Presentation Plan 1 Telecom Industry Overview 2 India – Prepaid Vs Postpaid Story 3 About The Company 4 Product & Business Plan 5 Live Story Board 6 Technical Details and Support 7 The Way Forward 2
Presentation Plan 1 Telecom Industry Overview 2 3 4 5 6 7 3
Indian Telecom Industry – A Lucrative Option Indian Telecom Industry The Indian telecommunications industry is one of the fastest growing in the world. The industry has witnessed consistent growth during the last year on the back of rollout of newer circles by operators, successful auction of third- generation (3G) and broadband wireless access (BWA) spectrum, network rollout in semi-rural areas and increased focus on the value added services (VAS) market. 4
Indian Telecom Industry – Facts One of the fastest growing cellular Total telecom subscribers – 826.5 markets in the world in terms of million (June 2011) number of subscriber additions – Tele density – 67.67 percent (June 58.35 million (2011) 2011) from 19% in 2007 Crossed total subscriber base of Number of new mobile subscribers about 500 million by 2010 (i.e., more added every month – 13 million (June than one phone for every household) 2011) Annual growth rate of the telecom ARPU for GSM – USD 6 per month subscribers – 47 percent (2006–11) Telecom equipment market – USD More GSM subscribers than fixed-line 35,100 million (2010–11) subscribers Handset market – Rs 30,000Crore Maximum Prepaid Users. (2010–11)
Mobile telecom services provide an unprecedented growthopportunity for companies Mobile services have led to a spectacular growth in the Indian telecom industry. Currently, 12 players are active in this segment.Minutes of Usage per Month – Mobile Services India has the second highest minutes of usage per month. This offers huge growth opportunity to telecom companies. 6
Facts and FigureThe Industry LandscapeMobile connections in India 583.234 millionPrepaid connections (90%) 524.901 millionAverage recharge per Rs. 200month per personAverage recharge annually Rs. 2400per personTotal Recharge Industry Rs. 125978crore (1259 Billion)
Various important regulations and laws have been passed in the Indian telecom industry post-liberalisation era Department of Telecommunication (DoT) is the main body formulating laws and various regulations for the Indian telecom industry. ILD services was BSNL was Number portability Independent opened to Intra-circle merger established was proposed Private players regulator, TRAI, competition guidelines were by DoT Calling Party Pays were allowed in was established (CPP) was established Attempted to (pending) Value Added Go-ahead to implemented boost Rural Services the CDMA telephony technology 1994 1999 2002 2005 2007 2003 2004INDIA 1992 2000 Internet Unified Access 2006 1997 telephony Licensing initiated (UASL) regime Broadband was introduced policy 2004 National Decision on 3G NTP-99 led to Reduction of was Telecom Policy FDI limit was services (awaited) migration from high- licence fees Reference formulated— (NTP) was increased from cost fixed license Interconnect targeting 20 formulated 49 to 74 percent fee to low-cost order was million revenue sharing issued subscribers by regime 2010 ILD – International Long Distance 8
Major Players in different segments of Indian telecom industry Basic Services Operators MOBILE SERVICES GSM Services Operators BSNL Airtel MTNL Vodafone Reliance Idea TTSL Reliance BSNL Internet Services Operators BSNL CDMA Services Operators MTNL Reliance Reliance TTSL TTSL BSNL Airtel 9
Major Players contribution-wise in Indian telecom industry
Urban Vs Rural India : Mobile phone connections
The declining ARPU implies that India Inc. is tapping a large market at the bottom of the pyramid byreducing tariffs; thereby, enhancing affordability.
Presentation Plan 1 2 India – Prepaid Vs Postpaid Story 3 4 5 6 7 14
Postpaid Vs Prepaid Market of Indian telecom industry
Prepaid Vs Postpaid demographics of Indian telecom industry
History in Making…… First of all congratulations and warm welcome to the PAY Counter. You are joining the company, which is going to create history in Telecom Industry. Do you know people all over the world are earning substantial amounts of money through sms from the comforts of their homes. We have brought about a revolutionary concept that has the power to radically change your life. Come lets join and see the History in making. Come and Join PAY Counter.
The Company MISSION VISION PAY Counter’s Vision is to Pay Counter’s Mission be the worlds best Utility is to organize the Service transaction service worlds most company. Being the best unorganized means providing outstanding quality, service, businesses of handling and value, so that we make micro transactions and every customer smile. make it universally accessible and useful.
ABOUT-US PAY Counter Places Purchase Order For All Mobile Recharge And DTH Recharge With The Respective Service Providers PAY Counter Maintains the Balance And Also Purchases in Bulk Quantities To Give Its Network The Cost Advantages PAY Counter Has Enabled Each & Every Corner Shop To Get Into Recharge Business PAY Counter Want To Activate 10 Lakh Shops Across India With in 2015.
OVERVIEW Reduces the potential for pilferage Release new prepaid schemes “Offers” and reduce the “Time to Market” Improve use experience, in terms of availability of the TELCO’s offering Single point of contact for India wide distribution Reduce logistic and administrative issues and costs with easy and automatic reporting and reconciliation The retailer will witness a growth in sales as a result of and increased footfall in his store
Market Opportunities Low Commission and Heavy Investment making it non lucrative for retailers to go in for this business exclusively.(Almost all shops offering recharge facilities deal in handsets accessories and others).An average investment of 40000/- with a return of 3% on average monthly volume of 45000/- making the pay back period over 3 years. Here comes the opportunity of this One MOBILE RECHARGE BUSINESS which requires an Investment of max. 1499/- (Rs 499/- for Kit, Rs 1000/- for minimum recharge balance .
Major Players in different segments that Star Network Caters : Basic Services Operators MOBILE SERVICES GSM Services OperatorsBSNL AirtelMTNL VodafoneReliance IdeaTTSL Reliance BSNL DTH TTSL Virgin MTS AIRCEL MTNL – Mahanagar Telecom Nigam Ltd. TTSL – Tata Teleservices Ltd. BSNL – Bharat Sanchar Nigam Ltd. 28
Presentation Plan 1 2 3 4 Product & Business Plan 5 6 7 29
Recharge Method : SMS Recharge Agent Send a specific SMS Format to Incoming Server. Just by sending sms recharge can happen. Server process the SMS and Send it to Recharge Server. Agent and Client receive Success / Failure Message from Outgoing Server.
Recharge Procedure : MOBILE RECHARGE DTH RECHARGE COMPANY NAME CODE COMPANY NAME CODE AIRTEL RA DISH TV DA AIRCEL RC TATA SKY DT VODAFONE RV BIG TV DB BSNL TOPUP( FOR BALANCE) TB SUN DIRECT DS BSNL RECHARGE(FOR VALIDITY) RB AIRTEL DTH RG MTS TM VIDEOCON(7 DIGIT) DV VIDEOCON(RECHARGE NORMAL) RE VIDEOCON(8 DIGIT) DH VIDEOCON(SPL RECHARGE) TE RELIANCE( GSM & CDMA) RR IDEA RI TATA DOCOMO TD TATA INDICOM RD VIRGIN(GSM) TD VIRGIN(CDMA) RD UNINOR(NORMAL RECHARGE) RU UNINOR(SPL RECHARGE) TU Sms : RAmobilenoAamt to Server Number
SDBR can Monitor : Service Provider-wise Sales Tracking In His Area Purchase Tracking In His Area Distributor-wise Purchase Tracking In His Area Distributor-wise Purchase Tracking In His Area Number of PIN’s activated by D His Purchase Report and Status
DBR can Monitor : Service Provider-wise Sales Tracking Purchase Tracking Retailer-wise Sales Tracking Retailer-wise Purchase Tracking His Purchase Report and Status Number of PIN’s activated & Available Daily Status Report Daily Suspense A/c Report Search Recharge
Retailer Can Monitor : Service Provider-wise Sales Tracking Purchase Tracking Search Recharge
Presentation Plan 1 2 3 4 5 6 7 The Way Forward 58
PBH Existing Product Portfolio All In One Mobile Recharge System Utility services DTH Recharge Travel Services
Move Forward With us We appreciate your interest in PAY Counter. REGIONAL OFFICE : # No. 005, 1st FloorI Adithya Park Apartments I Kashinagar Road Amruthahalli I Bangalore| 560 092 I India Mahim M Jannu +91-782925118914