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DESIGN FOR PRESENTATION: How do you reach your audience?

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How do you reach your audience without unknowingly bumping them out of your story? Find out how to keep them paying attention to your message.

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  • i have read your blog.i found it very interesting to coordinate in the areas offered by you.we are hiring the fresher also and providing the job according to there profile. for more information
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  • @francisglebas its a fine line between keeping it conversational and selling.
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  • Yes, Chris, we ALL do. That's why storytelling works. I think it even works that way with selling. If you break the fourth wall and the audience senses selling tactics, it takes them out of the story you're picturing for them and their guard goes up.
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DESIGN FOR PRESENTATION: How do you reach your audience?

  1. DESIGN FOR PRESENTATION:How do you reach your audience? By Francis Glebas, PhD. in Fantasy
  2. HOW DO WEREACH OURAUDIENCE?
  3. SO THEYll CARE.
  4. Some people say...
  5. that the audiencedoesnt hear background music during a movie
  6. Thats whythey call itbackground music
  7. But if the musicis there, Why cant they hear it?
  8. Lets pretend this rope is thethreshold of our conscious awareness.
  9. Since we can only really payfull attention to one thing at a time...
  10. We dont notice anything below thethreshold of conscious awareness, or below this line.
  11. Let the storybegin...
  12. h eeMUSIC SWELLS
  13. Howdy. ImBlue sock.
  14. Hi, Pink Sock. Do you hear music?
  15. I think itscoming from down here...
  16. What didyou do?
  17. Oh NO! Youcrossed thethreshold!
  18. Pretend Im not here.
  19. I think I broke the story.
  20. Without looking back at the earlier slides,How many characters were involved?Did you see him tie the ends of the rope?How many clothes pins did you see him put on?How many colors were used during this story?Did the sock puppets have noses?How many slides did it take to tell this story?How many slides were the puppets in?Did you ever see the Puppeteers feet?
  21. DOES THIS QUIZ MATTER?If you went back over the story, youcould find the answer to all of thesequestions. They were all there inplain sight. But did you pay attentionto it to these things…
  22. OR…were you LOST IN THE STORY,not paying attention to anythingbelow the THRESHOLD OFCONSCIOUS AWARENESS?
  23. This is exactly the case with backgroundmusic. Its always there, but we dontusually pay attention to it. But we couldpay attention to the music at any time.This is true for all of the structuring ofany story.The audience gets LOST IN THE STORY,unless the storyteller does somethingwrong, like being boring or confusing orbreaking the fourth wall, like our Bluesock puppet did.
  24. So what didyou learn?
  25. AIM for the heart
  26. BUT...
  27. work at the structure below conscious awareness
  28. IS YOUR AUDIENCELOST IN YOUR STORY?
  29. Or are you distracting them,bumping them out of the story?
  30. This material, as well as other demonstrations on how to directyour audiences attention, perceptions, meanings andEMOTIONS can be found in Directing the Story: Professionalstorytelling and storyboarding techniqes from Focal Press.Its also great for instructional designers.
  31. Francis Glebas is a story artist, director, author, teacher, and speaker WPIX (speaker with pictures) Portfolio: francisglebas.weebly.com Storytelling tutorials: francisglebas.blogspot.com Art tutorials: http://www.youtube.com/user/frankiegeniusteinYou may also enjoy The Animators Eye and Iggys Incredibly Easy Way to Write a Story.

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