Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
What’s Next Boomer Business Summit Chicago 26 March 2015 Mike’s POV on user experience Mike Lee, AARP.org, Digital Strateg...
2 Mobile Roadmap: 2014 > 2015 > 2016 <2014: Web site and mobile apps 2015: AARP Everywhere responsive web site 2016: Conte...
3 A peek at AARP Everywhere
4 A peek at AARP Everywhere
5 A peek at AARP Everywhere
6 Activity tracker linked to loyalty program AARP Rewards For Good on AARP.org
7 Activity tracker linked to loyalty program
8 Activity tracker linked to loyalty program
9 Forrester Research Mobile Mind Shift Forrester’s thinking about “mobile moments” collected in a highly regarded book
10 Forrester Research Mobile Mind Shift Template for plotting mobile moments
11 Forrester Research Mobile Mind Shift Worksheet to think through implementing mobile moments
12Hooked – How to Build Habit-Forming Products by Nir Eyal (2014)
13The Hook Canvas
14 Contact M i k e L e e S e n i o r A d v i s o r, D i g i t a l S t r a t e g y A A R P D i g i t a l S t r a t e g y & ...
Upcoming SlideShare
Loading in …5
×

Mike's POV for UX panel at the What's Next Boomer Business Summit 2015 in Chicago

917 views

Published on

http://www.boomersummit.com/home/agenda/

2:45pm - 3:35pm Breakout Session

Creating a Better User Experience in the Boomer, Senior and Caregiver Markets

Mature consumers have become digitally savvy and shifting from the desktop to tablets and smart phones. Listen to leading experts on user interface design share best practices and tips in engaging the audience. Discover how to make your mobile and tablet strategy work for an older consumer. Learn what these companies know about engagement and the user experience.

Published in: Technology
no profile picture user
  • Very nice tips on this. In case you need help on any kind of academic writing visit website ⇒ www.WritePaper.info ⇐ and place your order
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • I pasted a website that might be helpful to you: ⇒ www.HelpWriting.net ⇐ Good luck!
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Hi there! I just wanted to share a list of sites that helped me a lot during my studies: .................................................................................................................................... www.EssayWrite.best - Write an essay .................................................................................................................................... www.LitReview.xyz - Summary of books .................................................................................................................................... www.Coursework.best - Online coursework .................................................................................................................................... www.Dissertations.me - proquest dissertations .................................................................................................................................... www.ReMovie.club - Movies reviews .................................................................................................................................... www.WebSlides.vip - Best powerpoint presentations .................................................................................................................................... www.WritePaper.info - Write a research paper .................................................................................................................................... www.EddyHelp.com - Homework help online .................................................................................................................................... www.MyResumeHelp.net - Professional resume writing service .................................................................................................................................. www.HelpWriting.net - Help with writing any papers ......................................................................................................................................... Save so as not to lose
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • The last one problem with writing is the most actual) If to speak sinceresly writing is not an easy task especially if you have no certain writing skills. That's why our company ⇒ HelpWriting.net ⇐ helps students to write any type of scientific papers!
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here

  • Be the first to like this

Mike's POV for UX panel at the What's Next Boomer Business Summit 2015 in Chicago

  1. 1. What’s Next Boomer Business Summit Chicago 26 March 2015 Mike’s POV on user experience Mike Lee, AARP.org, Digital Strategy & Operations v. 1.0
  2. 2. 2 Mobile Roadmap: 2014 > 2015 > 2016 <2014: Web site and mobile apps 2015: AARP Everywhere responsive web site 2016: Context-aware Mobile Communications Platform (Illustrative)
  3. 3. 3 A peek at AARP Everywhere
  4. 4. 4 A peek at AARP Everywhere
  5. 5. 5 A peek at AARP Everywhere
  6. 6. 6 Activity tracker linked to loyalty program AARP Rewards For Good on AARP.org
  7. 7. 7 Activity tracker linked to loyalty program
  8. 8. 8 Activity tracker linked to loyalty program
  9. 9. 9 Forrester Research Mobile Mind Shift Forrester’s thinking about “mobile moments” collected in a highly regarded book
  10. 10. 10 Forrester Research Mobile Mind Shift Template for plotting mobile moments
  11. 11. 11 Forrester Research Mobile Mind Shift Worksheet to think through implementing mobile moments
  12. 12. 12Hooked – How to Build Habit-Forming Products by Nir Eyal (2014)
  13. 13. 13The Hook Canvas
  14. 14. 14 Contact M i k e L e e S e n i o r A d v i s o r, D i g i t a l S t r a t e g y A A R P D i g i t a l S t r a t e g y & O p e r a t i o n s Tw i t t e r : @ c u r i o u s l e e

×