The Gatorade Case Study, Rob Schwartz, Chief Creative Officer TBWA/Chiat/Day

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The Gatorade Case Study, Rob Schwartz, Chief Creative Officer TBWA/Chiat/Day

  1. 1. CONTENT ÜBER ALLES ROB SCHWARTZ SIGNAL LA, 2011
  2. 2. IʼM GOING TO TELLYOU A STORY.
  3. 3. LAST YEARʼSMOST AWARDEDCAMPAIGN ATCANNES.
  4. 4. AN IDEA THATTOUCHED TWOCITIES HIT HARD BYTHE RECESSION.
  5. 5. A GREATHUMAN TRUTH.
  6. 6. ASK A MOREINTERESTINGQUESTION,GET A MOREINTERESTINGANSWER.
  7. 7. WHAT IF GATORADEWASNʼT JUST ABEVERAGECOMPANY?
  8. 8. WHAT IF IT WAS ANETWORK?
  9. 9. THANK YOU.

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