LinkedIn and the Art of Meaningful Conversations - Live Chicago to Global Online Event


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Join us for an evening workshop of business networking skills and complimentary LinkedIn training. At this dynamic workshop, you’ll learn powerful techniques for creating meaningful conversations and leveraging those conversations in-person and online through LinkedIn. This is a rare opportunity to learn powerful networking techniques that will serve you in every area of your life. Plus, you’ll get the chance to put them right to use while engaging with other business owners and executives from the Chicagoland area. You will also get valuable insight on how to use LinkedIn to expand your opportunities and get the most out of your new connections. This is an event you don’t want to miss! Best of all, there is NO charge for this event, but seating is limited so register today!

*Online Participants: If you cannot attend our Chicago Event live and would like to attend Online, please select the correct ticket and we will provide access. There are a limited number of seats and prizes for the online participants, however want to accommodate those friends we have in other cities.

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LinkedIn and the Art of Meaningful Conversations - Live Chicago to Global Online Event

  1. 1. The Art of Meaningful ONLINE Conversations
  2. 2. Social Networks – Where do you Stand? YOU ARE HERE
  3. 3. The Issue with Social Networks <ul><li>People add connections </li></ul><ul><li>They make postings </li></ul><ul><li>They link to content and articles </li></ul><ul><li>They make updates </li></ul><ul><li>They even link to their websites </li></ul>THEY DON’T PRODUCE ANY RESULTS!
  4. 4. <ul><li>Blogs </li></ul><ul><li>Articles </li></ul><ul><li>Postings </li></ul><ul><li>Status Updates </li></ul><ul><li>Emails </li></ul><ul><li>VideoPhoto </li></ul><ul><li>Links </li></ul>Current Use of Social Network Communication?
  5. 5. <ul><li>Interactive </li></ul><ul><li>People Respond Better </li></ul><ul><li>Builds Trust </li></ul><ul><li>Builds Community </li></ul><ul><li>Viral Activity </li></ul><ul><li>Sharing </li></ul>Why Online Social Networks?
  6. 6. <ul><li>Ourselves </li></ul><ul><li>The Wright Institute </li></ul><ul><li>CityCountry Clubs </li></ul><ul><li>Chambers </li></ul><ul><li>Industry Clubs </li></ul><ul><li>Organizations </li></ul><ul><li>Charities </li></ul><ul><li>ReligiousHealth </li></ul><ul><li>Network Groups </li></ul><ul><li>LinkedIn Groups </li></ul>Social Networks We Already Know
  7. 7. <ul><li>Trusted Colleagues </li></ul><ul><li>Like-minded People hanging out </li></ul><ul><li>Similar Friends and Associations </li></ul><ul><li>You have more “Things” in common </li></ul><ul><li>Similar “Beliefs” </li></ul><ul><li>Recommended “IN” </li></ul>Social Networks We Already Know
  8. 8. <ul><li>That Know YOU? </li></ul><ul><li>That Trust YOU? </li></ul><ul><li>That have done Business with YOU? </li></ul><ul><li>That would recommend YOU? </li></ul>Networking at One-to-One How Many Contacts Do You Have That You Cannot See? Dean Sue Pat Mark
  9. 10. 5 Steps to Results on LinkedIn
  10. 11. Step 1 – Look Good <ul><li>Complete Profile </li></ul><ul><li>Be Clear </li></ul><ul><ul><li>What will you do for others? </li></ul></ul><ul><ul><li>Why & How? </li></ul></ul><ul><ul><li>What do you wantneed? </li></ul></ul><ul><li>Paired ShareDiscussion – 1 Min </li></ul><ul><li>Please tell us: </li></ul><ul><li>What will you do for others? </li></ul>
  11. 12. Build the Story of WHO YOU ARE and WHAT YOU WILL DO FOR PEOPLE THAT FIND YOU! <ul><li>A current position </li></ul><ul><li>Two past positions </li></ul><ul><li>Education </li></ul><ul><li>Profile summary </li></ul><ul><li>A profile photo </li></ul><ul><li>Specialties </li></ul><ul><li>At least three recommendations </li></ul>
  12. 13. Create Relevancy! Introduce Yourself <ul><li>Create your personal tagline </li></ul><ul><li>Appear focused </li></ul><ul><li>Put your elevator pitch to work </li></ul><ul><li>Point out your “RELEVANT” skills </li></ul><ul><li>Explain your experience </li></ul><ul><li>Distinguish yourself from the crowd </li></ul><ul><li>How will you help them? </li></ul>
  13. 14. Step 2 – What do you want? <ul><li>Employment </li></ul><ul><li>Career Move – Up or Out </li></ul><ul><li>SalesAppointmentsDirect </li></ul><ul><li>Partnerships </li></ul><ul><li>Paired ShareDiscussion – 1 Min </li></ul><ul><li>Please tell us: </li></ul><ul><li>What do you wantneed? </li></ul>
  14. 15. Step 3 – How much time do you have? How much time does it take? 20 Minutes a Day!
  15. 16. Your Social Results Plan
  16. 17. Step 4 – Connect - Ask <ul><li>Are you on LinkedIn? </li></ul><ul><li>Is it ok if we connect? </li></ul>
  17. 18. Growing Numbers <ul><li>LinkedIn Has Over 100 Million Members </li></ul><ul><ul><li>Average User has 240 Connections </li></ul></ul><ul><ul><li>One Degree From Over 35,000 Trusted Connections </li></ul></ul><ul><ul><li>Two Degrees From Over 3,200,000 Trusted Connections </li></ul></ul>OVER 1,000 to 1
  18. 19. Step 5 – Interaction
  19. 20. Step 5 – Interaction - Home
  20. 22. Step 5 – Interaction - Groups
  21. 23. Step 5 – Interaction - Groups
  22. 24. Step 5 – Interaction - Groups The Secret Sauce? Take them OFFLINE for a deeper conversation and then get your results!
  23. 25. What if I only had 1 min? <ul><li>Provide Value </li></ul><ul><li>Have Meaningful Conversations </li></ul><ul><li>Connect Up </li></ul><ul><li>Be Present </li></ul>
  24. 26. Assignment <ul><li>Fix Your Profiles – Look good! </li></ul><ul><ul><li>Be Complete – Be Relevant </li></ul></ul><ul><ul><li>What will you do for others? </li></ul></ul><ul><ul><li>What do you wantneed? </li></ul></ul><ul><li>Build Your Network Daily </li></ul><ul><ul><li>Even if only 1 @ Day </li></ul></ul><ul><li>Be Social </li></ul><ul><ul><li>Have Meaningful Conversations </li></ul></ul><ul><ul><li>Provide Value </li></ul></ul><ul><ul><li>Be Present! </li></ul></ul>
  25. 27. A Gift for Everyone <ul><li>One Complimentary LinkedIn Online Class </li></ul><ul><li>These Slides (and another cool Social Network Site) </li></ul><ul><li>eBook – The 9 Things Your Need Before You Log In </li></ul>RAFFLE TIME!