction Sènèkèla Sandji
  • 13. Districts Number of villages Number of calls Participants Climate Practice Pest and desease Advice Bankass 38 97 359 12,37 3,09 6,19 3,09 Douentza 250 1,03 5,15 12,37 1,03 Koro 201 7,22 3,09 4,12 2,06 Mopti 375 19,59 5,15 5,15 1,03 Youwarou 126 1,03 3,09 2,06 2,06 Total     1311 41,24 19,59 29,90 9,28 Results Related question for Sènèkala
  • 14. Month District Effective forecast Non effective forecast Number of SMS Effective forecast of rain Effective forecast of no rain Non effective forecast of rain Non effective forecast of no rain August Bankass 68,43 31,57 3865 38,91 29,52 22,15 9,42 Douentza 85,64 14,36 932 34,73 50,91 5,68 8,68 Koro 70,29 29,71 3029 38,79 31,50 21,56 8,15 Mopti 73,77 26,23 2714 35,67 38,10 16,80 9,43 Youwarou 53,20 46,80 1810 12,32 40,88 42,10 4,70 Total % 70,27 29,73 12350 32,08 38,18 21,66 8,08 Sept. Bankass 66,28 33,72 5299 23,22 43,06 27,99 5,74 Douentza 90,29 9,71 1834 16,25 74,05 6,92 2,78 Koro 65,78 34,22 4263 16,63 49,14 29,16 5,07 Mopti 77,15 22,85 2407 20,11 57,04 14,50 8,35 Youwarou 62,17 37,83 2670 8,05 54,12 34,87 2,96 Total % 72,33 27,67 16473 16,85 55,48 22,69 4,98 October Bankass 78,41 21,59 4636 7,25 71,16 16,98 4,62 Douentza 94,68 5,32 620 10,16 84,52 3,87 1,45 Koro 81,82 18,18 2613 9,11 72,71 13,09 5,09 Mopti 82,45 17,55 1419 13,95 68,50 9,94 7,61 Youwarou 70,76 29,24 1474 4,34 66,42 15,33 13,91 Total % 81,62 18,38 10762 8,96 72,66 11,84 6,54 Effectiveness of daily rainfall forecast
  • 16. no yes no opinion no yes no opinion no yes no opinion no yes no opinion Banamba 18 75 7 0 83 17 21 62 17 14 81 5 Kolokani 27 73 0 5 95 0 12 78 10 17 81 2 Nara 12 88 0 5 95 0 7 93 0 12 78 10 Bankass 30 65 5 12 88 0 25 65 10 24 76 0 Douentza 25 75 0 27 63 10 44 46 10 40 57 3 Koro 26 64 10 27 73 0 34 56 10 39 61 0 Mopti 33 67 0 28 72 0 45 55 0 40 60 0 Youwarou 22 58 20 70 30 0 72 13 15 82 18 0 Macina 17 64 19 10 76 14 12 75 13 6 55 39 Niono 12 78 10 5 90 5 32 53 15 22 78 0 San 20 69 11 16 64 20 12 47 41 17 52 31 Tominian 28 72 0 16 84 0 23 65 12 28 72 0 Average (%) 22,50 70,67 6,83 18,42 76,08 5,50 28,25 59,00 12,75 28,42 64,08 7,50 Districts Saisonale forecast (%) Use advice for decision support Quality and reliability of service (%) Satisfaction en % What does farmer think about Sènèkèla?
  • 17. • Avoid cropping in flooding site • Identify emergency zone in case of flooding; • Food and biomass storage • Water intensive crop • Normal planting date • Mixed cropping • Micro dosing application of manure and chemical fertilizer • Adapted crop, adopt soil water conservation practice (ZAI, contour bounding etc) • Resistance variety to drought • Reduce cropping land • Less water-intensive crops Above normal forecast Similar to normal forecast Below normal forecast 1 2 3 What does a farmer do with the Seasonal forecast information that can strengthening their adaptive capacity?
  • 18. • Early planting; • Anticipate farming activity (land preparation, manure transportation etc) • Separate chemical fertilizer application • Normal planting date • Manure application before ploughting • Chemical fertilizer application after 15 days • Late planting • Planting on minimum tillage • Fertilizer application at planting date Forecast of early start of rainy season Forecast of normal start of rainy season Forecast of late start of rainy season 1 2 3 What does farmer do with regards to Start of rainy season forecast forecast for strengthening their adaptive capacity?
  • 19. Action Action  Laundry for women  Drying vegetables/cereals in the sun  Spraying insecticide  Etc.  Confident in planning field activities (ploughting, planting etc)  Market  Sharing information What does farmer do with regards to daily rain forecast for strengthening their adaptive capacity?
  • 20. Issou Guindo is a farmer-herder in the village of Brigo Dogon in Bankass. He shares the following experience: "I planted 1 hectare of cowpea and applied my usual phytosanitary product but unfortunately my crop was still attacked by pests. After several attempts, I called the Sènèkèla platform to ask for advice. So the agricultural counsellors offered me a product that solved the problem and it saved my harvest". Issou Guindo is a farmer-herder in the village of Brigo Dogon in Bankass. He shares the following experience: "I planted 1 hectare of cowpea and applied my usual phytosanitary product but unfortunately my crop was still attacked by pests. After several attempts, I called the Sènèkèla platform to ask for advice. So the agricultural counsellors offered me a product that solved the problem and it saved my harvest". Batoma is a housewife in Touba Sylla, in the region of Koulikoro, who has benefited from the contribution of RIC4REC; she says: "In August it becomes harder for us women to do the laundry because it rains almost every day, but now with this Sandji program I arrange to do my laundry or dry my grains in the sun every time I get a message on my phone letting me know that it will not rain". Batoma is a housewife in Touba Sylla, in the region of Koulikoro, who has benefited from the contribution of RIC4REC; she says: "In August it becomes harder for us women to do the laundry because it rains almost every day, but now with this Sandji program I arrange to do my laundry or dry my grains in the sun every time I get a message on my phone letting me know that it will not rain". Positive Experiences with Innovation
  • 21. With regards to strengthening climate change resilience Over all message “A la carte Service”!! Mobile phone remains an effective chanel for disseminating weather and climate information Sènèkèla and Sandji improve ability to anticipate and adapt to climate change based on the supply of information on future events along with advice and recommendation on agricultural practices Cost reduction Toll-free number for marginalized areas or vulnerable populations provide voice messages instead of SMS Public-private partnership around the innovation Recommendation for wide spreading
  • 23. This material has been funded by UK aid from the UK government; however the views expressed do not necessarily reflect the UK government’s official policies Thank you !

Editor's Notes

  1. Country team writes up reports and journal article, and sharing of edited videos as appropriate