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The valencia declaration on innovation in tourism and hospitality


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The objectives of the conference are: (i) to provide the exchange of experience and the creation or development of knowledge networks linked to the tourism sector; (ii) to deal with the challenges that tourism development means for the sustainability of destinations and the competitiveness of tourism enterprises; (iii) to identify trends enabling the development of tourism innovation; (iv) to bring the applied research generated by knowledge institutions closer to the needs of destinations and tourism enterprises and also, to enhance the development of scientific documents focused on the industry by young researchers.

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The valencia declaration on innovation in tourism and hospitality

  1. 1. The Valencia Declarationon Innovation in Tourism and HospitalityThe Conference on Innovation in Tourism and Hospitality, held in Valenciaon the 16thto the 19thof April 2013, and organized by Florida Universitaria,SPACE network and the Ulysses Foundation,has discussed and analyzed therole of innovation in the future of tourism as an instrument fordevelopment.The Conference has concluded that the present business model for tourismis increasingly unable to cope with the changing institutional, economic,social, technological and environmental conditions.In this framework, the delegates will like to call attention to all tourismstakeholders--namely the private enterprises, civil society and government-- to take all necessary measures to bridge knowledge and tourism practice,while simultaneously making tourism more attractive to talent. Werecognize that innovation is the result of the creation and dissemination ofknowledge, when it is widely shared by communities in tourism and appliedto intended achievements. It is imperative that this is implemented bypractitionersusing creativity in robust institutions, ideally within regions ofknowledge, but spreading innovation across borders, economic and culturalbarriers.However, this cannot be accomplished without the broad participation of allthe stakeholders concerned, at both the strategic and tactical level. Tourismcan play a pro-active role as a vector for development, sustainability andinternational understanding and peace,but inclusive institutional governanceset-ups must be fostered towards these goals.This considered, we, the delegates of the CIT2013 Conference,urgeallleading stakeholders, at European and global level, to increase knowledgemanagement networking efforts, resulting in effective and efficientactionwithina new tourism policy and governance paradigm.Valencia, Spain, 19 April 2013