How The Next Generation of Networking Can work for You - LinkedIn - Forward Progress - Dean DeLisle

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This slidedeck was used to supplement Dean DeLisle's presentation on how LinkedIn can work for professionals at Chicago's Union League Club.

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How The Next Generation of Networking Can work for You - LinkedIn - Forward Progress - Dean DeLisle

  1. 1. How the Next Generation of Networking Can Work For You (877) 592-6224 www.ForwardProgress.net
  2. 2. Using LinkedIn for New Business Development Dean DeLisle         Founder and CEO of Forward Progress, Inc. Train and Coach over 2,000 people a month Trained and Coached over 85,000 in Social Network Skills Over 30 years in Business Coaching, Consulting and Training Call Center, Internet, eMarketing, Event Management, Lead Generation, Web Seminars, eLearning, eSelling Over Two Billion Dollars Sales, over 100 Million Leads, Helped Thousands of People using Internet Based Lead Financial Services, Real Estate, Professional Services, Legal, Accounting, Manufacturing, Telecommunications, Technical, Insurance, Agencies, Auto, Retail, Banking, Educational and Channel Sales….. (877) 592-6224 www.ForwardProgress.net
  3. 3. Social Networks – Where do you Stand? Social Networks – Where do you Stand? YOU ARE HERE (877) 592-6224 www.ForwardProgress.net
  4. 4. Fear of Social Networking  “I don’t have enough time”  “I don’t know what my voice should be”  “I worry about negative comments”  “I don’t know what to post” (877) 592-6224 www.ForwardProgress.net
  5. 5. The Popularity of Social Networks  Cause  Fear of Missing Out (FoMO)  Need for Connection  Effect  Facebook: Over 1.2 Billion Active Users  LinkedIn: Over 250 Million Members  Twitter: Over 645 Million Active Users  Google+: Over 300 Million Active Users (877) 592-6224 www.ForwardProgress.net
  6. 6. Four Current Generations  Veterans/Traditionalists/Radio Babies  Baby Boomers  Generation X  Generation Y (877) 592-6224 www.ForwardProgress.net
  7. 7. The Issue with Social Networks • • • • • People add connections They make postings They link to content and articles They make updates They even link to their websites THEY DON’T PRODUCE ANY RESULTS! (877) 592-6224 www.ForwardProgress.net
  8. 8. Current Use of Social Network Communication? • • • • • • • (877) 592-6224 Blogs Articles Postings Status Updates Emails Video/Photo Links www.ForwardProgress.net
  9. 9. Why Online Social Networks? • • • • • • Interactive People Respond Better Builds Trust Builds Community Viral Activity Sharing (877) 592-6224 www.ForwardProgress.net
  10. 10. Hosting Your Online Network • • • Host Mentality (Your Event) Engage with Contacts Take Them Offline (877) 592-6224 www.ForwardProgress.net
  11. 11. Social Networks We Already Know • • • • • • • • • • Ourselves Our Business Union League Club Chambers Industry Clubs Organizations Charities Religious/Health Network Groups LinkedIn Groups (877) 592-6224 www.ForwardProgress.net
  12. 12. How Many Contacts Do You Have That You Cannot See? • That Know YOU? Networking Beyond One-to-One • That Trust YOU? • That have done Business with YOU? • That would recommend YOU? Dean (877) 592-6224 Sue Pat Mark www.ForwardProgress.net
  13. 13. (877) 592-6224 www.ForwardProgress.net
  14. 14. 2014 LinkedIn Stats - Growing • LinkedIn Has Over 250 Million Members • Average user has 240 “Connections” • One degree from over 35,000 “Trusted Connections” • Two degrees from over 3,200,000 “Trusted Connections” • 160 Million unique visitors a month • 1 million new members added per week • 17.8 million members belong to groups • 1.2 million comments and posts to groups weekly • 2 billion people searches annually • 2 million companies have a company page OVER 1,000 to 1 (877) 592-6224 www.ForwardProgress.net
  15. 15. Your First Conversation = Your Profile • • Complete Profile Be Clear • What will you do for others? • Why & How? • What do you want/need? • What do you tell them? Credibility + Reputation (877) 592-6224 www.ForwardProgress.net
  16. 16. Be Complete and Clear in Your First Conversation (877) 592-6224 www.ForwardProgress.net
  17. 17. (877) 592-6224 www.ForwardProgress.net
  18. 18. The Reflection of Skills (877) 592-6224 www.ForwardProgress.net
  19. 19. Express Yourself LOOK VIDEO (877) 592-6224 www.ForwardProgress.net
  20. 20. “I lean heavily on my personal and company LinkedIn profiles to promote my business. By keeping both profiles fresh with new content, I receive requests for meetings and information, and more requests to connect than I what I send.” - Spencer Maus, SpencerConnect Communications (877) 592-6224 www.ForwardProgress.net
  21. 21. When you post – you are talking! • • • • What does your audience want? What do they need? What are you passionate about? What will show them your personality – who you are? (877) 592-6224 www.ForwardProgress.net
  22. 22. Value Based Posting (877) 592-6224 www.ForwardProgress.net
  23. 23. Adding – People - Connections • Are you on LinkedIn? • Is it ok if we connect? Get Social (877) 592-6224 www.ForwardProgress.net
  24. 24. Adding – Conversations 1. 2. 3. 4. 5. Remember Be personal Reference meeting Include personal info Set appointment Add phone number • Are you on LinkedIn? • Is it ok if we connect? Get Social (877) 592-6224 www.ForwardProgress.net
  25. 25. Interaction Points (877) 592-6224 www.ForwardProgress.net
  26. 26. Interaction – Home (877) 592-6224 www.ForwardProgress.net
  27. 27. Work it – 20 Min Max! (877) 592-6224 www.ForwardProgress.net
  28. 28. (877) 592-6224 www.ForwardProgress.net
  29. 29. (877) 592-6224 www.ForwardProgress.net
  30. 30. Group Networking (877) 592-6224 www.ForwardProgress.net
  31. 31. Find Relevant Discussions Finding Your Target in Groups (877) 592-6224 www.ForwardProgress.net
  32. 32. (877) 592-6224 www.ForwardProgress.net
  33. 33. Assignment • Fix Your Profiles – Look good! • Be Complete – Be Relevant • What will you do for others? • What do you want/need? • Add new items!! • Build Your Network Daily • Even if only 1 per Day •Be Social • Have Meaningful Conversations • Provide Value • Only 20 Min a Day • Be Present! (877) 592-6224 www.ForwardProgress.net
  34. 34. Contact Us Connect WITH Us! dean@forwardprogress.net TWITTER: www.twitter.com/deandelisle FACEBOOK: www.Facebook.com/deandelisle/ BUSINESS PAGE: www.Facebook.com/ForwardProgress LINKEDIN: www.linkedin.com/in/deandelisle www.ForwardProgress.NET (877) 592-6224 www.ForwardProgress.net

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