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GE- Social Selling Orientation - LinkedIn - FP - SJ Preview - Group G - CLP

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GE- Social Selling Orientation - LinkedIn - FP - SJ Preview - Group G - CLP

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GE- Social Selling Orientation - LinkedIn - FP - SJ Preview - Group G - CLP

  1. 1. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack SOCIAL SELLING – Orientation Group G
  2. 2. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Dean DeLisle • Founder and CEO of Forward Progress, Inc. • Creator of Social Jack™ • Train and Coach over 2,000 people per month • Trained and Coached over 100,000 in Social Network Skills • Influencer Development, Relationship Marketing, Social Selling, Influencer Marketing and Production, eLearning, Lead Generation and Conversion Social Networking, Digital Marketing
  3. 3. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack How to Engage with the Go-To-Webinar Interface • Questions area in task bar • Type us a question so we know you understand • Ask us anything throughout the session Audio Problems during the webinar? Click on “Telephone” or “Phone Call” at any time to get the dial-in phone number: +1 (562) 247- 8421 Access Code : 578-708-343DOWNLOAD APP!
  4. 4. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Course Objectives • Boost Network Ranking • Improve Personal Branding • Advance Business Influence • Gain Social Selling Skills • Online Appointment Setting • Increase Targeted Referrals • 20 Minute a Day Routine
  5. 5. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Social Networks Where Do You Stand Now? YOU ARE HERE
  6. 6. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Social Media – What?
  7. 7. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Social Selling – Why? •Reputation •Protection •Visibility •Compliant-friendly •Referrals •New business
  8. 8. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Social selling is the process of developing relationships as part of the sales process. Today this often takes place via social networks such as LinkedIn, Twitter, Facebook, and Pinterest, but can take place either online or offline. Examples of social selling techniques include sharing relevant content, interacting directly with potential buyers and customers, personal branding, and social listening. Social Selling is gaining popularity in a variety of industries, though it is used primarily for B2B (business-to- business) selling or highly considered consumer purchases (e.g., financial advisory services, automotive, realty). Social selling has become more popular since companies have looked to increase their return on investment of social media interaction.[5] Sales teams within organizations frequently mine data from social media that may help them connect to customers in order to create a more genuine sales lead.[5] The technique frequently focuses on approaching potential clients in a less direct way, meaning they don't interrupt their daily lives with cold calls and hard sells.[6] Koka Sexton stated that the art of social selling is said to speed up many sales processes, while also improving relationships. Source: Wikipedia: Social Selling Social Selling – What?
  9. 9. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack 75% of B2B buyers and 84% of C-level/vice president (VP) executives surveyed use social media to make purchasing decisions. Online professional networks are the number one information preference of buyers in the final stage of the purchase process. Social buying correlates with buying influence. The average B2B buyer who uses social media for buying support is more senior, has a bigger budget, makes more frequent purchases, and has a greater span of buying control than a buyer who does not use social media. B2B buyers find the greatest benefit of social media is gaining greater confidence in and comfort with their decisions. Source: IDC #247829 IDC Statistics
  10. 10. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Source: IDC #247829 IDC Statistics
  11. 11. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack
  12. 12. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Are You a Business Influencer? Influencing is a necessary skill for anyone in business, whether a person is a manager or a salesperson. The ability to bring others to your way of thinking without force or coercion is important in business. Influencing others is a transferable skill business persons take with them from job to job in the business world. Managers want to convince employees to work hard, and salesmen need to convince clients their product is the best purchase choice. Source: CRON NEWS
  13. 13. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack How Many Contacts Do You Have That You Cannot See? • That know YOU? • That trust YOU? • That have done business with YOU? • That would recommend YOU? Dean Sue Mark Pat NO MORE ONE TO ONE SELLING!
  14. 14. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack The LinkedIn Network
  15. 15. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Network Science Node: Individual Link: Connection between two nodes Cluster: Several linked nodes Hub: Large cluster, several clusters Courtesy of US Army*
  16. 16. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Social Teaming – 3 Degrees YOU Bob Smith Karen Jones Kim Lock John Bean George Miller Jane Adams Level 1 Level 2 Level 3 Level 1 Level 2 Level 3 Assoc Bill Steve Laura Becky
  17. 17. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Just Twenty Minutes a Day
  18. 18. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack BEFORE THE POWER MOVES Your Professional Profile • Complete profile • The start of social selling • Your first conversation • Be clear • What will you do for others? • Why & how? • What do you want/need?
  19. 19. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Your Profile = Your Professional Brand
  20. 20. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Your Profile = Your Professional Brand
  21. 21. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Measure Results!
  22. 22. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Social Selling Index
  23. 23. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Power Move – Outcome Based Routine
  24. 24. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Intent for ROI
  25. 25. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack GE.SocialJack.com/
  26. 26. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack GE.SocialJack.com/
  27. 27. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack GE.SocialJack.com/
  28. 28. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack GE.SocialJack.com/
  29. 29. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Social Selling 101 – Social Selling Foundation/LinkedIn™ Beginner •Why and how social networks work for selling – compliant-friendly •Fundamentals of building trust and relationships online •Effective profile setup, keywords and settings •Key profile elements for attracting new business Social Selling 201 – Social Jack™ Network Building •Network building for territory coverage (Network Science) •Benefits of connecting with customers, prospects, industry thought leaders and competitors •Protecting the security of your connections •Communication techniques to build your professional brand Live Webinar Instruction Social Selling - Advanced Conversion Skills Program
  30. 30. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Social Selling 301 – LinkedIn™ Advanced Sales Techniques •Learn LinkedIn™ online sales foundation skills •Identify new prospects beyond your assigned accounts •Pre-call research for existing and new prospects •Level one communication (SEI) Social Selling 302 – LinkedIn™ Advanced Sales Routine •Getting into your 20 min a day plan •Trust building and conversion techniques •Build your industry domain expertise via LinkedIn™ connections •Level two communication (SEI) Live Webinar Instruction Social Selling - Advanced Conversion Skills Program
  31. 31. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Your Next Classes and Coaching Sessions Your Classes Social Selling Orientation – Welcome to Social Selling Overview Thursday, May 30, 2019 - 8:00 AM - 8:30 AM CT Social Selling 101 – Social Selling Foundation/LinkedIn Beginner Monday, June 3, 2019 - 8:00 AM - 9:00 AM CT Social Selling 201 – Social Jack Network Building Monday, June 10, 2019 – 8:00 AM - 9:00 AM CT Social Selling 301 – LinkedIn Advanced Sales Techniques Monday, June 17, 2019 – 8:00 AM - 9:00 AM CT Social Selling 302 – LinkedIn Advanced Sales Routine Monday, June 24, 2019 – 8:00 AM - 9:00 AM CT Your Coaching Sessions Tuesday, June 4, 2019 - 1:00 PM - 1:30 PM CT Tuesday, June 11, 2019 - 1:00 PM - 1:30 PM CT Tuesday, June 18, 2019 - 1:00 PM - 1:30 PM CT Tuesday, June 25, 2019 - 1:00 PM - 1:30 PM CT You Are Group G
  32. 32. SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Giving Course Insights
  33. 33. SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Course SurveyCourse Performance  Meeting Objectives  Recommending to others Trainer Performance  Relevancy ~ business, regional and cultural examples  Expertise, applicability, clarity  Engage audience ~ curate positive learning experience Growth and Application  Manager discussion  Application of tools, techniques and behaviours  Support individual growth Venue and Logistics  Registration and pre-course communications  Venue  On-site support
  34. 34. SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Here’s what it looks like … 3 4
  35. 35. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Quick Next Steps • Watch Your Inbox • Log into Social Jack • GE.SocialJack.com • Upload Profile Picture • Want to jump ahead? • Take other courses • Fast Track Course • Downloads etc • Log into LinkedIn, review your profile! • Send any questions to GE@SocialJack.ZenDesk.com • OR call +1(312) 241-1770
  36. 36. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Questions?
  37. 37. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Thank You!
  38. 38. How to Use LinkedIn for New Business Development Social Selling Course Orientation SocialJack.com facebook.com/SocialJackinfo@SocialJack.com @GetSocialJack Connect WITH us!

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