“The Loyal Customer Club began providing email
marketing for Fuddruckers in October 2007. A little
over a year later what began as a modest fanbase has
grown to more than 146,000 members with the Fudds
Club membership continuing to grow daily. We feel that
with The Loyal Customer Club’s help, we have not only
targeted our most loyal of guests, but have reached an
untapped market who have since become Fudds Club
members and dedicated Fudds fans.”
“The emails we send through the Loyal Customer Club
have helped increase our customer base, spur repeat
traffic and bring customers through the front door
during the times that used to be our “slow times.” We’ve
been able to advertise special events, offer limited-
time promotions and even introduce the opening of a
Left-right; Dine-in menu, Loyal Customer Club email second restaurant. Our club members love the birthday
and anniversary coupons we send them, too!”
TW & Friends
Great for a multi-unit “I have been in the restaurant business for many years
& franchises and thought my business had reached its full potential
until I called upon The Menu Company. With a newly
We have the skills and tools to handle
redesigned menu and a custom direct-mail campaign,
big business. Whether you are a part
my business has increased by 20%. Impressed with what
of a franchise or a corporation, we can The Menu Company had done, I happily signed up
offer you limitless possibilities at a for the Loyal Customer Club. I was amazed by another
very competitive price. increase in sales. Thanks to the wonderful people at The
Menu Company and the Loyal Customer Club, I have
reintroduced my restaurant to many new and existing
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Standard binding colors:
burgundy, black or green
Call for custom sizes, views and colors
8.5 x 11" 4 View
8.5 x 11" 6 View
8.5 x 11" 8 View
8.5 x 14" 4 View
8.5 x 14" 6 View
8.5 x 14" 8 View
Café cover dine-in menu Call for your
The Menu Company takes pride in designing some of the most professional
menus in the industry. We design to brand your restaurant and showcase its most
profitable items. Our full-color, dine-in menus can be either laminated or bound
in a variety of classic or custom menu covers. Coordinate your menu covers to
brand your restaurant effectively with the same high-quality product and design
of our dine-in menus, crafted specifically to highlight these special items: wine
lists, bar menus, dessert menus, express menus (quick-prep and early bird menus)
and kids’ menus.
• Standard Options: choose from our laminated or menu book
• Countless menu cover styles
• Other styles of menu books available
• No minimum print quantity on standard options
• 25 minimum on style options
• All standard sizes available
• 80# gloss card stock
• Setup charges starting at $125
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Take-out menu samples
Take-out…is taking off
The Menu Company is revolutionizing the take-out menu! Our menu designs
will create the best image possible for your restaurant. Printed in full color
on high-quality 80lb gloss paper, your menu will be one-of-a-kind!
As low as 8¢ per menu! Price includes: Menu design,
typesetting, three (3) proof revisions and printing. The best dining and food
graphics available for your design.
Quantity 8.5 x 11" 10.5 x 17" 10.5 x 22"
5,000 $1,150 $1,350 $1,550
10,000 $1,450 $1,650 $2,050
25,000 $1,650 $2,100 $2,550
50,000 $2,250 $3,200 $3,850
100,000 $3,450 $5,050 $6,050
Above Prices Reflect A Single Menu Version. Printed full color, 80# gloss paper.
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Take-out menu postal side samples
The power of direct mail for as low as 27¢
per piece plus cost of printing material
Enjoy the following: flexible mail dates, customer service representative to assist and
remind you of your inventory, radius mapping of distribution, list rental of homes,
apartments and businesses (CRT. occupant list), ink-jetting menus, postage,
use of our permit, storage for 90 days, and insurance for storage.
NOT INCLUDED: Due to high insurance, space rental cost, and an overwhelming inventory, we cannot store menus longer
than 90 days without any mailings. Any menus that are requested from inventory require a shipping and storage charge.
Once shipping and storage charges are paid, menus will be released.
Also offering solo custom postcards
fully customized plus cost of postage
4 x 6" 5,000..............$395 10,000............$595
6 x 8" 5,000..............$595 10,000............$969
6 x 11" 5,000..............$795 10,000.........$1,475
12 pt. coated stock, one side. Full-color front/black and white back. Shipping additional.
Design charges regularly $195 per postcard. Postage not included in the above postcard printing prices.
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Printed Promotional Items
Left-right; Door hanger, custom placemat, table tent and business card.
Business card magnets
as low as 11¢ each
Leave a lasting impression
Additional items 2 x 3.5" high-gloss, full-color format
magnet: overlaid on a full-sized, 2 x 3.5"
Total Loyalty Solutions can imprint 1,000 minimum print quantity; setup charge $65 (waived with menu purchase)
or emboss your logo on almost
anything you can envision.
Door hangers as low as 12¢ each
Some products include: 4.25 x 11", 100 lb. gloss cover, full-color format
• Placemats • Mugs (additional sizes available)
• Table Tents • Door Hangers 1,000 minimum print quantity; setup charge $65 (waived with menu purchase)
• Logo Creation • Scratch Cards
• Napkins • Pens Oversized promotional magnets
• Matchbooks • Apparel as low as 20¢ each
• Stationery Kits • Notepads An enduring advertising medium for any type of business.
Can be designed with calendars, coupons, etc.
• Reservation Books
The possibilities are endless!
• Paper Napkin Holders
4 x 10", 80 lb. KromeKote®, full-color format
Call for quotes! 1-888-963-6826
2,500 minimum print quantity; setup charge $65 (waived with menu purchase)
Maximize revenue by dramatically increasing
online take-out, delivery, curbside pickup,
and catering orders.
Your menu can be placed in our
partner network to increase your
restaurant’s visibility and produce
new revenue for your business.
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Start-up kit includes…
• A collection box and cards customized with your look and logo.
• Postage-paid envelopes to return the completed sign up cards.
• Data entry of your completed sign-up card.
• A trained Client Solutions Coordinator (CSC)
who is assigned to your account.
• High-quality designs and distribution of your email and coupons.
• HTML coding for your webmaster, providing for an online
sign-up page. Customers can join your loyalty email marketing
program directly from your website. Obtain subscriber names,
email addresses, and even birthday and anniversary dates.
Data is automatically added to your client database.
• A CSC contacts you each month to assist with
the email creation and posting.
• Maintaining your database as it grows.
• Reports measuring email advertising’s effectiveness.
• Replenish postage-paid envelopes and
sign-up cards upon request. Sign-up cards and collection box
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Email On Demand
Loyal Customer Club is paving the way of future
email marketing...EMAIL ON DEMAND!
Our new online application is dedicated to
providing you the most professional do-it-yourself
emails in the industry. Create and send emails at
your convenience - 24 hours a day, 7 days a week! -
through our convenient, user-friendly system.
We create custom email templates for your business,
letting YOU send the coupon offers, information and
news you want to share with your loyal customers -
when you want to share it! There’s no better, more
economical way to stay in touch with your best
Email On Demand home page
Customized do-it-yourself email marketing program
$79 /month Unlimited emails including 5000 email address sends/month.
Additional charge for each additional 5000 purchased.
Automated reminder email add-on packages
Program Pricing* Criteria
$10 ea. per month
Welcome A special add-on email custom designed to help welcome
your best customers to your loyalty program. Every new
member receives an auto-generated email thanking them
for joining your email program.
Celebrate your customers’ birthdays by offering them
exclusive savings on their special days
Anniversary Celebrate your customers’ anniversaries by offering them
exclusive savings on their memorable occasion
* One-time activation fee per location (non-refundable) $100.
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Rewards/Gift Card Program
Loyalty Rewards cards/gift cards
Increase your consumer loyalty with a card-based retention program! The Loyalty
Rewards Card (that doubles as a gift card) rewards your repeat customers with
coupons and special announcements delivered via email. Typically promoted through
sign-up cards, the newly introduced Rewards Cards bring the program to the next
level. Cards are swiped with a card reader machine at the point of sale and your
customer is rewarded for each purchase.
More than 80% of marketers send targeted email campaigns.
Datran Media, “Marketing & Media Survey” (2008).
Our electronic marketing programs
• Countless ways to tailor your rewards plan for maximum response.
• Increases your customer database.
• Identifies your top customers by spending levels.
• Lets you reward them based on purchase behavior.
• Generates monthly emails to your customers.
• Notifies customers by email upon earning a reward.
• Includes gift card application on same card.
• Exclusive fundraising models to build community
marketing campaigns available.
USB swiper, card reader terminal
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Custom Web Design
Custom web design as low as $2,500
We start by educating ourselves about you and your business to better understand
the goals you wish to accomplish with your website. Then, working alongside you,
our talented designers make your vision a reality in graphic form. Once the design is
concrete, our developers execute building the foundations, data systems and front-
end application of your site. The result is a website that will engage your visitors with
a simple, elegant design, visual appeal, and cutting-edge functionality, culminating
in a high level of satisfaction for you and your customers.
Identify and Branding • Web Design • Flash Animation
Search Engine Optimization • Content Management Systems
E-Commerce • Newsletters • Internet Marketing
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Template Web Design
Template web design as low as $1,299
Clipper Web Development is pleased to offer complete website development and
hosting services at reasonable prices. Our Standard Service includes everything you
need to establish a vibrant and dynamic website, complete with unlimited pages,
and free email accounts while allowing you the opportunity to make changes to your
own site at any time.
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Annual Marketing Plan
TLS has staying power
Sample of potential yearly marketing plan
Whether it is next month, next year or five years from now, we will be here
to serve you. TLS offers many avenues for your advertising and marketing
enterprises – from direct-mail coupon and advertising magazines to intensive
graphic designs and media services.
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1-877-509-7070 | www.totalloyalty.com
All prices are subject to change without notice. Should any pricing error occur, we reserve the right to use our correct price list upon notification at the time your order is received.
Information contained in this catalog is believed to be reliable but neither accuracy nor completeness is guaranteed. Not responsible for typographical errors. Terms are subject
to change without notice. Some restrictions apply.