LinkedIn - How to Get Unlimited Referrals - Live Chicago Event at The Wright Hub


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Join us for an evening of business networking and complimentary LinkedIn training. This is a rare opportunity to learn powerful networking techniques and put them to use while networking with other business owners and executives from the Chicagoland area. You will also get valuable insight on how to use LinkedIn to expand your opportunities and get the most our of your new connections. With 2011 already well under way…this is an event you don’t want to miss! Best of all, there is NO charge for this event, but seating is limited so register today!

Dr. Bob WrightThe evening will begin with a presentation on using your Personal Power to build the ultimate network presented by Dr. Bob Wright, Founder and CEO of the Wright Leadership Institute. Dr. Wright has been identified by Crain’s Chicago Business as one of Chicago’s top executive coaches, and is an internationally recognized author, speaker, coach, consultant, and expert on human relations and group/organizational dynamics.

Dean DeLisleThis event will also feature a LinkedIn training session by Dean DeLisle, Founder and CEO of Forward Progress, Inc. Mr. DeLisle is a social media strategist, coach, trainer, speaker and writer. Dean and the Forward Progress Team trained and coached over 25,000 people in over 30 countries in the last year. Dean has helped over 4,000 clients connect with over 25 million leads and close over a billion dollars in sales by helping them make the connections that count.

All attendees will receive a copy of the eBook: 9 Things You Need to Do Before You Log Into Social Networks - by Dean R. DeLisle

Everyone attending will also have a chance to win 1 of 2 “Business Building Sessions” valued at $1,200.00 and $500.00 ***Must be in attendance to win. Drawing held at end of the event.

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LinkedIn - How to Get Unlimited Referrals - Live Chicago Event at The Wright Hub

  1. 1. How to Get Unlimited Referrals and Appointments Using LinkedIn
  2. 2. <ul><li>Founder and CEO of Forward Progress, Inc. </li></ul><ul><li>COO of OFI Holdings, Inc. </li></ul><ul><li>Train and Coach over 2,000 people a month </li></ul><ul><li>Trained and Coached over 30,000 in Social Network Skills </li></ul><ul><li>Over 30 years in Business Coaching, Consulting and Training </li></ul><ul><li>Call Center, Internet, eMarketing, Event Management, </li></ul><ul><li>Lead Generation, Web Seminars, eLearning, eSelling </li></ul><ul><li>Over Two Billion Dollars Sales, over 100 Million Leads, Helped Thousands of People using Internet Based Lead </li></ul><ul><li>Financial Services, Real Estate, Professional Services, Legal, Accounting, Manufacturing, Telecommunications, Technical, Insurance, Agencies, Auto, Retail, Banking, Educational and Channel Sales….. </li></ul>Dean DeLisle Using LinkedIn for New Business Development
  3. 3. Social Networks – Where do you Stand? YOU ARE HERE
  4. 4. The Issue with Social Networks <ul><li>People add connections </li></ul><ul><li>They make postings </li></ul><ul><li>They link to content and articles </li></ul><ul><li>They make updates </li></ul><ul><li>They even link to their websites </li></ul>THEY DON’T CLOSE ANY BUSINESS!
  5. 5. <ul><li>Blogs </li></ul><ul><li>Articles </li></ul><ul><li>Postings </li></ul><ul><li>Status Updates </li></ul><ul><li>Emails </li></ul><ul><li>VideoPhoto </li></ul><ul><li>Links </li></ul>Current Use of Social Network Communication?
  6. 6. <ul><li>Interactive </li></ul><ul><li>People Respond Better </li></ul><ul><li>Builds Trust </li></ul><ul><li>Builds Community </li></ul><ul><li>Viral Activity </li></ul><ul><li>Sharing </li></ul>Why Online Social Networks?
  7. 7. <ul><li>Ourselves </li></ul><ul><li>The Wright Institute </li></ul><ul><li>CityCountry Clubs </li></ul><ul><li>Chambers </li></ul><ul><li>Industry Clubs </li></ul><ul><li>Organizations </li></ul><ul><li>Charities </li></ul><ul><li>ReligiousHealth </li></ul><ul><li>Network Groups </li></ul>Social Networks We Already Know
  8. 8. <ul><li>Trusted Colleagues </li></ul><ul><li>Like-minded People hanging out </li></ul><ul><li>Similar Friends and Associations </li></ul><ul><li>You have more “Things” in common </li></ul><ul><li>Similar “Beliefs” </li></ul><ul><li>Recommended “IN” </li></ul>Social Networks We Already Know
  9. 9. <ul><li>That Know YOU? </li></ul><ul><li>That Trust YOU? </li></ul><ul><li>That have done Business with YOU? </li></ul><ul><li>That would recommend YOU? </li></ul>Networking at One-to-One How Many Contacts Do You Have That You Cannot See? Dean Sue Pat Mark
  10. 11. It’s about the people you can’t see! How Social Networks Work Dean Joe Ron Bob Al Evelyn Dan ED Facebook Twitter Digg Chamber members member member member member member member member BLOG BLOG BLOG BLOG Joe My Space BLOG Dyer Lansing Alan Mary - Highland Customers Calumet City Coaches Sales Monique - LS LinkedIN BLOG BLOG Neighbors
  11. 13. Your Teams Profile = Your eReputation
  12. 14. Build the Story of WHO YOU ARE and WHAT YOU WILL DO FOR PEOPLE THAT FIND YOU! <ul><li>A current position </li></ul><ul><li>Two past positions </li></ul><ul><li>Education </li></ul><ul><li>Profile summary </li></ul><ul><li>A profile photo </li></ul><ul><li>Specialties </li></ul><ul><li>At least three recommendations </li></ul>
  13. 15. Create Relevancy! Introduce Yourself <ul><li>Create your personal tagline </li></ul><ul><li>Appear focused </li></ul><ul><li>Put your elevator pitch to work </li></ul><ul><li>Point out your “RELEVANT” skills </li></ul><ul><li>Explain your experience </li></ul><ul><li>Distinguish yourself from the crowd </li></ul><ul><li>How will you help them? </li></ul>
  15. 17. Add Targeted-Trusted Connections <ul><li>People that can connect you to a company or deal </li></ul><ul><li>Think Industry – Size – Competitors – Product – Service </li></ul><ul><li>Partners, Joint Ventures, Book of Business, Network </li></ul><ul><li>Direct or Indirect – Ask the Right Questions </li></ul><ul><li>Networking Language – Ask them if they are on LinkedIn/Facebook </li></ul>2 OLD 2 NEW ASK THEM!
  16. 18. Add Targeted-Trusted Connections
  17. 19. Send Yourself Leads!
  18. 21. <ul><li>Blogging & Discussions - If you can……. </li></ul><ul><ul><li>Type an email </li></ul></ul><ul><ul><li>Start a conversation </li></ul></ul><ul><ul><li>Ask a questions </li></ul></ul><ul><ul><li>Take advice </li></ul></ul><ul><ul><li>Give advice </li></ul></ul>Ultimate Tradeshow! Social Conversations
  19. 27. What if I only had 1 min? <ul><li>Provide Value </li></ul><ul><li>Have Meaningful Conversations </li></ul><ul><li>Connect Up </li></ul><ul><li>Be Present </li></ul>
  20. 28. Growing Numbers <ul><li>LinkedIn Has Over 100 Million Members </li></ul><ul><ul><li>Average User has 240 Connections </li></ul></ul><ul><ul><li>One Degree From Over 35,000 Trusted Connections </li></ul></ul><ul><ul><li>Two Degrees From Over 3,200,000 Trusted Connections </li></ul></ul>
  21. 29. Assignment <ul><li>Fix Your Profiles – Look good! </li></ul><ul><ul><li>Think Keywords </li></ul></ul><ul><ul><li>Be Complete – Be Relevant </li></ul></ul><ul><li>Check Your Other Sites </li></ul><ul><ul><li>Be Consistent </li></ul></ul><ul><li>Be Social </li></ul><ul><ul><li>Have Meaningful Conversations </li></ul></ul><ul><ul><li>Provide Value </li></ul></ul><ul><ul><li>Be Present! </li></ul></ul>
  22. 31. www.ForwardProgress.NET
  23. 32. Personal Power May 5, 2011 & Networking Success
  24. 33. A Master Networker’s Map ZOOS & AQUARIUMS MUSEUMS DC CHILDREN’S
  25. 34. Studies Show <ul><li>Meaning + Engagement = Happiness </li></ul><ul><ul><ul><ul><li>Seligman, positive psychology </li></ul></ul></ul></ul><ul><li>Networking = power </li></ul><ul><li>The bigger and better your network, the bigger your influence </li></ul><ul><li>Networking = happiness </li></ul><ul><li>Hub = happiness </li></ul>
  26. 35. Network Science
  27. 36. Network Science Node: Individual Link: Connection between two nod es Cluster: Several linked nodes Hub: Large cluster, several clusters
  28. 37. New Laws of Networks <ul><li>Immediacy </li></ul><ul><li>Frequency </li></ul><ul><li>Longevity </li></ul><ul><li>Give to Get </li></ul><ul><li>Genuine interest, in-depth knowledge </li></ul><ul><li>Enjoyment and fun </li></ul><ul><li>Instant information access </li></ul><ul><li>Transformation happens at weak links </li></ul>
  29. 38. Thank you for attending!